Holland & Barrett NPS & Customer Reviews | Comparably
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Holland & Barrett
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About Holland & Barrett's Brand

Retailer of health and wellness products intended to enhance the well-being of customers around the world by delivering quality, nutritional supplements. The company offers a wide range of branded and own-label products like vitamins, minerals, health supplements, specialist foods and natural beauty products.

Brand at a Glance

77%
Customer Loyalty
4.3/5
Product Quality
4.2/5
Pricing
4.1/5
Customer Service

Holland & Barrett NPS

Holland & Barrett's Net Promoter Score (NPS) is a 61 with 71% Promoters, 19% Passives, and 10% Detractors. Net Promoter Score tracks whether Holland & Barrett's customers would recommend using the product based on a scale of -100 to 100.

Holland & Barrett Overall NPS

61
NPS
71%Promoters
19%Passives
10%Detractors
Holland & Barrett Overall NPS

Holland & Barrett NPS Trend

-100
-50
0
50
100
Dec 2021
50
Dec 202150
Jan 2022
60
Jan 202260
May 2022
66
May 202266
Mar 2023
77
Mar 202377
Sep 2023
70
Sep 202370
Oct 2023
75
Oct 202375
Dec 2023
76
Dec 202376
Feb 2024
53
Feb 202453
Mar 2024
58
Mar 202458
Jun 2024
58
Jun 202458
Sep 2024
60
Sep 202460
Dec 2024
62
Dec 202462

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Holland & Barrett NPS by Gender

Holland & Barrett's NPS was rated 100 by Male customers on Comparably.

Male

100

Holland & Barrett's NPS was rated 100 by Male customers on Comparably.

100%
Promoters
0%
Passives
0%
Detractors

Female

N/A

Holland & Barrett's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Holland & Barrett NPS by Ethnicity

Holland & Barrett's NPS was rated 100 points by Asian or Pacific Islander customers on Comparably.

-100
-50
0
50
100
Asian or Pacific Islander
100
Asian or Pacific Islander100

Holland & Barrett Customer Reviews

What do you value most about this brand?
H&B immunity and vitamin D

Holland & Barrett Customer Loyalty

77%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

77% of Holland & Barrett users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

77
77%
23
23%
Holland & Barrett Customer Loyalty

Holland & Barrett Customer Loyalty Score by Gender

Holland & Barrett's Customer Loyalty score was rated 85 by Male customers on Comparably.

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Male
85%
Yes
Female
N/A
Yes

Holland & Barrett Customer Loyalty Score by Ethnicity

Holland & Barrett's Customer Loyalty score was rated 78% by Asian or Pacific Islander customers on Comparably.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Holland & Barrett.
78
out of 100
Asian or Pacific Islander

Holland & Barrett Product Quality

4.3/5

Holland & Barrett has an overall Product Quality score of 4.3 out of 5 stars rated by its users and customers.

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Holland & Barrett Product Information

Holland & Barrett’s product quality score is a 4.3 out of 5 as rated by its users and customers.

Website
hollandandbarrett.com
Company Size
1,001-5,000 Employees

Quick Insights into Holland & Barrett Product Quality

Holland & Barrett's Product Quality score was rated highest by Male customers.

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Ranked Holland & Barrett Product Quality the Highest

Male
4.6
Asian or Pacific Islander
4.5

Holland & Barrett Product Quality Score by Gender

Holland & Barrett's Product Quality score was rated 4.6 by Male customers on Comparably.

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Male

4.6/5

Female

N/A

Holland & Barrett Product Quality Score by Ethnicity

Holland & Barrett's Product Quality score was rated 4.5 stars by Asian or Pacific Islander customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Holland & Barrett.
0
1
2
3
4
5
Asian or Pacific Islander
4.5
Asian or Pacific Islander4.5

Holland & Barrett Pricing

Holland & Barrett ROI & Value For Money

4.2/5

Holland & Barrett has a value for money and ROI score of 4.2 out of 5 stars rated by its users and customers.

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Quick Insights into Holland & Barrett ROI

Holland & Barrett's ROI score was rated highest by Asian or Pacific Islander customers.

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Ranked Holland & Barrett ROI the Highest

Asian or Pacific Islander
5
Male
4.6

Holland & Barrett ROI Score by Gender

Holland & Barrett's ROI score was rated 4.6 by Male customers on Comparably.

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Male

4.6/5

Female

N/A

Holland & Barrett ROI Score by Ethnicity

Holland & Barrett's ROI score was rated 5 stars by Asian or Pacific Islander customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Holland & Barrett.
0
1
2
3
4
5
Asian or Pacific Islander
5
Asian or Pacific Islander5

Holland & Barrett Customer Satisfaction (CSAT)

Holland & Barrett Customer Satisfaction (CSAT) Score

89 / 100

Holland & Barrett has an overall Customer Satisfaction score of 89 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied72%
Satisfied17%
Neither Satisfied nor Dissatisfied11%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
72%
Satisfied
17%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Holland & Barrett Customer Satisfaction

Holland & Barrett's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers.

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Ranked Holland & Barrett Customer Satisfaction the Highest

Asian or Pacific Islander
100%
Male
100%

Holland & Barrett Customer Satisfaction Score by Gender

Holland & Barrett's Customer Satisfaction score was rated 100 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Holland & Barrett.
100 / 100
Male
Very Satisfied
83%
Satisfied
17%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Holland & Barrett Customer Satisfaction Score by Ethnicity

CSAT according to Asian or Pacific Islander

Holland & Barrett's Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Holland & Barrett.
100 / 100
Very Satisfied75%
Satisfied25%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
75%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Holland & Barrett Customer Service

4.1/5

Holland & Barrett has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.

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About Holland & Barrett's Customer Service

Address

Samuel Ryder House, Nuneaton, CV10 7RH Bahamas


Website

hollandandbarrett.com

Quick Insights into Holland & Barrett Customer Service

Holland & Barrett's Customer Service score was rated highest by Male customers.

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Ranked Holland & Barrett Customer Service the Highest

Male
4
Asian or Pacific Islander
3.9

Holland & Barrett Customer Service Score by Gender

Holland & Barrett's Customer Service score was rated 4 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Holland & Barrett.

Male

4/5

Female

N/A

Holland & Barrett Customer Service Score by Ethnicity

Holland & Barrett's Customer Service score was rated 3.9 stars by Asian or Pacific Islander customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Holland & Barrett.
0
20
40
60
80
100
Asian or Pacific Islander
3.9
Asian or Pacific Islander3.9

Holland & Barrett as an Employer

3.7/5

Holland & Barrett has a 3.7/5 stars for its overall company culture rated by their employees

  Holland & Barrett CEO
top
50%
CEO of Holland & Barrett

In the Top 50% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Holland & Barrett scored a 61 for Net Promoter Score and a -7 for Employee Net Promoter Score. NPS gauges how likely a customer of Holland & Barrett would recommend the brand to a friend. ENPS measures how likely Holland & Barrett employees would recommend working at Holland & Barrett to a friend.

Net Promoter Score

61
NPS Score
71%Promoters
19%Passive
10%Detractors

Employee Net Promoter Score

-7
eNPS Score
33%Promoters
27%Passive
40%Detractors

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