Goodman Fielder NPS & Customer Reviews | Comparably
Brand Page
Goodman Fielder
Marketing or Exec? Claim Your Free Account

About Goodman Fielder's Brand

Manufacturer and distributor of food products. The company is engaged in manufacturing, packaging and distribution of food products including bread, milk, cheese, chicken, flour, cooking oil, ice cream and snacks in Australia.

Brand at a Glance

76%
Customer Loyalty
3.9/5
Product Quality
3.6/5
Pricing
3.7/5
Customer Service

Goodman Fielder NPS

Goodman Fielder's Net Promoter Score (NPS) is a 17 with 50% Promoters, 17% Passives, and 33% Detractors. Net Promoter Score tracks whether Goodman Fielder's customers would recommend using the product based on a scale of -100 to 100.

Goodman Fielder Overall NPS

17
NPS
50%Promoters
17%Passives
33%Detractors
Goodman Fielder Overall NPS

Goodman Fielder NPS Trend

-100
-50
0
50
100
Aug 2021
100
Aug 2021100
Oct 2023
0
Oct 20230
Feb 2024
0
Feb 20240
May 2024
-25
May 2024-25
Jun 2024
0
Jun 20240
Sep 2025
17
Sep 202517

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Goodman Fielder Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Goodman Fielder users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

76
76%
24
24%
Goodman Fielder Customer Loyalty

Goodman Fielder Product Quality

3.9/5

Goodman Fielder has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Goodman Fielder's overall Product Quality score rated by its users and customers.

Goodman Fielder Product Information

Goodman Fielder’s product quality score is a 3.9 out of 5 as rated by its users and customers.

Website
www.goodmanfielder.com
Company Size
5,001-10,000 Employees

Goodman Fielder Pricing

Goodman Fielder ROI & Value For Money

3.6/5

Goodman Fielder has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock Goodman Fielder's overall ROI score rated by its users and customers.

Goodman Fielder Customer Satisfaction (CSAT)

Goodman Fielder Customer Satisfaction (CSAT) Score

80 / 100

Goodman Fielder has an overall Customer Satisfaction score of 80 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied60%
Satisfied20%
Neither Satisfied nor Dissatisfied20%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
60%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Goodman Fielder Customer Service

3.7/5

Goodman Fielder has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Goodman Fielder's overall Customer Service score rated by its users and customers.

About Goodman Fielder's Customer Service

Address

Level 5, 40 Mount Street, Sydney, 2060


Website

www.goodmanfielder.com

Consumer vs. Employees

Goodman Fielder scored a 17 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of Goodman Fielder would recommend the brand to a friend. ENPS measures how likely Goodman Fielder employees would recommend working at Goodman Fielder to a friend.

Net Promoter Score

17
NPS Score
50%Promoters
17%Passive
33%Detractors

Employee Net Promoter Score

0
eNPS Score
50%Promoters
0%Passive
50%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail