

We're a 47-year-old, $8 billion national tool retailer with the energy, enthusiasm, and growth potential of a start-up. We have over 1,600 stores in 48 states across the country and are opening several new locations every week. We offer our customers more than 7,500 tools and accessories, from hand tools and generators to air and power tools, from shop equipment to automotive tools. We provide our customers with the right tool for the right job at the right price, always delivering quality and value.
Harbor Freight Tools's Net Promoter Score (NPS) is a 14 with 50% Promoters, 14% Passives, and 36% Detractors. Net Promoter Score tracks whether Harbor Freight Tools's customers would recommend using the product based on a scale of -100 to 100.
| 50% | Promoters |
|---|---|
| 14% | Passives |
| 36% | Detractors |
| Summary | Date | Score |
|---|---|---|
Feb 2025 13 | Feb 2025 | 13 |
Mar 2025 13 | Mar 2025 | 13 |
Apr 2025 13 | Apr 2025 | 13 |
May 2025 13 | May 2025 | 13 |
Jun 2025 13 | Jun 2025 | 13 |
Jul 2025 13 | Jul 2025 | 13 |
Aug 2025 13 | Aug 2025 | 13 |
Sep 2025 13 | Sep 2025 | 13 |
Oct 2025 13 | Oct 2025 | 13 |
Nov 2025 12 | Nov 2025 | 12 |
Dec 2025 13 | Dec 2025 | 13 |
Jan 2026 13 | Jan 2026 | 13 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Harbor Freight Tools's NPS was rated 15 by both Female and Male customers on Comparably.
Harbor Freight Tools's NPS was rated 15 by Male customers on Comparably.
Harbor Freight Tools's NPS was rated 15 by Female customers on Comparably.
Harbor Freight Tools's NPS was rated the highest by Hispanic or Latino customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 20 | Caucasian | 20 |
Hispanic or Latino 25 | Hispanic or Latino | 25 |
African American/Black -15 | African American/Black | -15 |
Asian or Pacific Islander -67 | Asian or Pacific Islander | -67 |
Native American 0 | Native American | 0 |
Other -16 | Other | -16 |
Harbor Freight Tools's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
Harbor Freight Tools's NPS was rated the highest by customers who have used Harbor Freight Tools's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -35 | Less than 1 Year | -35 |
1 to 2 Years -17 | 1 to 2 Years | -17 |
2 to 5 Years 36 | 2 to 5 Years | 36 |
5 to 10 Years 7 | 5 to 10 Years | 7 |
Over 10 Years 21 | Over 10 Years | 21 |
Out of the 80 Harbor Freight Tools customer reviews 62 were positive and 18 were constructive. Harbor Freight Tools customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
82% of Harbor Freight Tools users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Male customers rated Harbor Freight Tools's Customer Loyalty score 8% higher than Female customers.
Harbor Freight Tools's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Harbor Freight Tools's Customer Loyalty score was rated the highest by customers ages 51-55, and the lowest by customers ages 18-25.
| Summary | Age | Score |
|---|---|---|
18-25 58% | 18-25 | 58% |
26-30 86% | 26-30 | 86% |
31-35 93% | 31-35 | 93% |
36-40 89% | 36-40 | 89% |
41-45 83% | 41-45 | 83% |
46-50 83% | 46-50 | 83% |
51-55 94% | 51-55 | 94% |
56-60 79% | 56-60 | 79% |
61-65 80% | 61-65 | 80% |
66+ 85% | 66+ | 85% |
Harbor Freight Tools's Customer Loyalty score was rated the highest by customers who have used Harbor Freight Tools's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Harbor Freight Tools's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Banking and Financial Services industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Harbor Freight Tools has an overall Product Quality score of 3.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Harbor Freight Tools' overall Product Quality score rated by its users and customers.
Harbor Freight Tools’s product quality score is a 3.3 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Harbor Freight Tools's product the highest. Reviewers from the Aerospace and Aviation industry rated Harbor Freight Tools the lowest at 3.7.
Harbor Freight Tools's Product Quality score was rated highest by customers from the Education industry, and rated lowest by customers from the Business and Consumer Services industry.
Female customers rated Harbor Freight Tools's Product Quality score 0.2 stars higher than Male customers.
Harbor Freight Tools's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.5 | Caucasian | 3.5 |
Hispanic or Latino 3.3 | Hispanic or Latino | 3.3 |
African American/Black 3.4 | African American/Black | 3.4 |
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
Native American 3 | Native American | 3 |
Other 2.8 | Other | 2.8 |
Harbor Freight Tools's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 41-45.
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 3.6 | 26-30 | 3.6 |
31-35 3.3 | 31-35 | 3.3 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.1 | 41-45 | 3.1 |
46-50 3.3 | 46-50 | 3.3 |
51-55 3.5 | 51-55 | 3.5 |
56-60 3.2 | 56-60 | 3.2 |
61-65 3.2 | 61-65 | 3.2 |
66+ 3.5 | 66+ | 3.5 |
Harbor Freight Tools's Product Quality score was rated the highest by customers who have used Harbor Freight Tools's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Harbor Freight Tools's Product Quality score was rated the highest by Education industry customers, and the lowest by Business and Consumer Services industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Harbor Freight Tools has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Harbor Freight Tools' overall ROI score rated by its users and customers.
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Environmental Services industry. The users from the Business and Consumer Services industry think that they had the lowest ROI from Harbor Freight Tools.
Harbor Freight Tools's ROI score was rated highest by customers from the Environmental Services industry, and rated lowest by customers from the Business and Consumer Services industry.
Male customers rated Harbor Freight Tools's ROI score 0.2 stars higher than Female customers.
Harbor Freight Tools's ROI score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.8 | Caucasian | 3.8 |
Hispanic or Latino 3.8 | Hispanic or Latino | 3.8 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 2.1 | Asian or Pacific Islander | 2.1 |
Native American 3.4 | Native American | 3.4 |
Other 3.1 | Other | 3.1 |
Harbor Freight Tools's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 3.4 | 18-25 | 3.4 |
26-30 4.1 | 26-30 | 4.1 |
31-35 3.8 | 31-35 | 3.8 |
36-40 3.8 | 36-40 | 3.8 |
41-45 3.5 | 41-45 | 3.5 |
46-50 3.6 | 46-50 | 3.6 |
51-55 3.8 | 51-55 | 3.8 |
56-60 3.3 | 56-60 | 3.3 |
61-65 3.4 | 61-65 | 3.4 |
66+ 3.7 | 66+ | 3.7 |
Harbor Freight Tools's ROI score was rated the highest by customers who have used Harbor Freight Tools's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Harbor Freight Tools's ROI score was rated the highest by Environmental Services industry customers, and the lowest by Business and Consumer Services industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Harbor Freight Tools has an overall Customer Satisfaction score of 64 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Harbor Freight Tools's Customer Satisfaction score was rated highest by customers from the Environmental Services industry, and rated lowest by customers from the Marketing, Advertising and Research industry.
Male customers rated Harbor Freight Tools's Customer Satisfaction score 3 points higher than Female customers.
Very Satisfied | 42% | |
|---|---|---|
Satisfied | 22% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 9% | |
Very Dissatisfied | 22% |
Very Satisfied | 40% | |
|---|---|---|
Satisfied | 21% | |
Neither Satisfied nor Dissatisfied | 9% | |
Dissatisfied | 9% | |
Very Dissatisfied | 21% |
Harbor Freight Tools' Customer Satisfaction (CSAT) score was rated 65% according to Caucasian users and customers.
Harbor Freight Tools' Customer Satisfaction (CSAT) score was rated 75% according to Hispanic or Latino users and customers.
Harbor Freight Tools' Customer Satisfaction (CSAT) score was rated 58% according to African American/Black users and customers.
Harbor Freight Tools' Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
Harbor Freight Tools' Customer Satisfaction (CSAT) score was rated 60% according to Native American users and customers.
Harbor Freight Tools' Customer Satisfaction (CSAT) score was rated 50% according to Other users and customers.
Harbor Freight Tools's Customer Satisfaction score was rated the highest by customers ages 31-35, and the lowest by customers ages 61-65.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 67% | |||||||||||||||
| 26-30 | 73% | |||||||||||||||
| 31-35 | 77% | |||||||||||||||
| 36-40 | 72% | |||||||||||||||
| 41-45 | 54% | |||||||||||||||
| 46-50 | 66% | |||||||||||||||
| 51-55 | 68% | |||||||||||||||
| 56-60 | 66% | |||||||||||||||
| 61-65 | 54% | |||||||||||||||
| 66+ | 57% |
Harbor Freight Tools's Customer Satisfaction score was rated the highest by customers who have used Harbor Freight Tools's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Harbor Freight Tools's Customer Satisfaction score was rated the highest by Environmental Services industry customers, and the lowest by Marketing, Advertising and Research industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Harbor Freight Tools Customer Satisfaction Score by Industry",
"text": "Harbor Freight Tools's Customer Satisfaction score was rated the highest by Environmental Services industry customers, and the lowest by Marketing, Advertising and Research industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 58,
"stars": 0,
"csatScore": 58,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 58
},
{
"label": "Accounting",
"groupId": 495,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Aerospace and Aviation",
"groupId": 496,
"score": 58,
"stars": 0,
"csatScore": 58,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Aerospace and Aviation customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 58
},
{
"label": "Architecture and Planning",
"groupId": 498,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Architecture and Planning customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Automotive and Transportation",
"groupId": 500,
"score": 79,
"stars": 0,
"csatScore": 79,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Automotive and Transportation customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 79
},
{
"label": "Banking and Financial Services",
"groupId": 501,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Banking and Financial Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Construction",
"groupId": 510,
"score": 77,
"stars": 0,
"csatScore": 77,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Construction customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 77
},
{
"label": "Consumer Goods",
"groupId": 513,
"score": 66,
"stars": 0,
"csatScore": 66,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Consumer Goods customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 66
},
{
"label": "Environmental Services",
"groupId": 516,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Environmental Services customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
},
{
"label": "Facilities Services",
"groupId": 518,
"score": 66,
"stars": 0,
"csatScore": 66,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Facilities Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 66
},
{
"label": "Fishing and Farming",
"groupId": 519,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Fishing and Farming customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Government and Public Policy",
"groupId": 521,
"score": 50,
"stars": 0,
"csatScore": 50,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Government and Public Policy customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 67
},
{
"label": "Manufacturing and Machinery",
"groupId": 533,
"score": 57,
"stars": 0,
"csatScore": 57,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Manufacturing and Machinery customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 57
},
{
"label": "Marketing, Advertising and Research",
"groupId": 535,
"score": 0,
"stars": 0,
"csatScore": 0,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Marketing, Advertising and Research customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 0
},
{
"label": "Mechanical, Civil or Industrial Engineering",
"groupId": 536,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Mechanical, Civil or Industrial Engineering customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Real Estate",
"groupId": 554,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Real Estate customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
},
{
"label": "Retail",
"groupId": 559,
"score": 66,
"stars": 0,
"csatScore": 66,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Retail customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 66
},
{
"label": "Transportation",
"groupId": 567,
"score": 83,
"stars": 0,
"csatScore": 83,
"text": "Harbor Freight Tools's Customer Satisfaction score is rated by Transportation customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 83
}
]
}Harbor Freight Tools has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.
Sign Up to unlock Harbor Freight Tools' overall Customer Service score rated by its users and customers.
26677 Agoura Rd, Calabasas, CA 91302
http://www.harborfreight.com/
818-836-5000
Harbor Freight Tools's Customer Service score was rated highest by customers from the Chemicals industry, and rated lowest by customers from the Marketing, Advertising and Research industry.
Female customers rated Harbor Freight Tools's Customer Service score 0.1 stars higher than Male customers.
Harbor Freight Tools's Customer Service score was rated the highest by Hispanic or Latino customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.4 | Caucasian | 3.4 |
Hispanic or Latino 3.6 | Hispanic or Latino | 3.6 |
African American/Black 3.4 | African American/Black | 3.4 |
Asian or Pacific Islander 3 | Asian or Pacific Islander | 3 |
Native American 2.7 | Native American | 2.7 |
Other 2.7 | Other | 2.7 |
Harbor Freight Tools's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 2.7 | 18-25 | 2.7 |
26-30 4.1 | 26-30 | 4.1 |
31-35 3.6 | 31-35 | 3.6 |
36-40 3.7 | 36-40 | 3.7 |
41-45 3.2 | 41-45 | 3.2 |
46-50 3.7 | 46-50 | 3.7 |
51-55 3.4 | 51-55 | 3.4 |
56-60 3.1 | 56-60 | 3.1 |
61-65 3 | 61-65 | 3 |
66+ 3.3 | 66+ | 3.3 |
Harbor Freight Tools's Customer Service score was rated the highest by customers who have used Harbor Freight Tools's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Harbor Freight Tools's Customer Service score was rated the highest by Chemicals industry customers, and the lowest by Marketing, Advertising and Research industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Harbor Freight Tools has a 3.5/5 stars for its overall company culture rated by their employees

Harbor Freight Tools scored a 14 for Net Promoter Score and a -6 for Employee Net Promoter Score. NPS gauges how likely a customer of Harbor Freight Tools would recommend the brand to a friend. ENPS measures how likely Harbor Freight Tools employees would recommend working at Harbor Freight Tools to a friend.
| 50% | Promoters |
|---|---|
| 14% | Passive |
| 36% | Detractors |
| 40% | Promoters |
|---|---|
| 14% | Passive |
| 46% | Detractors |