25
NPS
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Guaranty Trust Bank
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About Guaranty Trust Bank's Brand
Provider of banking services in Nigeria, west Africa and the United Kingdom. The company offers banking, insurance, mortgage, asset management and various other services outside of traditional banking.
Brand at a Glance
85%
Customer Loyalty
4/5
Product Quality
3.6/5
Pricing
3.7/5
Customer Service
Guaranty Trust Bank NPS
Guaranty Trust Bank's Net Promoter Score (NPS) is a 25 with 25% Promoters, 75% Passives, and 0% Detractors. Net Promoter Score tracks whether Guaranty Trust Bank's customers would recommend using the product based on a scale of -100 to 100.
Guaranty Trust Bank Overall NPS
| 25% | Promoters |
|---|---|
| 75% | Passives |
| 0% | Detractors |
Guaranty Trust Bank NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2022 0 | Dec 2022 | 0 |
Nov 2023 0 | Nov 2023 | 0 |
Mar 2024 33 | Mar 2024 | 33 |
Jul 2025 25 | Jul 2025 | 25 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Guaranty Trust Bank Customer Loyalty
85%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
85% of Guaranty Trust Bank users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Guaranty Trust Bank Product Quality
4/5
Guaranty Trust Bank has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
Sign Up to unlock Guaranty Trust Bank's overall Product Quality score rated by its users and customers.
Guaranty Trust Bank Product Information
Guaranty Trust Bank’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- www.gtbank.com
- Company Size
- 5,001-10,000 Employees
Guaranty Trust Bank Pricing
Guaranty Trust Bank ROI & Value For Money
3.6/5
Guaranty Trust Bank has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
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Guaranty Trust Bank Customer Satisfaction (CSAT)
Guaranty Trust Bank Customer Satisfaction (CSAT) Score
100 / 100
Guaranty Trust Bank has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Guaranty Trust Bank Customer Service
3.7/5
Guaranty Trust Bank has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Guaranty Trust Bank's overall Customer Service score rated by its users and customers.
About Guaranty Trust Bank's Customer Service
Address
635, Akin Adesola Street, Lagos, Faroe Islands
Website
www.gtbank.com
Phone Number
7
Consumer vs. Employees
Guaranty Trust Bank scored a 25 for Net Promoter Score and a -100 for Employee Net Promoter Score. NPS gauges how likely a customer of Guaranty Trust Bank would recommend the brand to a friend. ENPS measures how likely Guaranty Trust Bank employees would recommend working at Guaranty Trust Bank to a friend.
Net Promoter Score
25
NPS Score
| 25% | Promoters |
|---|---|
| 75% | Passive |
| 0% | Detractors |
Employee Net Promoter Score
-100
eNPS Score
| 0% | Promoters |
|---|---|
| 0% | Passive |
| 100% | Detractors |
