Hawkins NPS & Customer Reviews | Comparably
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Hawkins
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About Hawkins' Brand

"Hawkins distributes bulk chemicals, as well as blends, manufactures, and distributes specialty chemicals."

Brand at a Glance

68%
Customer Loyalty
4/5
Product Quality
3.9/5
Pricing
3.7/5
Customer Service

Hawkins NPS

Hawkins's Net Promoter Score (NPS) is a 0 with 50% Promoters, 0% Passives, and 50% Detractors. Net Promoter Score tracks whether Hawkins's customers would recommend using the product based on a scale of -100 to 100.

Hawkins Overall NPS

0
NPS
50%Promoters
0%Passives
50%Detractors
Hawkins Overall NPS

Hawkins NPS Trend

-100
-50
0
50
100
Jun 2023
-100
Jun 2023-100
Apr 2024
0
Apr 20240
Jan 2025
-33
Jan 2025-33
Apr 2025
0
Apr 20250

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Hawkins Customer Loyalty

68%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

68% of Hawkins users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

68
68%
32
32%
Hawkins Customer Loyalty

Hawkins Product Quality

4/5

Hawkins has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.

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Hawkins Product Information

Hawkins’s product quality score is a 4 out of 5 as rated by its users and customers.

Website
http://hawkinsinc.com/
Company Size
501-1,000 Employees

Industry

Tech
Chemicals

Hawkins Pricing

Hawkins ROI & Value For Money

3.9/5

Hawkins has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

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Hawkins Customer Satisfaction (CSAT)

Hawkins Customer Satisfaction (CSAT) Score

100 / 100

Hawkins has an overall Customer Satisfaction score of 100 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied25%
Satisfied75%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Hawkins Customer Service

3.7/5

Hawkins has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.

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About Hawkins's Customer Service

Address

Roseville, MI


Website

http://hawkinsinc.com/

Hawkins as an Employer

3.5/5

Hawkins has a 3.5/5 stars for its overall company culture rated by their employees

  Hawkins CEO
top
15%
CEO of Hawkins

In the Top 15% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Hawkins scored a 0 for both Net Promoter Score and Employee Net Promoter Score. NPS gauges how likely a customer of Hawkins would recommend the brand to a friend. ENPS measures how likely Hawkins employees would recommend working at Hawkins to a friend.

Net Promoter Score

0
NPS Score
50%Promoters
0%Passive
50%Detractors

Employee Net Promoter Score

0
eNPS Score
33%Promoters
34%Passive
33%Detractors

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