-22
NPS
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Grubhub
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About Grubhub's Brand
GrubHub allows users to find and order food from restaurants in their vicinity that deliver or offer pickup, via an app and a website.
Brand at a Glance
63%
Customer Loyalty
2.9/5
Product Quality
2.7/5
Pricing
2.8/5
Customer Service
Grubhub CMO
Barbara Martin Coppola
Ms. Barbara Martin Coppola has been the Chief Marketing Officer of GrubHub Inc. since March 2015. Ms. Coppola has been a Director of WeddingWire, Inc. since March 1, 2016. Ms. Coppola has 17 years of technology marketing experience across more than nine countries. Currently, as CMO of Grubhub, the nation's leading online and mobile food ordering company, she is responsible for driving the WeddingWire's marketing programs to raise awareness for Grubhub's technology and its positive impact on restaurants and diners. Prior to Grubhub, Ms. Coppola spent seven years at Google, during which she held marketing leadership roles for Google Express, YouTube, Chromecast and Google France. Her experience also includes success with industry leaders, Samsung and Texas Instruments. Ms. Coppola holds a Master of Science in Telecommunications Engineering from Universidad Politecnica de Madrid, a Master of Science in Mobile Communications from E.N.S.T (Telecom Paris), and an MBA in Business Administration and Management from INSEAD. She is also a graduate of the Advanced Management Program at Harvard Business School.
Grubhub NPS
Grubhub's Net Promoter Score (NPS) is a -22 with 30% Promoters, 18% Passives, and 52% Detractors. Net Promoter Score tracks whether Grubhub's customers would recommend using the product based on a scale of -100 to 100.
Grubhub Overall NPS
| 30% | Promoters |
|---|---|
| 18% | Passives |
| 52% | Detractors |
Grubhub NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Nov 2023 -22 | Nov 2023 | -22 |
Dec 2023 -22 | Dec 2023 | -22 |
Jan 2024 -22 | Jan 2024 | -22 |
Feb 2024 -22 | Feb 2024 | -22 |
Mar 2024 -25 | Mar 2024 | -25 |
May 2024 -23 | May 2024 | -23 |
Jun 2024 -23 | Jun 2024 | -23 |
Jul 2024 -23 | Jul 2024 | -23 |
Aug 2024 -23 | Aug 2024 | -23 |
Nov 2024 -22 | Nov 2024 | -22 |
Dec 2024 -22 | Dec 2024 | -22 |
Jan 2025 -22 | Jan 2025 | -22 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Grubhub NPS by Gender
Male customers rated Grubhub's NPS 31 points higher than Female customers.
Male
-23
Grubhub's NPS was rated -23 by Male customers on Comparably.
36%
Promoters
5%
Passives
59%
Detractors
Female
-54
Grubhub's NPS was rated -54 by Female customers on Comparably.
17%
Promoters
12%
Passives
71%
Detractors
Grubhub NPS by Ethnicity
Grubhub's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -70 | Caucasian | -70 |
African American/Black -34 | African American/Black | -34 |
Asian or Pacific Islander -17 | Asian or Pacific Islander | -17 |
Other -70 | Other | -70 |
Grubhub NPS by Age
Grubhub's NPS was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.
Grubhub NPS by Usage
Grubhub's NPS was rated the highest by customers who have used Grubhub's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -32 | Less than 1 Year | -32 |
1 to 2 Years -52 | 1 to 2 Years | -52 |
2 to 5 Years -50 | 2 to 5 Years | -50 |
5 to 10 Years 67 | 5 to 10 Years | 67 |
Over 10 Years -50 | Over 10 Years | -50 |
Grubhub Customer Reviews
Out of the 7 Grubhub customer reviews 1 was positive and 6 were constructive. Grubhub customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Grubhub Customer Loyalty
63%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
63% of Grubhub users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Grubhub Customer Loyalty Score by Gender
Male customers rated Grubhub's Customer Loyalty score 3% higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Grubhub.
Male
63%
Yes
Female
60%
Yes
Grubhub Customer Loyalty Score by Ethnicity
Grubhub's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by African American/Black customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Grubhub.
65
out of 100
Caucasian
40
out of 100
African American/Black
70
out of 100
Asian or Pacific Islander
46
out of 100
Other
Grubhub Customer Loyalty Score by Age
Grubhub's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Grubhub.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 66% | 18-25 | 66% |
26-30 74% | 26-30 | 74% |
31-35 75% | 31-35 | 75% |
36-40 46% | 36-40 | 46% |
41-45 100% | 41-45 | 100% |
46-50 70% | 46-50 | 70% |
51-55 55% | 51-55 | 55% |
56-60 55% | 56-60 | 55% |
61-65 10% | 61-65 | 10% |
66+ 55% | 66+ | 55% |
Grubhub Customer Loyalty Score by Usage
Grubhub's Customer Loyalty score was rated the highest by customers who have used Grubhub's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Grubhub Customer Loyalty Score by Industry
Grubhub's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Banking and Financial Services industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Grubhub Product Quality
2.9/5
Grubhub has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Grubhub's overall Product Quality score rated by its users and customers.
Grubhub Product Information
Grubhub’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Grubhub's product the highest. Reviewers from the Healthcare, Hospitals and Medicine industry rated Grubhub the lowest at 1.5.
- Website
- http://www.grubhub.com
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Consumer Services
Food and Beverages
Travel
Quick Insights into Grubhub Product Quality
Grubhub's Product Quality score was rated highest by customers ages 41-45, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
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Ranked Grubhub Product Quality the Highest
Ranked Grubhub Product Quality the Lowest
Grubhub Product Quality Score by Gender
Male customers rated Grubhub's Product Quality score 1.1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Grubhub.
Male
3.2/5
Female
2.1/5
Grubhub Product Quality Score by Ethnicity
Grubhub's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Grubhub.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2 | Caucasian | 2 |
African American/Black 2.1 | African American/Black | 2.1 |
Asian or Pacific Islander 3.5 | Asian or Pacific Islander | 3.5 |
Other 1.9 | Other | 1.9 |
Grubhub Product Quality Score by Age
Grubhub's Product Quality score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Grubhub.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 4.3 | 26-30 | 4.3 |
31-35 2.6 | 31-35 | 2.6 |
36-40 2.5 | 36-40 | 2.5 |
41-45 4.6 | 41-45 | 4.6 |
46-50 1.6 | 46-50 | 1.6 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.9 | 61-65 | 1.9 |
66+ 1.5 | 66+ | 1.5 |
Grubhub Product Quality Score by Usage
Grubhub's Product Quality score was rated the highest by customers who have used Grubhub's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Grubhub Product Quality Score by Industry
Grubhub's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Grubhub Pricing
Grubhub ROI & Value For Money
2.7/5
Grubhub has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Grubhub's overall ROI score rated by its users and customers.
Grubhub Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Accounting industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Grubhub.
Quick Insights into Grubhub ROI
Grubhub's ROI score was rated highest by customers ages 41-45, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
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Ranked Grubhub ROI the Highest
Ranked Grubhub ROI the Lowest
Grubhub ROI Score by Gender
Male customers rated Grubhub's ROI score 0.8 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Grubhub.
Male
2.7/5
Female
1.9/5
Grubhub ROI Score by Ethnicity
Grubhub's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Grubhub.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 2.3 | African American/Black | 2.3 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Other 1.6 | Other | 1.6 |
Grubhub ROI Score by Age
Grubhub's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Grubhub.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 4.1 | 26-30 | 4.1 |
31-35 1.9 | 31-35 | 1.9 |
36-40 1.8 | 36-40 | 1.8 |
41-45 4.6 | 41-45 | 4.6 |
46-50 1.7 | 46-50 | 1.7 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.6 | 56-60 | 1.6 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Grubhub ROI Score by Usage
Grubhub's ROI score was rated the highest by customers who have used Grubhub's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Grubhub ROI Score by Industry
Grubhub's ROI score was rated the highest by Accounting industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Grubhub Customer Satisfaction (CSAT)
Grubhub Customer Satisfaction (CSAT) Score
45 / 100
Grubhub has an overall Customer Satisfaction score of 45 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
19%
Satisfied
26%
Neither Satisfied nor Dissatisfied
13%
Dissatisfied
7%
Very Dissatisfied
35%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Grubhub Customer Satisfaction
Grubhub's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers who have used Grubhub's products/services for Over 10 Years.
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Ranked Grubhub Customer Satisfaction the Highest
Ranked Grubhub Customer Satisfaction the Lowest
Grubhub Customer Satisfaction Score by Gender
Male customers rated Grubhub's Customer Satisfaction score 9 points higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Grubhub.
33 / 100
MaleVery Satisfied | 20% | |
|---|---|---|
Satisfied | 13% | |
Neither Satisfied nor Dissatisfied | 13% | |
Dissatisfied | 7% | |
Very Dissatisfied | 47% |
24 / 100
FemaleVery Satisfied | 7% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 10% | |
Very Dissatisfied | 59% |
Grubhub Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Grubhub's Customer Satisfaction (CSAT) score was rated 19% according to Caucasian users and customers.
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19 / 100
Very Satisfied
14%
Satisfied
5%
Neither Satisfied nor Dissatisfied
10%
Dissatisfied
0%
Very Dissatisfied
71%
CSAT according to African American/Black
Grubhub's Customer Satisfaction (CSAT) score was rated 50% according to African American/Black users and customers.
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50 / 100
Very Satisfied
17%
Satisfied
33%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%
CSAT according to Asian or Pacific Islander
Grubhub's Customer Satisfaction (CSAT) score was rated 60% according to Asian or Pacific Islander users and customers.
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60 / 100
Very Satisfied
20%
Satisfied
40%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
20%
CSAT according to Other
Grubhub's Customer Satisfaction (CSAT) score was rated 20% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Grubhub.
20 / 100
Very Satisfied
0%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
40%
Very Dissatisfied
40%
Grubhub Customer Satisfaction Score by Age
Grubhub's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Grubhub.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 75% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 20% | |||||||||||||||
| 36-40 | 50% | |||||||||||||||
| 46-50 | 0% | |||||||||||||||
| 51-55 | 0% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 25% | |||||||||||||||
| 66+ | 0% |
Grubhub Customer Satisfaction Score by Usage
Grubhub's Customer Satisfaction score was rated the highest by customers who have used Grubhub's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Grubhub Customer Satisfaction Score by Industry
Grubhub's Customer Satisfaction score was rated the highest by Banking and Financial Services industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
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}Grubhub Customer Service
2.8/5
Grubhub has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Grubhub's overall Customer Service score rated by its users and customers.
About Grubhub's Customer Service
Address
111 W. Washington St., Suite 2100, Chicago, IL
Website
http://www.grubhub.com
Phone Number
(877) 585-7878
Quick Insights into Grubhub Customer Service
Grubhub's Customer Service score was rated highest by customers ages 41-45, and rated lowest by Other customers.
Sign Up to unlock insights into how customers have ranked Grubhub's Customer Service score.
Ranked Grubhub Customer Service the Highest
Ranked Grubhub Customer Service the Lowest
Grubhub Customer Service Score by Gender
Male customers rated Grubhub's Customer Service score 0.8 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Grubhub.
Male
2.7/5
Female
1.9/5
Grubhub Customer Service Score by Ethnicity
Grubhub's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Grubhub.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.6 | Caucasian | 1.6 |
African American/Black 2.3 | African American/Black | 2.3 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
Other 1.5 | Other | 1.5 |
Grubhub Customer Service Score by Age
Grubhub's Customer Service score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Grubhub.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
26-30 4.2 | 26-30 | 4.2 |
31-35 1.9 | 31-35 | 1.9 |
36-40 1.9 | 36-40 | 1.9 |
41-45 4.5 | 41-45 | 4.5 |
46-50 1.7 | 46-50 | 1.7 |
51-55 1.5 | 51-55 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.9 | 61-65 | 1.9 |
66+ 1.5 | 66+ | 1.5 |
Grubhub Customer Service Score by Usage
Grubhub's Customer Service score was rated the highest by customers who have used Grubhub's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Grubhub Customer Service Score by Industry
Grubhub's Customer Service score was rated the highest by Tech industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
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Grubhub as an Employer
3.1/5
Grubhub has a 3.1/5 stars for its overall company culture rated by their employees
bottom
40%
Consumer vs. Employees
Grubhub scored a -22 for Net Promoter Score and a 2 for Employee Net Promoter Score. NPS gauges how likely a customer of Grubhub would recommend the brand to a friend. ENPS measures how likely Grubhub employees would recommend working at Grubhub to a friend.
Net Promoter Score
-22
NPS Score
| 30% | Promoters |
|---|---|
| 18% | Passive |
| 52% | Detractors |
Employee Net Promoter Score
2
eNPS Score
| 43% | Promoters |
|---|---|
| 16% | Passive |
| 41% | Detractors |
