

Harris Teeter operates as a chain of supermarkets.
Harris Teeter's Net Promoter Score (NPS) is a -9 with 39% Promoters, 13% Passives, and 48% Detractors. Net Promoter Score tracks whether Harris Teeter's customers would recommend using the product based on a scale of -100 to 100.
| 39% | Promoters |
|---|---|
| 13% | Passives |
| 48% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jan 2025 -9 | Jan 2025 | -9 |
Feb 2025 -9 | Feb 2025 | -9 |
Apr 2025 -10 | Apr 2025 | -10 |
May 2025 -10 | May 2025 | -10 |
Jun 2025 -10 | Jun 2025 | -10 |
Jul 2025 -10 | Jul 2025 | -10 |
Aug 2025 -10 | Aug 2025 | -10 |
Sep 2025 -10 | Sep 2025 | -10 |
Oct 2025 -10 | Oct 2025 | -10 |
Nov 2025 -10 | Nov 2025 | -10 |
Dec 2025 -10 | Dec 2025 | -10 |
Jan 2026 -10 | Jan 2026 | -10 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Male customers rated Harris Teeter's NPS 30 points higher than Female customers.
Harris Teeter's NPS was rated -2 by Male customers on Comparably.
Harris Teeter's NPS was rated -32 by Female customers on Comparably.
Harris Teeter's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -24 | Caucasian | -24 |
Hispanic or Latino 0 | Hispanic or Latino | 0 |
African American/Black 8 | African American/Black | 8 |
Asian or Pacific Islander 67 | Asian or Pacific Islander | 67 |
Native American -20 | Native American | -20 |
Other -42 | Other | -42 |
Harris Teeter's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 31-35.
Harris Teeter's NPS was rated the highest by customers who have used Harris Teeter's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -67 | Less than 1 Year | -67 |
1 to 2 Years -23 | 1 to 2 Years | -23 |
2 to 5 Years -26 | 2 to 5 Years | -26 |
5 to 10 Years -5 | 5 to 10 Years | -5 |
Over 10 Years -23 | Over 10 Years | -23 |
Out of the 40 Harris Teeter customer reviews 20 were positive and 20 were constructive. Harris Teeter customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
81% of Harris Teeter users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Harris Teeter's Customer Loyalty score 4% higher than Female customers.
Harris Teeter's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Harris Teeter's Customer Loyalty score was rated the highest by customers ages 46-50, and the lowest by customers ages 31-35.
| Summary | Age | Score |
|---|---|---|
18-25 88% | 18-25 | 88% |
26-30 85% | 26-30 | 85% |
31-35 55% | 31-35 | 55% |
36-40 60% | 36-40 | 60% |
41-45 86% | 41-45 | 86% |
46-50 91% | 46-50 | 91% |
51-55 83% | 51-55 | 83% |
56-60 87% | 56-60 | 87% |
61-65 91% | 61-65 | 91% |
66+ 86% | 66+ | 86% |
Harris Teeter's Customer Loyalty score was rated the highest by customers who have used Harris Teeter's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Harris Teeter's Customer Loyalty score was rated the highest by Architecture and Planning industry customers, and the lowest by Aerospace and Aviation industry customers.
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Harris Teeter has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
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Harris Teeter’s product quality score is a 3.2 out of 5 as rated by its users and customers. Reviewers from the Religious Institutions industry rated Harris Teeter's product the highest. Reviewers from the Accounting industry rated Harris Teeter the lowest at 3.1.
Harris Teeter's Product Quality score was rated highest by Hispanic or Latino customers, and rated lowest by customers from the Construction industry.
Male customers rated Harris Teeter's Product Quality score 0.3 stars higher than Female customers.
Harris Teeter's Product Quality score was rated the highest by Hispanic or Latino customers, and the lowest by Native American customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.9 | Caucasian | 2.9 |
Hispanic or Latino 4.7 | Hispanic or Latino | 4.7 |
African American/Black 3.8 | African American/Black | 3.8 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Native American 2.5 | Native American | 2.5 |
Other 3.1 | Other | 3.1 |
Harris Teeter's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 4.1 | 26-30 | 4.1 |
31-35 3.4 | 31-35 | 3.4 |
36-40 3 | 36-40 | 3 |
41-45 3.1 | 41-45 | 3.1 |
46-50 2.9 | 46-50 | 2.9 |
51-55 2.6 | 51-55 | 2.6 |
56-60 2.6 | 56-60 | 2.6 |
61-65 3.9 | 61-65 | 3.9 |
66+ 2.9 | 66+ | 2.9 |
Harris Teeter's Product Quality score was rated the highest by customers who have used Harris Teeter's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Harris Teeter's Product Quality score was rated the highest by Religious Institutions industry customers, and the lowest by Construction industry customers.
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Harris Teeter has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Religious Institutions industry. The users from the Marketing, Advertising and Research industry think that they had the lowest ROI from Harris Teeter.
Harris Teeter's ROI score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Marketing, Advertising and Research industry.
Male customers rated Harris Teeter's ROI score 0.3 stars higher than Female customers.
Harris Teeter's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 3.5 | African American/Black | 3.5 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
Native American 2.5 | Native American | 2.5 |
Other 2.7 | Other | 2.7 |
Harris Teeter's ROI score was rated the highest by customers ages 26-30, and the lowest by customers ages 56-60.
| Summary | Age | Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 3.6 | 26-30 | 3.6 |
31-35 2.6 | 31-35 | 2.6 |
36-40 3.1 | 36-40 | 3.1 |
41-45 3.1 | 41-45 | 3.1 |
46-50 2.3 | 46-50 | 2.3 |
51-55 3 | 51-55 | 3 |
56-60 2.3 | 56-60 | 2.3 |
61-65 3.4 | 61-65 | 3.4 |
66+ 2.7 | 66+ | 2.7 |
Harris Teeter's ROI score was rated the highest by customers who have used Harris Teeter's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Harris Teeter's ROI score was rated the highest by Religious Institutions industry customers, and the lowest by Marketing, Advertising and Research industry customers.
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Harris Teeter has an overall Customer Satisfaction score of 50 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Harris Teeter's Customer Satisfaction score was rated highest by customers ages 26-30, and rated lowest by customers from the Manufacturing and Machinery industry.
Male customers rated Harris Teeter's Customer Satisfaction score 6 points higher than Female customers.
Very Satisfied | 36% | |
|---|---|---|
Satisfied | 15% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 17% | |
Very Dissatisfied | 24% |
Very Satisfied | 28% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 17% | |
Very Dissatisfied | 31% |
Harris Teeter's Customer Satisfaction (CSAT) score was rated 48% according to Caucasian users and customers.
Harris Teeter's Customer Satisfaction (CSAT) score was rated 33% according to Hispanic or Latino users and customers.
Harris Teeter's Customer Satisfaction (CSAT) score was rated 57% according to African American/Black users and customers.
Harris Teeter's Customer Satisfaction (CSAT) score was rated 40% according to Native American users and customers.
Harris Teeter's Customer Satisfaction (CSAT) score was rated 34% according to Other users and customers.
Harris Teeter's Customer Satisfaction score was rated the highest by customers ages 26-30, and the lowest by customers ages 46-50.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 73% | |||||||||||||||
| 26-30 | 100% | |||||||||||||||
| 31-35 | 75% | |||||||||||||||
| 36-40 | 43% | |||||||||||||||
| 41-45 | 74% | |||||||||||||||
| 46-50 | 24% | |||||||||||||||
| 51-55 | 37% | |||||||||||||||
| 56-60 | 44% | |||||||||||||||
| 61-65 | 56% | |||||||||||||||
| 66+ | 35% |
Harris Teeter's Customer Satisfaction score was rated the highest by customers who have used Harris Teeter's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Harris Teeter's Customer Satisfaction score was rated the highest by Retail industry customers, and the lowest by Manufacturing and Machinery industry customers.
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"groupId": 502,
"score": 75,
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"groupId": 504,
"score": 34,
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{
"label": "Education",
"groupId": 515,
"score": 65,
"stars": 0,
"csatScore": 65,
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"label": "Legal",
"groupId": 529,
"score": 25,
"stars": 0,
"csatScore": 25,
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"label": "Manufacturing and Machinery",
"groupId": 533,
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"label": "Religious Institutions",
"groupId": 556,
"score": 67,
"stars": 0,
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"groupId": 559,
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}Harris Teeter has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
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Matthews, NC
http://www.harristeeter.com
Harris Teeter's Customer Service score was rated highest by Asian or Pacific Islander customers, and rated lowest by customers from the Construction industry.
Male customers rated Harris Teeter's Customer Service score 0.3 stars higher than Female customers.
Harris Teeter's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Native American customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Hispanic or Latino 2.9 | Hispanic or Latino | 2.9 |
African American/Black 3.3 | African American/Black | 3.3 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Native American 2.1 | Native American | 2.1 |
Other 2.6 | Other | 2.6 |
Harris Teeter's Customer Service score was rated the highest by customers ages 26-30, and the lowest by customers ages 46-50.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.5 | 18-25 | 3.5 |
26-30 3.9 | 26-30 | 3.9 |
31-35 2.9 | 31-35 | 2.9 |
36-40 3 | 36-40 | 3 |
41-45 3.1 | 41-45 | 3.1 |
46-50 2.4 | 46-50 | 2.4 |
51-55 2.9 | 51-55 | 2.9 |
56-60 2.6 | 56-60 | 2.6 |
61-65 3.4 | 61-65 | 3.4 |
66+ 2.7 | 66+ | 2.7 |
Harris Teeter's Customer Service score was rated the highest by customers who have used Harris Teeter's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Harris Teeter's Customer Service score was rated the highest by Retail industry customers, and the lowest by Construction industry customers.
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Harris Teeter has a 2.7/5 stars for its overall company culture rated by their employees
Harris Teeter scored a -9 for Net Promoter Score and a -26 for Employee Net Promoter Score. NPS gauges how likely a customer of Harris Teeter would recommend the brand to a friend. ENPS measures how likely Harris Teeter employees would recommend working at Harris Teeter to a friend.
| 39% | Promoters |
|---|---|
| 13% | Passive |
| 48% | Detractors |
| 28% | Promoters |
|---|---|
| 18% | Passive |
| 54% | Detractors |