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NPS
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Hong Kong Airlines
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About Hong Kong Airlines' Brand
Provider of international air transportation services to and from Hong Kong. The company offers baggage checking, in flight meal, in flight entertainment, air cargo transportation services, courier services, charter services and other related services.
Brand at a Glance
60%
Customer Loyalty
3.7/5
Product Quality
3.3/5
Pricing
3.4/5
Customer Service
Hong Kong Airlines NPS
Hong Kong Airlines's Net Promoter Score (NPS) is a 0 with 20% Promoters, 60% Passives, and 20% Detractors. Net Promoter Score tracks whether Hong Kong Airlines's customers would recommend using the product based on a scale of -100 to 100.
Hong Kong Airlines Overall NPS
| 20% | Promoters |
|---|---|
| 60% | Passives |
| 20% | Detractors |
Hong Kong Airlines NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2021 0 | Oct 2021 | 0 |
Jan 2023 0 | Jan 2023 | 0 |
Jun 2023 0 | Jun 2023 | 0 |
Jul 2023 -20 | Jul 2023 | -20 |
Aug 2023 -16 | Aug 2023 | -16 |
Oct 2023 -28 | Oct 2023 | -28 |
Feb 2024 -25 | Feb 2024 | -25 |
May 2024 -11 | May 2024 | -11 |
Aug 2024 0 | Aug 2024 | 0 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Hong Kong Airlines Customer Loyalty
60%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
60% of Hong Kong Airlines users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Hong Kong Airlines Product Quality
3.7/5
Hong Kong Airlines has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.
Sign Up to unlock Hong Kong Airlines' overall Product Quality score rated by its users and customers.
Hong Kong Airlines Product Information
Hong Kong Airlines’s product quality score is a 3.7 out of 5 as rated by its users and customers.
- Website
- www.hongkongairlines.com
- Company Size
- 1,001-5,000 Employees
Hong Kong Airlines Pricing
Hong Kong Airlines ROI & Value For Money
3.3/5
Hong Kong Airlines has a value for money and ROI score of 3.3 out of 5 stars rated by its users and customers.
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Hong Kong Airlines Customer Satisfaction (CSAT)
Hong Kong Airlines Customer Satisfaction (CSAT) Score
100 / 100
Hong Kong Airlines has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Hong Kong Airlines Customer Service
3.4/5
Hong Kong Airlines has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
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About Hong Kong Airlines's Customer Service
Address
7th Floor, One Citygate, 20 Tat Tung Road, Tung Chung,
Website
www.hongkongairlines.com
