25
NPS
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Focus Brands
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About Focus Brands' Brand
Franchisor & operator of over 4.5k bakeries, cares and restaurants under brands Cinnabon, Moe’s Southwest Grill, Auntie Anne's & others.
Brand at a Glance
71%
Customer Loyalty
4/5
Product Quality
3.4/5
Pricing
3.7/5
Customer Service
Focus Brands NPS
Focus Brands's Net Promoter Score (NPS) is a 25 with 56% Promoters, 13% Passives, and 31% Detractors. Net Promoter Score tracks whether Focus Brands's customers would recommend using the product based on a scale of -100 to 100.
Focus Brands Overall NPS
| 56% | Promoters |
|---|---|
| 13% | Passives |
| 31% | Detractors |
Focus Brands NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
May 2022 50 | May 2022 | 50 |
Oct 2022 40 | Oct 2022 | 40 |
Nov 2022 49 | Nov 2022 | 49 |
Mar 2023 63 | Mar 2023 | 63 |
Jun 2023 66 | Jun 2023 | 66 |
Jul 2023 50 | Jul 2023 | 50 |
Oct 2023 54 | Oct 2023 | 54 |
Nov 2023 49 | Nov 2023 | 49 |
Feb 2024 38 | Feb 2024 | 38 |
Apr 2024 29 | Apr 2024 | 29 |
Jul 2024 34 | Jul 2024 | 34 |
Oct 2024 25 | Oct 2024 | 25 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Focus Brands NPS by Gender
Male customers rated Focus Brands's NPS 54 points higher than Female customers.
Male
34
Focus Brands's NPS was rated 34 by Male customers on Comparably.
67%
Promoters
0%
Passives
33%
Detractors
Female
-20
Focus Brands's NPS was rated -20 by Female customers on Comparably.
40%
Promoters
0%
Passives
60%
Detractors
Focus Brands NPS by Ethnicity
Focus Brands's NPS was rated 0 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 0 | Caucasian | 0 |
Focus Brands NPS by Usage
Focus Brands's NPS was rated -100 points by customers who have used Focus Brands's products/services for 1 to 2 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
1 to 2 Years -100 | 1 to 2 Years | -100 |
Focus Brands Customer Reviews
Out of the 2 Focus Brands customer reviews 1 was positive and 1 was constructive. Focus Brands customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Focus Brands Customer Loyalty
71%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
71% of Focus Brands users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Focus Brands Customer Loyalty Score by Gender
Male customers rated Focus Brands's Customer Loyalty score 6% higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Focus Brands.
Male
70%
Yes
Female
64%
Yes
Focus Brands Customer Loyalty Score by Ethnicity
Focus Brands's Customer Loyalty score was rated 64% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Focus Brands.
64
out of 100
Caucasian
Focus Brands Customer Loyalty Score by Usage
Focus Brands's Customer Loyalty score was rated 40% by customers who have used Focus Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Focus Brands Customer Loyalty Score by Industry
Focus Brands's Customer Loyalty score was rated 70% by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Focus Brands Product Quality
4/5
Focus Brands has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Focus Brands Product Information
Focus Brands’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Focus Brands's product the highest.
- Website
- http://www.focusbrands.com/
- Company Size
- 1,001-5,000 Employees
Quick Insights into Focus Brands Product Quality
Focus Brands's Product Quality score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Focus Brands Product Quality the Highest
Ranked Focus Brands Product Quality the Lowest
Focus Brands Product Quality Score by Gender
Male customers rated Focus Brands's Product Quality score 0.7 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Focus Brands.
Male
4.3/5
Female
3.6/5
Focus Brands Product Quality Score by Ethnicity
Focus Brands's Product Quality score was rated 3.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Focus Brands.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Focus Brands Product Quality Score by Usage
Focus Brands's Product Quality score was rated 3.5 stars by customers who have used Focus Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Focus Brands Product Quality Score by Industry
Focus Brands's Product Quality score was rated 3.8 stars by Accounting industry customers.
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Focus Brands Pricing
Focus Brands ROI & Value For Money
3.4/5
Focus Brands has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Focus Brands Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry.
Quick Insights into Focus Brands ROI
Focus Brands's ROI score was rated highest by Male customers, and rated lowest by Female customers.
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Ranked Focus Brands ROI the Highest
Ranked Focus Brands ROI the Lowest
Focus Brands ROI Score by Gender
Male customers rated Focus Brands's ROI score 1.4 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Focus Brands.
Male
3.8/5
Female
2.4/5
Focus Brands ROI Score by Ethnicity
Focus Brands's ROI score was rated 2.4 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Focus Brands.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.4 | Caucasian | 2.4 |
Focus Brands ROI Score by Usage
Focus Brands's ROI score was rated 3 stars by customers who have used Focus Brands's products/services for 1 to 2 Years.
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Focus Brands ROI Score by Industry
Focus Brands's ROI score was rated 3.5 stars by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Focus Brands Customer Satisfaction (CSAT)
Focus Brands Customer Satisfaction (CSAT) Score
76 / 100
Focus Brands has an overall Customer Satisfaction score of 76 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
38%
Satisfied
38%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
0%
Very Dissatisfied
8%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Focus Brands Customer Satisfaction
Focus Brands's Customer Satisfaction score was rated highest by Male customers, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked Focus Brands' Customer Satisfaction.
Ranked Focus Brands Customer Satisfaction the Highest
Ranked Focus Brands Customer Satisfaction the Lowest
Focus Brands Customer Satisfaction Score by Gender
Male customers rated Focus Brands's Customer Satisfaction score 60 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Focus Brands.
100 / 100
MaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
40 / 100
FemaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 40% | |
Dissatisfied | 0% | |
Very Dissatisfied | 20% |
Focus Brands Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Focus Brands' Customer Satisfaction (CSAT) score was rated 60% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Focus Brands.
60 / 100
Very Satisfied
40%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
20%
Focus Brands Customer Satisfaction Score by Usage
Focus Brands's Customer Satisfaction score was rated 33 points by customers who have used Focus Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Focus Brands Customer Satisfaction Score by Industry
Focus Brands's Customer Satisfaction score was rated 67 points by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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"label": "Accounting",
"groupId": 495,
"score": 67,
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}Focus Brands Customer Service
3.7/5
Focus Brands has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Focus Brands' overall Customer Service score rated by its users and customers.
About Focus Brands's Customer Service
Website
http://www.focusbrands.com/
Phone Number
14042554978
Quick Insights into Focus Brands Customer Service
Focus Brands's Customer Service score was rated highest by Male customers, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked Focus Brands' Customer Service score.
Ranked Focus Brands Customer Service the Highest
Ranked Focus Brands Customer Service the Lowest
Focus Brands Customer Service Score by Gender
Male customers rated Focus Brands's Customer Service score 1.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Focus Brands.
Male
4.5/5
Female
3.4/5
Focus Brands Customer Service Score by Ethnicity
Focus Brands's Customer Service score was rated 3.3 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Focus Brands.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.3 | Caucasian | 3.3 |
Focus Brands Customer Service Score by Usage
Focus Brands's Customer Service score was rated 3.6 stars by customers who have used Focus Brands's products/services for 1 to 2 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Focus Brands Customer Service Score by Industry
Focus Brands's Customer Service score was rated 4.1 stars by Accounting industry customers.
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Focus Brands as an Employer
3.7/5
Focus Brands has a 3.7/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Focus Brands scored a 25 for Net Promoter Score and a 7 for Employee Net Promoter Score. NPS gauges how likely a customer of Focus Brands would recommend the brand to a friend. ENPS measures how likely Focus Brands employees would recommend working at Focus Brands to a friend.
Net Promoter Score
25
NPS Score
| 56% | Promoters |
|---|---|
| 13% | Passive |
| 31% | Detractors |
Employee Net Promoter Score
7
eNPS Score
| 43% | Promoters |
|---|---|
| 21% | Passive |
| 36% | Detractors |
