

Guidebook is a web interface enabling organizations to create mobile guides for their customers.
Guidebook's Net Promoter Score (NPS) is a 69 with 78% Promoters, 13% Passives, and 9% Detractors. Net Promoter Score tracks whether Guidebook's customers would recommend using the product based on a scale of -100 to 100.
| 78% | Promoters |
|---|---|
| 13% | Passives |
| 9% | Detractors |
| Summary | Date | Score |
|---|---|---|
Aug 2020 68 | Aug 2020 | 68 |
May 2023 70 | May 2023 | 70 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Guidebook's NPS was rated the highest by customers who have used Guidebook's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 62 | 2 to 5 Years | 62 |
5 to 10 Years 80 | 5 to 10 Years | 80 |
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
100% of Guidebook users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Guidebook has an overall Product Quality score of 4.6 out of 5 stars rated by its users and customers.
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Guidebook serves markets in the United States, Asia, China, Europe, Japan, Middle-East and Africa, Australia, Canada, India, United Kingdom, Latin America, Germany, Brazil, and Mexico. Guidebook supports iOS, Web, and Android devices and offers products for small, medium, and large sized businesses.
Guidebook’s product quality score is a 4.6 out of 5 as rated by its users and customers.
Guidebook has a value for money and ROI score of 4.4 out of 5 stars rated by its users and customers.
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Guidebook has a pricing structure that accommodates small, medium, and large businesses. Starting from $5/month, Guidebook uses a subscription model and offers the following: 300 attendees expected: Estimated price = $1,475, 500 attendees expected: Estimated price = $2,470, and 699 attendees expected: Estimated price = $3,470. For the users that are not ready to commit yet, Guidebook also offers a free trial.
Guidebook has an overall Customer Satisfaction score of 100 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Guidebook has an overall Customer Service score of 5 out of 5 stars rated by its users and customers.
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525 University Avenue, Suite 31, Palo Alto, CA
http://www.guidebook.com
650.319.7233
Guidebook has a 2.4/5 stars for its overall company culture rated by their employees

Guidebook scored a 69 for Net Promoter Score and a -50 for Employee Net Promoter Score. NPS gauges how likely a customer of Guidebook would recommend the brand to a friend. ENPS measures how likely Guidebook employees would recommend working at Guidebook to a friend.
| 78% | Promoters |
|---|---|
| 13% | Passive |
| 9% | Detractors |
| 0% | Promoters |
|---|---|
| 50% | Passive |
| 50% | Detractors |