Glow NPS & Customer Reviews | Comparably
Brand Page
Glow
Marketing or Exec? Claim Your Free Account

About Glow's Brand

Glow is a fertility app that crunches and analyzes vast quantities of data to help users take control of their reproductive health.

Brand at a Glance

67%
Customer Loyalty
3.2/5
Product Quality
2.9/5
Pricing
2.9/5
Customer Service

Glow NPS

Glow's Net Promoter Score (NPS) is a -12 with 33% Promoters, 22% Passives, and 45% Detractors. Net Promoter Score tracks whether Glow's customers would recommend using the product based on a scale of -100 to 100.

Glow Overall NPS

-12
NPS
33%Promoters
22%Passives
45%Detractors
Glow Overall NPS

Glow NPS Trend

-100
-50
0
50
100
Dec 2023
-15
Dec 2023-15
Jan 2024
-13
Jan 2024-13
Feb 2024
-13
Feb 2024-13
Mar 2024
-12
Mar 2024-12
Jun 2024
-11
Jun 2024-11
Jul 2024
-12
Jul 2024-12
Sep 2024
-12
Sep 2024-12
Oct 2024
-13
Oct 2024-13
Nov 2024
-13
Nov 2024-13
Dec 2024
-13
Dec 2024-13
Jan 2025
-13
Jan 2025-13
Oct 2025
-13
Oct 2025-13

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Glow NPS by Gender

Glow's NPS was rated -21 by Female customers on Comparably.

Female

-21

Glow's NPS was rated -21 by Female customers on Comparably.

31%
Promoters
17%
Passives
52%
Detractors

Male

N/A

Glow's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Glow NPS by Ethnicity

Glow's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

-100
-50
0
50
100
Caucasian
-60
Caucasian-60
African American/Black
-17
African American/Black-17

Glow NPS by Age

Glow's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.

0
20
40
60
80
100
Promoters
53%
Passives
27%
Detractors
20%
18-2553%27%20%
Promoters
0%
Passives
33%
Detractors
67%
26-300%33%67%
Promoters
33%
Passives
0%
Detractors
67%
31-3533%0%67%
Promoters
16%
Passives
17%
Detractors
67%
36-4016%17%67%
Promoters
17%
Passives
0%
Detractors
83%
41-4517%0%83%

Glow NPS by Usage

Glow's NPS was rated the highest by customers who have used Glow's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

-100
-50
0
50
100
Less than 1 Year
-47
Less than 1 Year-47
1 to 2 Years
-57
1 to 2 Years-57
2 to 5 Years
-13
2 to 5 Years-13
5 to 10 Years
40
5 to 10 Years40

Glow Customer Reviews

Out of the 5 Glow customer reviews 2 were positive and 3 were constructive. Glow customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Stop with the notifications that tell me when the baby that is on this platform is reaching a birthday or giving me articles about things that are useless. It also decides what activity it is when it maybe not an activity that's listed and then I have to try to edit this. I'm a nanny for the family
What can this brand most improve?
Secure peoples data, don't delete anything without consent
What do you value most about this brand?
Love glow! Its a great app!
What can this brand most improve?
Its hard to know how to log your period when it starts so work on that
What do you value most about this brand?
Easy to use with my crazy life style

Glow Customer Loyalty

67%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

67% of Glow users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

67
67%
33
33%
Glow Customer Loyalty

Glow Customer Loyalty Score by Gender

Glow's Customer Loyalty score was rated 66 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Glow.
Female
66%
Yes
Male
N/A
Yes

Glow Customer Loyalty Score by Ethnicity

Glow's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Glow.
42
out of 100
Caucasian
93
out of 100
African American/Black

Glow Customer Loyalty Score by Age

Glow's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 36-40.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Glow.
0
20%
40%
60%
80%
100%
18-25
94%
18-2594%
26-30
70%
26-3070%
31-35
40%
31-3540%
36-40
25%
36-4025%
41-45
40%
41-4540%

Glow Customer Loyalty Score by Usage

Glow's Customer Loyalty score was rated the highest by customers who have used Glow's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year
43%
1 to 2 Years
61%
2 to 5 Years
66%
5 to 10 Years
100%

Glow Customer Loyalty Score by Industry

Glow's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.

Education
61%
Healthcare, Hospitals and Medicine
49%

Glow Product Quality

3.2/5

Glow has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.

Sign Up to unlock Glow's overall Product Quality score rated by its users and customers.

Glow Product Information

Glow’s product quality score is a 3.2 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Glow's product the highest. Reviewers from the Healthcare, Hospitals and Medicine industry rated Glow the lowest at 2.1.

Website
http://glowing.com
Company Size
11-50 Employees

Industry

Tech
Healthcare
Mobile App
SaaS

Quick Insights into Glow Product Quality

Glow's Product Quality score was rated highest by customers who have used Glow's products/services for 5 to 10 Years, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.

Sign Up to unlock insights into how customers have ranked Glow's Product Quality.

Ranked Glow Product Quality the Highest

5 to 10 Years
4.6
18-25
4.1
Education
4

Ranked Glow Product Quality the Lowest

Caucasian
2.4
41-45
2.1
Healthcare, Hospitals and Medicine
2.1

Glow Product Quality Score by Gender

Glow's Product Quality score was rated 3 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Glow.

Female

3/5

Male

N/A

Glow Product Quality Score by Ethnicity

Glow's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Glow.
0
1
2
3
4
5
Caucasian
2.4
Caucasian2.4
African American/Black
3.4
African American/Black3.4

Glow Product Quality Score by Age

Glow's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Glow.
0
1
2
3
4
5
18-25
4.1
18-254.1
26-30
2.7
26-302.7
31-35
2.3
31-352.3
36-40
2.2
36-402.2
41-45
2.1
41-452.1

Glow Product Quality Score by Usage

Glow's Product Quality score was rated the highest by customers who have used Glow's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

Less than 1 Year
2.5
1 to 2 Years
2.4
2 to 5 Years
3.1
5 to 10 Years
4.6

Glow Product Quality Score by Industry

Glow's Product Quality score was rated the highest by Education industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.

Education
4
Healthcare, Hospitals and Medicine
2.1

Glow Pricing

Glow ROI & Value For Money

2.9/5

Glow has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Glow's overall ROI score rated by its users and customers.

Glow Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Glow.

Quick Insights into Glow ROI

Glow's ROI score was rated highest by customers ages 18-25, and rated lowest by customers ages 41-45.

Sign Up to unlock insights into how customers have ranked Glow's ROI score.

Ranked Glow ROI the Highest

18-25
3.7
5 to 10 Years
3.7
Education
3.3

Ranked Glow ROI the Lowest

Caucasian
2
Healthcare, Hospitals and Medicine
2
41-45
1.6

Glow ROI Score by Gender

Glow's ROI score was rated 2.7 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of Glow.

Female

2.7/5

Male

N/A

Glow ROI Score by Ethnicity

Glow's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Glow.
0
1
2
3
4
5
Caucasian
2
Caucasian2
African American/Black
2.9
African American/Black2.9

Glow ROI Score by Age

Glow's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Glow.
0
1
2
3
4
5
18-25
3.7
18-253.7
26-30
2
26-302
31-35
2.5
31-352.5
36-40
2.7
36-402.7
41-45
1.6
41-451.6

Glow ROI Score by Usage

Glow's ROI score was rated the highest by customers who have used Glow's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

Less than 1 Year
2.3
1 to 2 Years
2.3
2 to 5 Years
2.9
5 to 10 Years
3.7

Glow ROI Score by Industry

Glow's ROI score was rated the highest by Education industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

Sign Up for Brand Profile PRO to get the full ROI by Industry data.

Education
3.3
Healthcare, Hospitals and Medicine
2

Glow Customer Satisfaction (CSAT)

Glow Customer Satisfaction (CSAT) Score

56 / 100

Glow has an overall Customer Satisfaction score of 56 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied28%
Satisfied28%
Neither Satisfied nor Dissatisfied15%
Dissatisfied11%
Very Dissatisfied18%
Very Satisfied
28%
Satisfied
28%
Neither Satisfied nor Dissatisfied
15%
Dissatisfied
11%
Very Dissatisfied
18%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Glow Customer Satisfaction

Glow's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by customers ages 41-45.

Sign Up to unlock insights into how customers have ranked Glow's Customer Satisfaction.

Ranked Glow Customer Satisfaction the Highest

18-25
80%
Education
60%
African American/Black
59%

Ranked Glow Customer Satisfaction the Lowest

Less than 1 Year
37%
Caucasian
31%
41-45
20%

Glow Customer Satisfaction Score by Gender

Glow's Customer Satisfaction score was rated 49 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Glow.
49 / 100
Female
Very Satisfied
29%
Satisfied
20%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
16%
Very Dissatisfied
29%

Glow Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Glow's Customer Satisfaction (CSAT) score was rated 31% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Glow.
31 / 100
Very Satisfied8%
Satisfied23%
Neither Satisfied nor Dissatisfied8%
Dissatisfied23%
Very Dissatisfied38%
Very Satisfied
8%
Satisfied
23%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
23%
Very Dissatisfied
38%

CSAT according to African American/Black

Glow's Customer Satisfaction (CSAT) score was rated 59% according to African American/Black users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Glow.
59 / 100
Very Satisfied42%
Satisfied17%
Neither Satisfied nor Dissatisfied0%
Dissatisfied16%
Very Dissatisfied25%
Very Satisfied
42%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
16%
Very Dissatisfied
25%

Glow Customer Satisfaction Score by Age

Glow's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Glow.
0
20
40
60
80
100
18-25 CSAT Score
80%
Very Satisfied
50%
Satisfied
30%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
10%
Very Dissatisfied
10%
18-2580%
26-30 CSAT Score
50%
Very Satisfied
0%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
26-3050%
31-35 CSAT Score
33%
Very Satisfied
33%
Satisfied
0%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
50%
31-3533%
36-40 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
40%
36-4020%
41-45 CSAT Score
20%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
40%
Very Dissatisfied
20%
41-4520%

Glow Customer Satisfaction Score by Usage

Glow's Customer Satisfaction score was rated the highest by customers who have used Glow's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

Less than 1 Year
37
1 to 2 Years
43
2 to 5 Years
41

Glow Customer Satisfaction Score by Industry

Glow's Customer Satisfaction score was rated 60 points by Education industry customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.

Education
60

Glow Customer Service

2.9/5

Glow has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Glow's overall Customer Service score rated by its users and customers.

About Glow's Customer Service

Address

San Francisco, CA 94104


Website

http://glowing.com

Quick Insights into Glow Customer Service

Glow's Customer Service score was rated highest by customers who have used Glow's products/services for 5 to 10 Years, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.

Sign Up to unlock insights into how customers have ranked Glow's Customer Service score.

Ranked Glow Customer Service the Highest

5 to 10 Years
4.2
Education
3.9
18-25
3.7

Ranked Glow Customer Service the Lowest

1 to 2 Years
2.3
41-45
2
Healthcare, Hospitals and Medicine
1.9

Glow Customer Service Score by Gender

Glow's Customer Service score was rated 2.7 by Female customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Glow.

Female

2.7/5

Male

N/A

Glow Customer Service Score by Ethnicity

Glow's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Glow.
0
20
40
60
80
100
Caucasian
2.4
Caucasian2.4
African American/Black
2.9
African American/Black2.9

Glow Customer Service Score by Age

Glow's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Glow.
0
20
40
60
80
100
18-25
3.7
18-253.7
26-30
2.5
26-302.5
31-35
2
31-352
36-40
2.8
36-402.8
41-45
2
41-452

Glow Customer Service Score by Usage

Glow's Customer Service score was rated the highest by customers who have used Glow's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Less than 1 Year
2.5
1 to 2 Years
2.3
2 to 5 Years
2.8
5 to 10 Years
4.2

Glow Customer Service Score by Industry

Glow's Customer Service score was rated the highest by Education industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.

Education
3.9
Healthcare, Hospitals and Medicine
1.9

Glow as an Employer

4.1/5

Glow has a 4.1/5 stars for its overall company culture rated by their employees

  Glow CEO
top
10%
CEO of Glow

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Glow scored a -12 for Net Promoter Score and a -51 for Employee Net Promoter Score. NPS gauges how likely a customer of Glow would recommend the brand to a friend. ENPS measures how likely Glow employees would recommend working at Glow to a friend.

Net Promoter Score

-12
NPS Score
33%Promoters
22%Passive
45%Detractors

Employee Net Promoter Score

-51
eNPS Score
16%Promoters
17%Passive
67%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail