Harte Hanks NPS & Customer Reviews | Comparably
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Harte Hanks
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About Harte Hanks' Brand

Harte Hanks is an integrated, multichannel marketing services provider that delivers millions of customer interactions every day.

Brand at a Glance

76%
Customer Loyalty
2.7/5
Product Quality
3.3/5
Pricing
3.3/5
Customer Service

Harte Hanks NPS

Harte Hanks's Net Promoter Score (NPS) is a 0 with 44% Promoters, 12% Passives, and 44% Detractors. Net Promoter Score tracks whether Harte Hanks's customers would recommend using the product based on a scale of -100 to 100.

Harte Hanks Overall NPS

0
NPS
44%Promoters
12%Passives
44%Detractors
Harte Hanks Overall NPS

Harte Hanks NPS Trend

-100
-50
0
50
100
Aug 2020
100
Aug 2020100
Feb 2021
50
Feb 202150
May 2021
0
May 20210
Dec 2021
25
Dec 202125
Apr 2022
0
Apr 20220
Aug 2022
-17
Aug 2022-17
Jan 2024
-13
Jan 2024-13
Sep 2024
0
Sep 20240

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Harte Hanks Customer Loyalty

76%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

76% of Harte Hanks users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

76
76%
24
24%
Harte Hanks Customer Loyalty

Harte Hanks Product Quality

2.7/5

Harte Hanks has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

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Harte Hanks Product Information

Harte Hanks’s product quality score is a 2.7 out of 5 as rated by its users and customers.

Website
http://www.hartehanks.com
Company Size
501-1,000 Employees

Industry

Tech
Analytics
Business Services
Consumer Services
Enterprise
SaaS

Harte Hanks Pricing

Harte Hanks ROI & Value For Money

3.3/5

Harte Hanks has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.

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Harte Hanks Customer Satisfaction (CSAT)

Harte Hanks Customer Satisfaction (CSAT) Score

50 / 100

Harte Hanks has an overall Customer Satisfaction score of 50 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied50%
Satisfied0%
Neither Satisfied nor Dissatisfied25%
Dissatisfied0%
Very Dissatisfied25%
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
25%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Harte Hanks Customer Service

3.3/5

Harte Hanks has an overall Customer Service score of 3.3 out of 5 stars rated by its users and customers.

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About Harte Hanks's Customer Service

Address

117 Kendrick Street, Austin, TX


Website

http://www.hartehanks.com


Phone Number

9784393904

Harte Hanks as an Employer

2.4/5

Harte Hanks has a 2.4/5 stars for its overall company culture rated by their employees

  Harte Hanks CEO
bottom
10%
CEO of Harte Hanks

In the Bottom 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Harte Hanks scored a 0 for Net Promoter Score and a -25 for Employee Net Promoter Score. NPS gauges how likely a customer of Harte Hanks would recommend the brand to a friend. ENPS measures how likely Harte Hanks employees would recommend working at Harte Hanks to a friend.

Net Promoter Score

0
NPS Score
44%Promoters
12%Passive
44%Detractors

Employee Net Promoter Score

-25
eNPS Score
33%Promoters
9%Passive
58%Detractors

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