0
NPS
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General Atlantic
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About General Atlantic's Brand
General Atlantic is a leading global growth equity firm providing capital and strategic support for growth companies.
Brand at a Glance
100%
Customer Loyalty
3.2/5
Product Quality
5/5
Pricing
5/5
Customer Service
General Atlantic NPS
General Atlantic's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether General Atlantic's customers would recommend using the product based on a scale of -100 to 100.
General Atlantic Overall NPS
| 50% | Promoters |
|---|---|
| 0% | Passives |
| 50% | Detractors |
General Atlantic NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Apr 2022 -100 | Apr 2022 | -100 |
Apr 2024 0 | Apr 2024 | 0 |
May 2024 -33 | May 2024 | -33 |
Jul 2025 0 | Jul 2025 | 0 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
General Atlantic Customer Loyalty
100%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of General Atlantic users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
General Atlantic Product Quality
3.2/5
General Atlantic has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock General Atlantic's overall Product Quality score rated by its users and customers.
General Atlantic Product Information
General Atlantic’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Company Size
- 201-500 Employees
Industry
Tech
Banking
FinTech
General Atlantic Pricing
General Atlantic ROI & Value For Money
5/5
General Atlantic has a value for money and ROI score of 5 out of 5 stars rated by its users and customers.
Sign Up to unlock General Atlantic's overall ROI score rated by its users and customers.
General Atlantic Customer Satisfaction (CSAT)
General Atlantic Customer Satisfaction (CSAT) Score
50 / 100
General Atlantic has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
General Atlantic Customer Service
5/5
General Atlantic has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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About General Atlantic's Customer Service
Address
New York City, NY 10055
Website
http://www.generalatlantic.com
General Atlantic as an Employer
4.2/5
General Atlantic has a 4.2/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
General Atlantic scored a 0 for Net Promoter Score and a 28 for Employee Net Promoter Score. NPS gauges how likely a customer of General Atlantic would recommend the brand to a friend. ENPS measures how likely General Atlantic employees would recommend working at General Atlantic to a friend.
Net Promoter Score
0
NPS Score
| 50% | Promoters |
|---|---|
| 0% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
28
eNPS Score
| 57% | Promoters |
|---|---|
| 14% | Passive |
| 29% | Detractors |
