Farm Boy NPS & Customer Reviews | Comparably
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Farm Boy
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About Farm Boy's Brand

Operator of a chain of grocery stores. The company operates a chain of grocery stores and provides meat and seafood, bakery, deli, gourmet cheese, gift baskets and cards in Canada. It also provided dairy, organic and gluten free products to its customers.

Brand at a Glance

80%
Customer Loyalty
3.8/5
Product Quality
3.7/5
Pricing
3.9/5
Customer Service

Farm Boy NPS

Farm Boy's Net Promoter Score (NPS) is a 7 with 43% Promoters, 21% Passives, and 36% Detractors. Net Promoter Score tracks whether Farm Boy's customers would recommend using the product based on a scale of -100 to 100.

Farm Boy Overall NPS

7
NPS
43%Promoters
21%Passives
36%Detractors
Farm Boy Overall NPS

Farm Boy NPS Trend

-100
-50
0
50
100
Jan 2022
100
Jan 2022100
Apr 2022
100
Apr 2022100
Jun 2022
33
Jun 202233
Nov 2022
50
Nov 202250
Dec 2022
17
Dec 202217
Jun 2023
0
Jun 20230
Oct 2023
0
Oct 20230
Nov 2023
10
Nov 202310
Mar 2024
0
Mar 20240
Jun 2024
-8
Jun 2024-8
Aug 2024
0
Aug 20240
Sep 2025
6
Sep 20256

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Farm Boy NPS by Gender

Farm Boy's NPS was rated 75 by Female customers on Comparably.

Female

75

Farm Boy's NPS was rated 75 by Female customers on Comparably.

75%
Promoters
25%
Passives
0%
Detractors

Male

N/A

Farm Boy's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Farm Boy NPS by Ethnicity

Farm Boy's NPS was rated 40 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
40
Caucasian40

Farm Boy Customer Reviews

Out of the 2 Farm Boy customer reviews 2 were positive and 0 were constructive. Farm Boy customer reviews reflect that all customers have a favorable experience using the products/services of the company.

What do you value most about this brand?
Quality items and always fresh produce.
What do you value most about this brand?
Quality product and customer service

Farm Boy Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Farm Boy users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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80
80%
20
20%
Farm Boy Customer Loyalty

Farm Boy Customer Loyalty Score by Gender

Farm Boy's Customer Loyalty score was rated 78 by Female customers on Comparably.

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Female
78%
Yes
Male
N/A
Yes

Farm Boy Customer Loyalty Score by Ethnicity

Farm Boy's Customer Loyalty score was rated 64% by Caucasian customers on Comparably.

% who answered "Yes"

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64
out of 100
Caucasian

Farm Boy Product Quality

3.8/5

Farm Boy has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.

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Farm Boy Product Information

Farm Boy’s product quality score is a 3.8 out of 5 as rated by its users and customers.

Website
www.farmboy.ca
Company Size
1,001-5,000 Employees

Quick Insights into Farm Boy Product Quality

Farm Boy's Product Quality score was rated highest by Female customers.

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Ranked Farm Boy Product Quality the Highest

Female
4.5
Caucasian
4.1

Farm Boy Product Quality Score by Gender

Farm Boy's Product Quality score was rated 4.5 by Female customers on Comparably.

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Female

4.5/5

Male

N/A

Farm Boy Product Quality Score by Ethnicity

Farm Boy's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
4.1
Caucasian4.1

Farm Boy Pricing

Farm Boy ROI & Value For Money

3.7/5

Farm Boy has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Quick Insights into Farm Boy ROI

Farm Boy's ROI score was rated highest by Female customers.

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Ranked Farm Boy ROI the Highest

Female
4.5
Caucasian
4.1

Farm Boy ROI Score by Gender

Farm Boy's ROI score was rated 4.5 by Female customers on Comparably.

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Female

4.5/5

Male

N/A

Farm Boy ROI Score by Ethnicity

Farm Boy's ROI score was rated 4.1 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
4.1
Caucasian4.1

Farm Boy Customer Satisfaction (CSAT)

Farm Boy Customer Satisfaction (CSAT) Score

77 / 100

Farm Boy has an overall Customer Satisfaction score of 77 rated by its users and customers.

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Very Satisfied31%
Satisfied46%
Neither Satisfied nor Dissatisfied23%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
31%
Satisfied
46%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Farm Boy Customer Satisfaction

Farm Boy's Customer Satisfaction score was rated highest by Female customers.

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Ranked Farm Boy Customer Satisfaction the Highest

Female
100%
Caucasian
80%

Farm Boy Customer Satisfaction Score by Gender

Farm Boy's Customer Satisfaction score was rated 100 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Farm Boy.
100 / 100
Female
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Farm Boy Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Farm Boy's Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.

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80 / 100
Very Satisfied40%
Satisfied40%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
40%
Satisfied
40%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
0%

Farm Boy Customer Service

3.9/5

Farm Boy has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About Farm Boy's Customer Service

Address

1427 Ogilvie Road, Ottawa, K1J 8M7


Website

www.farmboy.ca

Quick Insights into Farm Boy Customer Service

Farm Boy's Customer Service score was rated highest by Female customers.

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Ranked Farm Boy Customer Service the Highest

Female
4.6
Caucasian
4.2

Farm Boy Customer Service Score by Gender

Farm Boy's Customer Service score was rated 4.6 by Female customers on Comparably.

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Female

4.6/5

Male

N/A

Farm Boy Customer Service Score by Ethnicity

Farm Boy's Customer Service score was rated 4.2 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Farm Boy.
0
20
40
60
80
100
Caucasian
4.2
Caucasian4.2

Farm Boy as an Employer

2.4/5

Farm Boy has a 2.4/5 stars for its overall company culture rated by their employees

  Farm Boy CEO
bottom
5%
CEO of Farm Boy

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Farm Boy scored a 7 for Net Promoter Score and a -66 for Employee Net Promoter Score. NPS gauges how likely a customer of Farm Boy would recommend the brand to a friend. ENPS measures how likely Farm Boy employees would recommend working at Farm Boy to a friend.

Net Promoter Score

7
NPS Score
43%Promoters
21%Passive
36%Detractors

Employee Net Promoter Score

-66
eNPS Score
7%Promoters
20%Passive
73%Detractors

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