-8
NPS
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Heartland Dental
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About Heartland Dental's Brand
Heartland Dental provides dental care services in the United States.
Brand at a Glance
54%
Customer Loyalty
3.1/5
Product Quality
2.9/5
Pricing
3.1/5
Customer Service
Heartland Dental CMO
Heartland Dental NPS
Heartland Dental's Net Promoter Score (NPS) is a -8 with 40% Promoters, 12% Passives, and 48% Detractors. Net Promoter Score tracks whether Heartland Dental's customers would recommend using the product based on a scale of -100 to 100.
Heartland Dental Overall NPS
| 40% | Promoters |
|---|---|
| 12% | Passives |
| 48% | Detractors |
Heartland Dental NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2023 25 | Aug 2023 | 25 |
Sep 2023 14 | Sep 2023 | 14 |
Nov 2023 27 | Nov 2023 | 27 |
Dec 2023 19 | Dec 2023 | 19 |
Mar 2024 17 | Mar 2024 | 17 |
May 2024 10 | May 2024 | 10 |
Aug 2024 5 | Aug 2024 | 5 |
Sep 2024 -1 | Sep 2024 | -1 |
Dec 2024 -6 | Dec 2024 | -6 |
Mar 2025 -8 | Mar 2025 | -8 |
Aug 2025 -5 | Aug 2025 | -5 |
Nov 2025 -8 | Nov 2025 | -8 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Heartland Dental NPS by Gender
Female customers rated Heartland Dental's NPS 50 points higher than Male customers.
Male
-50
Heartland Dental's NPS was rated -50 by Male customers on Comparably.
0%
Promoters
50%
Passives
50%
Detractors
Female
0
Heartland Dental's NPS was rated by Female customers on Comparably.
33%
Promoters
34%
Passives
33%
Detractors
Heartland Dental NPS by Ethnicity
Heartland Dental's NPS was rated -40 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -40 | Caucasian | -40 |
Heartland Dental NPS by Usage
Heartland Dental's NPS was rated -34 points by customers who have used Heartland Dental's products/services for Less than 1 Year.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -34 | Less than 1 Year | -34 |
Heartland Dental Customer Reviews
Out of the 2 Heartland Dental customer reviews 1 was positive and 1 was constructive. Heartland Dental customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Heartland Dental Customer Loyalty
54%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
54% of Heartland Dental users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Heartland Dental Customer Loyalty Score by Gender
Female customers rated Heartland Dental's Customer Loyalty score 15% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Heartland Dental.
Male
55%
Yes
Female
70%
Yes
Heartland Dental Customer Loyalty Score by Ethnicity
Heartland Dental's Customer Loyalty score was rated 46% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Heartland Dental.
46
out of 100
Caucasian
Heartland Dental Customer Loyalty Score by Usage
Heartland Dental's Customer Loyalty score was rated 40% by customers who have used Heartland Dental's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Heartland Dental Customer Loyalty Score by Industry
Heartland Dental's Customer Loyalty score was rated 70% by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Heartland Dental Product Quality
3.1/5
Heartland Dental has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.
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Heartland Dental Product Information
Heartland Dental’s product quality score is a 3.1 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Heartland Dental's product the highest.
- Website
- http://heartland.com/
- Company Size
- 5,001-10,000 Employees
Industry
Tech
Consumer Services
Healthcare
Quick Insights into Heartland Dental Product Quality
Heartland Dental's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.
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Ranked Heartland Dental Product Quality the Highest
Ranked Heartland Dental Product Quality the Lowest
Heartland Dental Product Quality Score by Gender
Female customers rated Heartland Dental's Product Quality score 1.1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Heartland Dental.
Male
2.7/5
Female
3.8/5
Heartland Dental Product Quality Score by Ethnicity
Heartland Dental's Product Quality score was rated 3.2 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Heartland Dental.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.2 | Caucasian | 3.2 |
Heartland Dental Product Quality Score by Usage
Heartland Dental's Product Quality score was rated 3 stars by customers who have used Heartland Dental's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Heartland Dental Product Quality Score by Industry
Heartland Dental's Product Quality score was rated 2.3 stars by Tech industry customers.
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Heartland Dental Pricing
Heartland Dental ROI & Value For Money
2.9/5
Heartland Dental has a value for money and ROI score of 2.9 out of 5 stars rated by its users and customers.
Sign Up to unlock Heartland Dental's overall ROI score rated by its users and customers.
Heartland Dental Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.
Quick Insights into Heartland Dental ROI
Heartland Dental's ROI score was rated highest by Female customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Heartland Dental's ROI score.
Ranked Heartland Dental ROI the Highest
Ranked Heartland Dental ROI the Lowest
Heartland Dental ROI Score by Gender
Female customers rated Heartland Dental's ROI score 0.7 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Heartland Dental.
Male
3.1/5
Female
3.8/5
Heartland Dental ROI Score by Ethnicity
Heartland Dental's ROI score was rated 3.7 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Heartland Dental.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Heartland Dental ROI Score by Usage
Heartland Dental's ROI score was rated 3.6 stars by customers who have used Heartland Dental's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Heartland Dental ROI Score by Industry
Heartland Dental's ROI score was rated 2.6 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Heartland Dental Customer Satisfaction (CSAT)
Heartland Dental Customer Satisfaction (CSAT) Score
63 / 100
Heartland Dental has an overall Customer Satisfaction score of 63 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
21%
Satisfied
42%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
5%
Very Dissatisfied
21%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Heartland Dental Customer Satisfaction
Heartland Dental's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Heartland Dental's Customer Satisfaction.
Ranked Heartland Dental Customer Satisfaction the Highest
Ranked Heartland Dental Customer Satisfaction the Lowest
Heartland Dental Customer Satisfaction Score by Gender
Female customers rated Heartland Dental's Customer Satisfaction score 50 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Heartland Dental.
50 / 100
MaleVery Satisfied | 0% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 25% | |
Very Dissatisfied | 25% |
100 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Heartland Dental Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Heartland Dental's Customer Satisfaction (CSAT) score was rated 80% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Heartland Dental.
80 / 100
Very Satisfied
0%
Satisfied
80%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
20%
Heartland Dental Customer Satisfaction Score by Usage
Heartland Dental's Customer Satisfaction score was rated 67 points by customers who have used Heartland Dental's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Heartland Dental Customer Satisfaction Score by Industry
Heartland Dental's Customer Satisfaction score was rated 34 points by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Industry data.
{
"title": "Heartland Dental Customer Satisfaction Score by Industry",
"text": "Heartland Dental's Customer Satisfaction score was rated 34 points by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 34,
"stars": 0,
"csatScore": 34,
"text": "Heartland Dental's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 34
}
]
}Heartland Dental Customer Service
3.1/5
Heartland Dental has an overall Customer Service score of 3.1 out of 5 stars rated by its users and customers.
Sign Up to unlock Heartland Dental's overall Customer Service score rated by its users and customers.
About Heartland Dental's Customer Service
Address
Effingham, IL
Website
http://heartland.com/
Quick Insights into Heartland Dental Customer Service
Heartland Dental's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Heartland Dental's Customer Service score.
Ranked Heartland Dental Customer Service the Highest
Ranked Heartland Dental Customer Service the Lowest
Heartland Dental Customer Service Score by Gender
Female customers rated Heartland Dental's Customer Service score 1 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Heartland Dental.
Male
3/5
Female
4/5
Heartland Dental Customer Service Score by Ethnicity
Heartland Dental's Customer Service score was rated 3.6 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Heartland Dental.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.6 | Caucasian | 3.6 |
Heartland Dental Customer Service Score by Usage
Heartland Dental's Customer Service score was rated 3.5 stars by customers who have used Heartland Dental's products/services for Less than 1 Year.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Heartland Dental Customer Service Score by Industry
Heartland Dental's Customer Service score was rated 2.5 stars by Tech industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Heartland Dental as an Employer
4.3/5
Heartland Dental has a 4.3/5 stars for its overall company culture rated by their employees
top
15%
Consumer vs. Employees
Heartland Dental scored a -8 for Net Promoter Score and a 21 for Employee Net Promoter Score. NPS gauges how likely a customer of Heartland Dental would recommend the brand to a friend. ENPS measures how likely Heartland Dental employees would recommend working at Heartland Dental to a friend.
Net Promoter Score
-8
NPS Score
| 40% | Promoters |
|---|---|
| 12% | Passive |
| 48% | Detractors |
Employee Net Promoter Score
21
eNPS Score
| 55% | Promoters |
|---|---|
| 11% | Passive |
| 34% | Detractors |
