84
NPS
Learn More about Brand Intelligence Solutions
Find out what hundreds of thousands of customers are saying about your brand, your competitors and others in the industry
Thank you for inquiring about Comparably's Brand Intelligence Solutions
A member from Comparably's team member will be reaching out shortly to set up a time to speak about our Brand Intelligence Solutions
Brand Page
HoneyBook
Marketing or Exec? Claim Your Free Account
About HoneyBook's Brand
HoneyBook is the leading business and financial management platform for small business service providers and freelancers. By combining tools like billing, contracts and client communication, HoneyBook helps business owners get organized so they can provide top-tier service at every step. HoneyBook is trusted by service providers across the U.S. and Canada who have booked more than $5B in business on its platform. Every day at HoneyBook we are on a mission to empower small businesses to rise together, doing what they love.
Brand at a Glance
83%
Customer Loyalty
4.7/5
Product Quality
4.7/5
Pricing
4.1/5
Customer Service
HoneyBook NPS
HoneyBook's Net Promoter Score (NPS) is a 84 with 87% Promoters, 10% Passives, and 3% Detractors. Net Promoter Score tracks whether HoneyBook's customers would recommend using the product based on a scale of -100 to 100.
HoneyBook Overall NPS
| 87% | Promoters |
|---|---|
| 10% | Passives |
| 3% | Detractors |
HoneyBook NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 81 | Aug 2020 | 81 |
Apr 2022 83 | Apr 2022 | 83 |
Jul 2023 83 | Jul 2023 | 83 |
Mar 2025 84 | Mar 2025 | 84 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
HoneyBook NPS by Usage
HoneyBook's NPS was rated the highest by customers who have used HoneyBook's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 86 | Less than 1 Year | 86 |
1 to 2 Years 83 | 1 to 2 Years | 83 |
2 to 5 Years 90 | 2 to 5 Years | 90 |
HoneyBook Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of HoneyBook users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
HoneyBook Product Quality
4.7/5
HoneyBook has an overall Product Quality score of 4.7 out of 5 stars rated by its users and customers.
Sign Up to unlock HoneyBook's overall Product Quality score rated by its users and customers.
HoneyBook Product Information
HoneyBook serves markets in the United States and Canada. HoneyBook supports iOS, Web, and Android devices and offers products for small sized businesses.
HoneyBook’s product quality score is a 4.7 out of 5 as rated by its users and customers.
- Website
- http://www.honeybook.com
- Company Size
- 51-200 Employees
Industry
Tech
Mobile App
SaaS
Small Business Services
Languages Supported
English
Product Type
Proposal Management Software
Contract Management Software
Billing & Invoicing Software
Florist Software
Quick Insights into HoneyBook Product Quality
HoneyBook's Product Quality score was rated highest by customers who have used HoneyBook's products/services for 2 to 5 Years.
Sign Up to unlock insights into how customers have ranked HoneyBook's Product Quality.
Ranked HoneyBook Product Quality the Highest
HoneyBook Product Quality Score by Usage
HoneyBook's Product Quality score was rated 4.8 stars by customers who have used HoneyBook's products/services for 2 to 5 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
HoneyBook Pricing
HoneyBook ROI & Value For Money
4.7/5
HoneyBook has a value for money and ROI score of 4.7 out of 5 stars rated by its users and customers.
Sign Up to unlock HoneyBook's overall ROI score rated by its users and customers.
HoneyBook Pricing Plans
HoneyBook has a pricing structure that accommodates small businesses. Starting from $40/month, HoneyBook uses a subscription model.
Who Uses HoneyBook?
Small Businesses
HoneyBook Customer Satisfaction (CSAT)
HoneyBook Customer Satisfaction (CSAT) Score
100 / 100
HoneyBook has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
HoneyBook Customer Service
4.1/5
HoneyBook has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
Sign Up to unlock HoneyBook's overall Customer Service score rated by its users and customers.
About HoneyBook's Customer Service
Address
539 Bryant St, 200, San Francisco, CA 94107
Website
http://www.honeybook.com
Phone Number
+1 (415) 234-5675
HoneyBook's Social Links
Consumer vs. Employees
HoneyBook scored a 84 for Net Promoter Score and a 100 for Employee Net Promoter Score. NPS gauges how likely a customer of HoneyBook would recommend the brand to a friend. ENPS measures how likely HoneyBook employees would recommend working at HoneyBook to a friend.
Net Promoter Score
84
NPS Score
| 87% | Promoters |
|---|---|
| 10% | Passive |
| 3% | Detractors |
Employee Net Promoter Score
100
eNPS Score
| 100% | Promoters |
|---|---|
| 0% | Passive |
| 0% | Detractors |
