-66
NPS
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Hamilton Beach
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About Hamilton Beach's Brand
Hamilton Beach Brands, Inc. is a leading designer, marketer and distributor of branded small electric household and specialty housewares appliances.
Brand at a Glance
61%
Customer Loyalty
1.7/5
Product Quality
1.7/5
Pricing
1.5/5
Customer Service
Hamilton Beach NPS
Hamilton Beach's Net Promoter Score (NPS) is a -66 with 13% Promoters, 8% Passives, and 79% Detractors. Net Promoter Score tracks whether Hamilton Beach's customers would recommend using the product based on a scale of -100 to 100.
Hamilton Beach Overall NPS
| 13% | Promoters |
|---|---|
| 8% | Passives |
| 79% | Detractors |
Hamilton Beach NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2024 -65 | Jan 2024 | -65 |
Feb 2024 -62 | Feb 2024 | -62 |
Mar 2024 -62 | Mar 2024 | -62 |
Apr 2024 -61 | Apr 2024 | -61 |
Jul 2024 -63 | Jul 2024 | -63 |
Aug 2024 -63 | Aug 2024 | -63 |
Sep 2024 -65 | Sep 2024 | -65 |
Dec 2024 -65 | Dec 2024 | -65 |
Jan 2025 -65 | Jan 2025 | -65 |
Feb 2025 -66 | Feb 2025 | -66 |
Aug 2025 -66 | Aug 2025 | -66 |
Dec 2025 -66 | Dec 2025 | -66 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Hamilton Beach NPS by Gender
Male customers rated Hamilton Beach's NPS 32 points higher than Female customers.
Male
-46
Hamilton Beach's NPS was rated -46 by Male customers on Comparably.
27%
Promoters
0%
Passives
73%
Detractors
Female
-78
Hamilton Beach's NPS was rated -78 by Female customers on Comparably.
11%
Promoters
0%
Passives
89%
Detractors
Hamilton Beach NPS by Ethnicity
Hamilton Beach's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -66 | Caucasian | -66 |
Asian or Pacific Islander -100 | Asian or Pacific Islander | -100 |
Other -60 | Other | -60 |
Hamilton Beach NPS by Age
Hamilton Beach's NPS was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Hamilton Beach NPS by Usage
Hamilton Beach's NPS was rated the highest by customers who have used Hamilton Beach's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -100 | Less than 1 Year | -100 |
1 to 2 Years -100 | 1 to 2 Years | -100 |
5 to 10 Years -60 | 5 to 10 Years | -60 |
Over 10 Years -60 | Over 10 Years | -60 |
Hamilton Beach Customer Reviews
Out of the 6 Hamilton Beach customer reviews 0 were positive and 6 were constructive. Hamilton Beach customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.
Hamilton Beach Customer Loyalty
61%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
61% of Hamilton Beach users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Hamilton Beach Customer Loyalty Score by Gender
Male customers rated Hamilton Beach's Customer Loyalty score 20% higher than Female customers.
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Male
75%
Yes
Female
55%
Yes
Hamilton Beach Customer Loyalty Score by Ethnicity
Hamilton Beach's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Hamilton Beach.
65
out of 100
Caucasian
55
out of 100
Asian or Pacific Islander
64
out of 100
Other
Hamilton Beach Customer Loyalty Score by Age
Hamilton Beach's Customer Loyalty score was rated the highest by customers ages 66+, and the lowest by customers ages 36-40.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Hamilton Beach.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
36-40 10% | 36-40 | 10% |
41-45 70% | 41-45 | 70% |
46-50 40% | 46-50 | 40% |
61-65 55% | 61-65 | 55% |
66+ 72% | 66+ | 72% |
Hamilton Beach Customer Loyalty Score by Usage
Hamilton Beach's Customer Loyalty score was rated the highest by customers who have used Hamilton Beach's products/services for Over 10 Years, and the lowest by customers with 1 to 2 Years of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Hamilton Beach Customer Loyalty Score by Industry
Hamilton Beach's Customer Loyalty score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Hamilton Beach Product Quality
1.7/5
Hamilton Beach has an overall Product Quality score of 1.7 out of 5 stars rated by its users and customers.
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Hamilton Beach Product Information
Hamilton Beach’s product quality score is a 1.7 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Hamilton Beach's product the highest. Reviewers from the Accounting industry rated Hamilton Beach the lowest at 1.5.
- Company Size
- 501-1,000 Employees
Industry
Consumer Goods
Quick Insights into Hamilton Beach Product Quality
Hamilton Beach's Product Quality score was rated highest by customers from the Education industry, and rated lowest by customers who have used Hamilton Beach's products/services for Over 10 Years.
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Ranked Hamilton Beach Product Quality the Highest
Ranked Hamilton Beach Product Quality the Lowest
Hamilton Beach Product Quality Score by Gender
Male customers rated Hamilton Beach's Product Quality score 0.5 stars higher than Female customers.
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Male
2/5
Female
1.5/5
Hamilton Beach Product Quality Score by Ethnicity
Hamilton Beach's Product Quality score was rated 1.5 stars by both Asian or Pacific Islander and Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Hamilton Beach.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Hamilton Beach Product Quality Score by Age
Hamilton Beach's Product Quality score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Hamilton Beach.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.8 | 66+ | 1.8 |
Hamilton Beach Product Quality Score by Usage
Hamilton Beach's Product Quality score was rated the highest by customers who have used Hamilton Beach's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Hamilton Beach Product Quality Score by Industry
Hamilton Beach's Product Quality score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Hamilton Beach Pricing
Hamilton Beach ROI & Value For Money
1.7/5
Hamilton Beach has a value for money and ROI score of 1.7 out of 5 stars rated by its users and customers.
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Hamilton Beach Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry. The users from the Accounting industry think that they had the lowest ROI from Hamilton Beach.
Quick Insights into Hamilton Beach ROI
Hamilton Beach's ROI score was rated highest by customers from the Education industry, and rated lowest by customers who have used Hamilton Beach's products/services for Over 10 Years.
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Ranked Hamilton Beach ROI the Highest
Ranked Hamilton Beach ROI the Lowest
Hamilton Beach ROI Score by Gender
Male customers rated Hamilton Beach's ROI score 0.2 stars higher than Female customers.
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Male
1.7/5
Female
1.5/5
Hamilton Beach ROI Score by Ethnicity
Hamilton Beach's ROI score was rated 1.5 stars by both Asian or Pacific Islander and Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Hamilton Beach.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Hamilton Beach ROI Score by Age
Hamilton Beach's ROI score was rated the highest by customers ages 66+, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Hamilton Beach.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2 | 66+ | 2 |
Hamilton Beach ROI Score by Usage
Hamilton Beach's ROI score was rated the highest by customers who have used Hamilton Beach's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Hamilton Beach ROI Score by Industry
Hamilton Beach's ROI score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
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Hamilton Beach Customer Satisfaction (CSAT)
Hamilton Beach Customer Satisfaction (CSAT) Score
23 / 100
Hamilton Beach has an overall Customer Satisfaction score of 23 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
14%
Satisfied
9%
Neither Satisfied nor Dissatisfied
2%
Dissatisfied
7%
Very Dissatisfied
68%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Hamilton Beach Customer Satisfaction
Hamilton Beach's Customer Satisfaction score was rated highest by customers ages 41-45, and rated lowest by Other customers.
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Ranked Hamilton Beach Customer Satisfaction the Highest
Ranked Hamilton Beach Customer Satisfaction the Lowest
Hamilton Beach Customer Satisfaction Score by Gender
Male customers rated Hamilton Beach's Customer Satisfaction score 21 points higher than Female customers.
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27 / 100
MaleVery Satisfied | 18% | |
|---|---|---|
Satisfied | 9% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 73% |
6 / 100
FemaleVery Satisfied | 6% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 6% | |
Very Dissatisfied | 88% |
Hamilton Beach Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Hamilton Beach's Customer Satisfaction (CSAT) score was rated 17% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Hamilton Beach.
17 / 100
Very Satisfied
11%
Satisfied
6%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
83%
CSAT according to Asian or Pacific Islander
Hamilton Beach's Customer Satisfaction (CSAT) score was rated 25% according to Asian or Pacific Islander users and customers.
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25 / 100
Very Satisfied
25%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
75%
CSAT according to Other
Hamilton Beach's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Hamilton Beach.
0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
80%
Hamilton Beach Customer Satisfaction Score by Age
Hamilton Beach's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 61-65.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Hamilton Beach.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 41-45 | 33% | |||||||||||||||
| 46-50 | 0% | |||||||||||||||
| 61-65 | 0% | |||||||||||||||
| 66+ | 23% |
Hamilton Beach Customer Satisfaction Score by Usage
Hamilton Beach's Customer Satisfaction score was rated the highest by customers who have used Hamilton Beach's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Hamilton Beach Customer Satisfaction Score by Industry
Hamilton Beach's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Hamilton Beach Customer Satisfaction Score by Industry",
"text": "Hamilton Beach's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Accounting industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 25,
"stars": 0,
"csatScore": 25,
"text": "Hamilton Beach's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 25
},
{
"label": "Accounting",
"groupId": 495,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Hamilton Beach's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Education",
"groupId": 515,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "Hamilton Beach's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "max",
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}
]
}Hamilton Beach Customer Service
1.5/5
Hamilton Beach has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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About Hamilton Beach's Customer Service
Address
4421 Waterfront Dr., Glen Allen, VA 23060
Website
http://www.hamiltonbeach.com/
Phone Number
(804) 527-7290
Hamilton Beach's Social Links
Quick Insights into Hamilton Beach Customer Service
Hamilton Beach's Customer Service score was rated highest by customers from the Education industry, and rated lowest by customers from the Tech industry.
Sign Up to unlock insights into how customers have ranked Hamilton Beach's Customer Service score.
Ranked Hamilton Beach Customer Service the Highest
Ranked Hamilton Beach Customer Service the Lowest
Hamilton Beach Customer Service Score by Gender
Hamilton Beach's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Hamilton Beach.
Male
1.5/5
Female
1.5/5
Hamilton Beach Customer Service Score by Ethnicity
Hamilton Beach's Customer Service score was rated 1.5 stars by both Asian or Pacific Islander and Other customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Hamilton Beach.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
Asian or Pacific Islander 1.5 | Asian or Pacific Islander | 1.5 |
Other 1.5 | Other | 1.5 |
Hamilton Beach Customer Service Score by Age
Hamilton Beach's Customer Service score was rated 1.5 stars by customers ages 36-40 and customers ages 66+ on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Hamilton Beach.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 1.5 | 66+ | 1.5 |
Hamilton Beach Customer Service Score by Usage
Hamilton Beach's Customer Service score was rated the highest by customers who have used Hamilton Beach's products/services for 5 to 10 Years, and the lowest by customers with Over 10 Years of usage.
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Hamilton Beach Customer Service Score by Industry
Hamilton Beach's Customer Service score was rated the highest by Education industry customers, and the lowest by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Hamilton Beach as an Employer
2.8/5
Hamilton Beach has a 2.8/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
Hamilton Beach scored a -66 for Net Promoter Score and a -39 for Employee Net Promoter Score. NPS gauges how likely a customer of Hamilton Beach would recommend the brand to a friend. ENPS measures how likely Hamilton Beach employees would recommend working at Hamilton Beach to a friend.
Net Promoter Score
-66
NPS Score
| 13% | Promoters |
|---|---|
| 8% | Passive |
| 79% | Detractors |
Employee Net Promoter Score
-39
eNPS Score
| 23% | Promoters |
|---|---|
| 15% | Passive |
| 62% | Detractors |
