8
NPS
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Hookit
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About Hookit's Brand
Hookit is the leading sponsorship analytics and valuation platform for sports to quantify sponsorship value from social and digital media.
Brand at a Glance
78%
Customer Loyalty
3.5/5
Product Quality
3.5/5
Pricing
3.5/5
Customer Service
Hookit NPS
Hookit's Net Promoter Score (NPS) is a 8 with 50% Promoters, 8% Passives, and 42% Detractors. Net Promoter Score tracks whether Hookit's customers would recommend using the product based on a scale of -100 to 100.
Hookit Overall NPS
| 50% | Promoters |
|---|---|
| 8% | Passives |
| 42% | Detractors |
Hookit NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2020 -100 | Jul 2020 | -100 |
Aug 2020 0 | Aug 2020 | 0 |
Oct 2020 -33 | Oct 2020 | -33 |
Dec 2020 -20 | Dec 2020 | -20 |
Jan 2021 -15 | Jan 2021 | -15 |
Apr 2021 0 | Apr 2021 | 0 |
Jul 2021 20 | Jul 2021 | 20 |
Sep 2021 9 | Sep 2021 | 9 |
Apr 2022 9 | Apr 2022 | 9 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Hookit Customer Loyalty
78%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
78% of Hookit users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Hookit Product Quality
3.5/5
Hookit has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Hookit's overall Product Quality score rated by its users and customers.
Hookit Product Information
Hookit’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://www.hookit.com
- Company Size
- 11-50 Employees
Industry
Tech
AdTech
Analytics
Ecommerce and Marketplaces
Hookit Pricing
Hookit ROI & Value For Money
3.5/5
Hookit has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Hookit's overall ROI score rated by its users and customers.
Hookit Customer Satisfaction (CSAT)
Hookit Customer Satisfaction (CSAT) Score
100 / 100
Hookit has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Hookit Customer Service
3.5/5
Hookit has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Hookit's overall Customer Service score rated by its users and customers.
About Hookit's Customer Service
Address
731 South Highway 101, Suite 16-18, Solana Beach, CA 92075
Website
http://www.hookit.com
Phone Number
(888) 874-3374
Hookit's Social Links
Hookit as an Employer
3.5/5
Hookit has a 3.5/5 stars for its overall company culture rated by their employees
top
15%
Consumer vs. Employees
Hookit scored a 8 for Net Promoter Score and a 20 for Employee Net Promoter Score. NPS gauges how likely a customer of Hookit would recommend the brand to a friend. ENPS measures how likely Hookit employees would recommend working at Hookit to a friend.
Net Promoter Score
8
NPS Score
| 50% | Promoters |
|---|---|
| 8% | Passive |
| 42% | Detractors |
Employee Net Promoter Score
20
eNPS Score
| 60% | Promoters |
|---|---|
| 0% | Passive |
| 40% | Detractors |
