5
NPS
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Fastenal
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About Fastenal's Brand
Fastenal operates as a wholesaler and retailer of industrial and construction supplies.
Brand at a Glance
70%
Customer Loyalty
3.6/5
Product Quality
3.5/5
Pricing
3.5/5
Customer Service
Fastenal NPS
Fastenal's Net Promoter Score (NPS) is a 5 with 39% Promoters, 27% Passives, and 34% Detractors. Net Promoter Score tracks whether Fastenal's customers would recommend using the product based on a scale of -100 to 100.
Fastenal Overall NPS
| 39% | Promoters |
|---|---|
| 27% | Passives |
| 34% | Detractors |
Fastenal NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2024 4 | Feb 2024 | 4 |
Mar 2024 5 | Mar 2024 | 5 |
Apr 2024 4 | Apr 2024 | 4 |
May 2024 4 | May 2024 | 4 |
Sep 2024 3 | Sep 2024 | 3 |
Oct 2024 4 | Oct 2024 | 4 |
Nov 2024 4 | Nov 2024 | 4 |
Apr 2025 5 | Apr 2025 | 5 |
May 2025 6 | May 2025 | 6 |
Jun 2025 4 | Jun 2025 | 4 |
Sep 2025 4 | Sep 2025 | 4 |
Oct 2025 4 | Oct 2025 | 4 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fastenal NPS by Gender
Female customers rated Fastenal's NPS 57 points higher than Male customers.
Male
-20
Fastenal's NPS was rated -20 by Male customers on Comparably.
23%
Promoters
34%
Passives
43%
Detractors
Female
37
Fastenal's NPS was rated 37 by Female customers on Comparably.
62%
Promoters
13%
Passives
25%
Detractors
Fastenal NPS by Ethnicity
Fastenal's NPS was rated the highest by Caucasian customers, and the lowest by African American/Black customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -4 | Caucasian | -4 |
African American/Black -33 | African American/Black | -33 |
Other -15 | Other | -15 |
Fastenal NPS by Age
Fastenal's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 26-30.
Fastenal NPS by Usage
Fastenal's NPS was rated the highest by customers who have used Fastenal's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -20 | Less than 1 Year | -20 |
1 to 2 Years -17 | 1 to 2 Years | -17 |
2 to 5 Years -17 | 2 to 5 Years | -17 |
5 to 10 Years 23 | 5 to 10 Years | 23 |
Over 10 Years -22 | Over 10 Years | -22 |
Fastenal Customer Reviews
Out of the 9 Fastenal customer reviews 7 were positive and 2 were constructive. Fastenal customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Fastenal Customer Loyalty
70%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
70% of Fastenal users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Fastenal Customer Loyalty Score by Gender
Male customers rated Fastenal's Customer Loyalty score 4% higher than Female customers.
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Male
70%
Yes
Female
66%
Yes
Fastenal Customer Loyalty Score by Ethnicity
Fastenal's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Fastenal.
69
out of 100
Caucasian
70
out of 100
African American/Black
61
out of 100
Other
Fastenal Customer Loyalty Score by Age
Fastenal's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Fastenal.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
26-30 85% | 26-30 | 85% |
31-35 55% | 31-35 | 55% |
36-40 46% | 36-40 | 46% |
41-45 46% | 41-45 | 46% |
46-50 55% | 46-50 | 55% |
51-55 100% | 51-55 | 100% |
Fastenal Customer Loyalty Score by Usage
Fastenal's Customer Loyalty score was rated the highest by customers who have used Fastenal's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Fastenal Customer Loyalty Score by Industry
Fastenal's Customer Loyalty score was rated the highest by Construction industry customers, and the lowest by Manufacturing and Machinery industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Fastenal Product Quality
3.6/5
Fastenal has an overall Product Quality score of 3.6 out of 5 stars rated by its users and customers.
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Fastenal Product Information
Fastenal’s product quality score is a 3.6 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Fastenal's product the highest. Reviewers from the Manufacturing and Machinery industry rated Fastenal the lowest at 2.3.
- Website
- http://www.fastenal.com
- Company Size
- 10,000+ Employees
Industry
Wholesale
Quick Insights into Fastenal Product Quality
Fastenal's Product Quality score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Manufacturing and Machinery industry.
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Ranked Fastenal Product Quality the Highest
Ranked Fastenal Product Quality the Lowest
Fastenal Product Quality Score by Gender
Female customers rated Fastenal's Product Quality score 0.6 stars higher than Male customers.
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Male
3.4/5
Female
4/5
Fastenal Product Quality Score by Ethnicity
Fastenal's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Fastenal.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
African American/Black 3.4 | African American/Black | 3.4 |
Other 2.8 | Other | 2.8 |
Fastenal Product Quality Score by Age
Fastenal's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Fastenal.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 3.3 | 26-30 | 3.3 |
31-35 3 | 31-35 | 3 |
36-40 3.4 | 36-40 | 3.4 |
41-45 3.6 | 41-45 | 3.6 |
46-50 3.4 | 46-50 | 3.4 |
51-55 4.3 | 51-55 | 4.3 |
Fastenal Product Quality Score by Usage
Fastenal's Product Quality score was rated the highest by customers who have used Fastenal's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
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Fastenal Product Quality Score by Industry
Fastenal's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Manufacturing and Machinery industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Fastenal Pricing
Fastenal ROI & Value For Money
3.5/5
Fastenal has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Fastenal Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Manufacturing and Machinery industry think that they had the lowest ROI from Fastenal.
Quick Insights into Fastenal ROI
Fastenal's ROI score was rated highest by customers ages 31-35, and rated lowest by customers from the Manufacturing and Machinery industry.
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Ranked Fastenal ROI the Highest
Ranked Fastenal ROI the Lowest
Fastenal ROI Score by Gender
Female customers rated Fastenal's ROI score 0.4 stars higher than Male customers.
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Male
3.3/5
Female
3.7/5
Fastenal ROI Score by Ethnicity
Fastenal's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Fastenal.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
African American/Black 3.1 | African American/Black | 3.1 |
Other 2.7 | Other | 2.7 |
Fastenal ROI Score by Age
Fastenal's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Fastenal.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.9 | 26-30 | 2.9 |
31-35 4.4 | 31-35 | 4.4 |
36-40 3.6 | 36-40 | 3.6 |
41-45 3.3 | 41-45 | 3.3 |
46-50 3 | 46-50 | 3 |
51-55 3 | 51-55 | 3 |
Fastenal ROI Score by Usage
Fastenal's ROI score was rated the highest by customers who have used Fastenal's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Fastenal ROI Score by Industry
Fastenal's ROI score was rated the highest by Accounting industry customers, and the lowest by Manufacturing and Machinery industry customers.
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Fastenal Customer Satisfaction (CSAT)
Fastenal Customer Satisfaction (CSAT) Score
67 / 100
Fastenal has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
34%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
9%
Very Dissatisfied
15%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Fastenal Customer Satisfaction
Fastenal's Customer Satisfaction score was rated highest by customers from the Construction industry, and rated lowest by customers from the Manufacturing and Machinery industry.
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Ranked Fastenal Customer Satisfaction the Highest
Ranked Fastenal Customer Satisfaction the Lowest
Fastenal Customer Satisfaction Score by Gender
Male customers rated Fastenal's Customer Satisfaction score 2 points higher than Female customers.
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59 / 100
MaleVery Satisfied | 26% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 15% | |
Dissatisfied | 7% | |
Very Dissatisfied | 19% |
57 / 100
FemaleVery Satisfied | 43% | |
|---|---|---|
Satisfied | 14% | |
Neither Satisfied nor Dissatisfied | 29% | |
Dissatisfied | 14% | |
Very Dissatisfied | 0% |
Fastenal Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Fastenal's Customer Satisfaction (CSAT) score was rated 55% according to Caucasian users and customers.
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55 / 100
Very Satisfied
27%
Satisfied
28%
Neither Satisfied nor Dissatisfied
18%
Dissatisfied
9%
Very Dissatisfied
18%
CSAT according to African American/Black
Fastenal's Customer Satisfaction (CSAT) score was rated 60% according to African American/Black users and customers.
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60 / 100
Very Satisfied
20%
Satisfied
40%
Neither Satisfied nor Dissatisfied
40%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Fastenal's Customer Satisfaction (CSAT) score was rated 67% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Fastenal.
67 / 100
Very Satisfied
17%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
16%
Fastenal Customer Satisfaction Score by Age
Fastenal's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Fastenal.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 80% | |||||||||||||||
| 26-30 | 50% | |||||||||||||||
| 31-35 | 50% | |||||||||||||||
| 36-40 | 80% | |||||||||||||||
| 41-45 | 33% | |||||||||||||||
| 46-50 | 60% | |||||||||||||||
| 51-55 | 67% |
Fastenal Customer Satisfaction Score by Usage
Fastenal's Customer Satisfaction score was rated the highest by customers who have used Fastenal's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Fastenal Customer Satisfaction Score by Industry
Fastenal's Customer Satisfaction score was rated the highest by Construction industry customers, and the lowest by Manufacturing and Machinery industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Fastenal Customer Satisfaction Score by Industry",
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"bars": [
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"groupId": 498,
"score": 67,
"stars": 0,
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"scoreClassName": "",
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"stars": 0,
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]
}Fastenal Customer Service
3.5/5
Fastenal has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Fastenal's overall Customer Service score rated by its users and customers.
About Fastenal's Customer Service
Address
2001 Theurer Blvd, Winona, MN
Website
http://www.fastenal.com
Phone Number
5074538840
Quick Insights into Fastenal Customer Service
Fastenal's Customer Service score was rated highest by customers from the Accounting industry, and rated lowest by customers from the Manufacturing and Machinery industry.
Sign Up to unlock insights into how customers have ranked Fastenal's Customer Service score.
Ranked Fastenal Customer Service the Highest
Ranked Fastenal Customer Service the Lowest
Fastenal Customer Service Score by Gender
Female customers rated Fastenal's Customer Service score 0.5 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Fastenal.
Male
3.1/5
Female
3.6/5
Fastenal Customer Service Score by Ethnicity
Fastenal's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Fastenal.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
African American/Black 2.9 | African American/Black | 2.9 |
Other 2.6 | Other | 2.6 |
Fastenal Customer Service Score by Age
Fastenal's Customer Service score was rated the highest by customers ages 31-35, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Fastenal.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 2.6 | 26-30 | 2.6 |
31-35 3.7 | 31-35 | 3.7 |
36-40 3.6 | 36-40 | 3.6 |
41-45 3.4 | 41-45 | 3.4 |
46-50 2.8 | 46-50 | 2.8 |
51-55 2.8 | 51-55 | 2.8 |
Fastenal Customer Service Score by Usage
Fastenal's Customer Service score was rated the highest by customers who have used Fastenal's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Fastenal Customer Service Score by Industry
Fastenal's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Manufacturing and Machinery industry customers.
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Fastenal as an Employer
3.6/5
Fastenal has a 3.6/5 stars for its overall company culture rated by their employees
top
25%
Consumer vs. Employees
Fastenal scored a 5 for Net Promoter Score and a 1 for Employee Net Promoter Score. NPS gauges how likely a customer of Fastenal would recommend the brand to a friend. ENPS measures how likely Fastenal employees would recommend working at Fastenal to a friend.
Net Promoter Score
5
NPS Score
| 39% | Promoters |
|---|---|
| 27% | Passive |
| 34% | Detractors |
Employee Net Promoter Score
1
eNPS Score
| 39% | Promoters |
|---|---|
| 23% | Passive |
| 38% | Detractors |
