

Fullbeauty Brands is a plus-size women and men fashion/clothing company that owns various brands.

Dan Hatola serves as the Chief Marketing Officer of FULLBEAUTY Brands. Dan started at FULLBEAUTY Brands in July of 2014. Dan is currently based in the Greater New York City Area.
Fullbeauty Brands's Net Promoter Score (NPS) is a -74 with 11% Promoters, 4% Passives, and 85% Detractors. Net Promoter Score tracks whether Fullbeauty Brands's customers would recommend using the product based on a scale of -100 to 100.
| 11% | Promoters |
|---|---|
| 4% | Passives |
| 85% | Detractors |
| Summary | Date | Score |
|---|---|---|
Apr 2024 -77 | Apr 2024 | -77 |
May 2024 -77 | May 2024 | -77 |
Jun 2024 -77 | Jun 2024 | -77 |
Oct 2024 -79 | Oct 2024 | -79 |
Nov 2024 -79 | Nov 2024 | -79 |
Dec 2024 -75 | Dec 2024 | -75 |
Jan 2025 -75 | Jan 2025 | -75 |
Feb 2025 -76 | Feb 2025 | -76 |
Apr 2025 -78 | Apr 2025 | -78 |
Jun 2025 -78 | Jun 2025 | -78 |
Nov 2025 -78 | Nov 2025 | -78 |
Jan 2026 -74 | Jan 2026 | -74 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Fullbeauty Brands's NPS was rated -85 by Female customers on Comparably.
Fullbeauty Brands's NPS was rated -85 by Female customers on Comparably.
Fullbeauty Brands's NPS is not yet rated by Male customers.
Fullbeauty Brands's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -88 | Caucasian | -88 |
African American/Black -100 | African American/Black | -100 |
Other -100 | Other | -100 |
Fullbeauty Brands's NPS was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
Fullbeauty Brands's NPS was rated the highest by customers who have used Fullbeauty Brands's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -100 | Less than 1 Year | -100 |
2 to 5 Years -50 | 2 to 5 Years | -50 |
5 to 10 Years -75 | 5 to 10 Years | -75 |
Over 10 Years -86 | Over 10 Years | -86 |
Out of the 15 Fullbeauty Brands customer reviews 2 were positive and 13 were constructive. Fullbeauty Brands customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Fullbeauty Brands users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Fullbeauty Brands's Customer Loyalty score was rated 65 by Female customers on Comparably.
Fullbeauty Brands's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.
% who answered "Yes"
Fullbeauty Brands's Customer Loyalty score was rated the highest by customers ages 56-60, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
51-55 70% | 51-55 | 70% |
56-60 78% | 56-60 | 78% |
61-65 66% | 61-65 | 66% |
66+ 58% | 66+ | 58% |
Fullbeauty Brands's Customer Loyalty score was rated the highest by customers who have used Fullbeauty Brands's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Fullbeauty Brands's Customer Loyalty score was rated 82% by Education industry customers.
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Fullbeauty Brands has an overall Product Quality score of 1.9 out of 5 stars rated by its users and customers.
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Fullbeauty Brands’s product quality score is a 1.9 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Fullbeauty Brands's product the highest.
Fullbeauty Brands's Product Quality score was rated highest by customers ages 51-55, and rated lowest by customers who have used Fullbeauty Brands's products/services for Less than 1 Year.
Fullbeauty Brands's Product Quality score was rated 1.8 by Female customers on Comparably.
Fullbeauty Brands's Product Quality score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 1.9 | African American/Black | 1.9 |
Other 2.1 | Other | 2.1 |
Fullbeauty Brands's Product Quality score was rated the highest by customers ages 51-55, and the lowest by customers ages 66+.
| Summary | Age | Score |
|---|---|---|
51-55 3.3 | 51-55 | 3.3 |
56-60 1.7 | 56-60 | 1.7 |
61-65 1.9 | 61-65 | 1.9 |
66+ 1.6 | 66+ | 1.6 |
Fullbeauty Brands's Product Quality score was rated the highest by customers who have used Fullbeauty Brands's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Fullbeauty Brands's Product Quality score was rated 1.8 stars by Education industry customers.
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Fullbeauty Brands has a value for money and ROI score of 1.9 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry.
Fullbeauty Brands's ROI score was rated highest by customers ages 51-55, and rated lowest by customers who have used Fullbeauty Brands's products/services for Less than 1 Year.
Fullbeauty Brands's ROI score was rated 1.7 by Female customers on Comparably.
Fullbeauty Brands's ROI score was rated the highest by Other customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 1.6 | African American/Black | 1.6 |
Other 2 | Other | 2 |
Fullbeauty Brands's ROI score was rated the highest by customers ages 51-55, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
51-55 2.3 | 51-55 | 2.3 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.7 | 61-65 | 1.7 |
66+ 1.8 | 66+ | 1.8 |
Fullbeauty Brands's ROI score was rated the highest by customers who have used Fullbeauty Brands's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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Fullbeauty Brands's ROI score was rated 2.3 stars by Education industry customers.
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Fullbeauty Brands has an overall Customer Satisfaction score of 18 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Fullbeauty Brands's Customer Satisfaction score was rated highest by customers ages 56-60, and rated lowest by Other customers.
Fullbeauty Brands's Customer Satisfaction score was rated 10 by Female customers on Comparably.
Very Satisfied | 3% | |
|---|---|---|
Satisfied | 7% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 21% | |
Very Dissatisfied | 66% |
Fullbeauty Brands' Customer Satisfaction (CSAT) score was rated 13% according to Caucasian users and customers.
Fullbeauty Brands' Customer Satisfaction (CSAT) score was rated 0% according to African American/Black users and customers.
Fullbeauty Brands' Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
Fullbeauty Brands's Customer Satisfaction score was rated the highest by customers ages 56-60, and the lowest by customers ages 51-55.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 51-55 | 0% | |||||||||||||||
| 56-60 | 33% | |||||||||||||||
| 61-65 | 17% | |||||||||||||||
| 66+ | 8% |
Fullbeauty Brands's Customer Satisfaction score was rated the highest by customers who have used Fullbeauty Brands's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Fullbeauty Brands's Customer Satisfaction score was rated 0 points by Education industry customers.
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}Fullbeauty Brands has an overall Customer Service score of 1.6 out of 5 stars rated by its users and customers.
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New York City, NY
http://fbbrands.com/
212-613-9500
Fullbeauty Brands's Customer Service score was rated highest by customers who have used Fullbeauty Brands's products/services for 2 to 5 Years, and rated lowest by customers who have used Fullbeauty Brands's products/services for Over 10 Years.
Fullbeauty Brands's Customer Service score was rated 1.5 by Female customers on Comparably.
Fullbeauty Brands's Customer Service score was rated 1.5 stars by both African American/Black and Other customers on Comparably.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.5 | African American/Black | 1.5 |
Other 1.5 | Other | 1.5 |
Fullbeauty Brands's Customer Service score was rated the highest by customers ages 61-65, and the lowest by customers ages 66+.
| Summary | Age | Customer Service Score |
|---|---|---|
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.7 | 61-65 | 1.7 |
66+ 1.5 | 66+ | 1.5 |
Fullbeauty Brands's Customer Service score was rated the highest by customers who have used Fullbeauty Brands's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Fullbeauty Brands's Customer Service score was rated 1.5 stars by Education industry customers.
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Fullbeauty Brands has a 2.5/5 stars for its overall company culture rated by their employees

Fullbeauty Brands scored a -74 for Net Promoter Score and a -38 for Employee Net Promoter Score. NPS gauges how likely a customer of Fullbeauty Brands would recommend the brand to a friend. ENPS measures how likely Fullbeauty Brands employees would recommend working at Fullbeauty Brands to a friend.
| 11% | Promoters |
|---|---|
| 4% | Passive |
| 85% | Detractors |
| 27% | Promoters |
|---|---|
| 8% | Passive |
| 65% | Detractors |