28
NPS
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Idaho Power
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About Idaho Power's Brand
Idaho Power Company is a regulated electrical power utility.
Brand at a Glance
75%
Customer Loyalty
3.8/5
Product Quality
3.4/5
Pricing
3.6/5
Customer Service
Idaho Power NPS
Idaho Power's Net Promoter Score (NPS) is a 28 with 57% Promoters, 14% Passives, and 29% Detractors. Net Promoter Score tracks whether Idaho Power's customers would recommend using the product based on a scale of -100 to 100.
Idaho Power Overall NPS
| 57% | Promoters |
|---|---|
| 14% | Passives |
| 29% | Detractors |
Idaho Power NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2023 55 | Mar 2023 | 55 |
Apr 2023 40 | Apr 2023 | 40 |
Sep 2023 27 | Sep 2023 | 27 |
Dec 2023 33 | Dec 2023 | 33 |
Mar 2024 23 | Mar 2024 | 23 |
May 2024 29 | May 2024 | 29 |
Aug 2024 27 | Aug 2024 | 27 |
Sep 2024 31 | Sep 2024 | 31 |
Nov 2024 28 | Nov 2024 | 28 |
Jan 2025 27 | Jan 2025 | 27 |
Apr 2025 35 | Apr 2025 | 35 |
Jul 2025 29 | Jul 2025 | 29 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Idaho Power NPS by Gender
Female customers rated Idaho Power's NPS 120 points higher than Male customers.
Male
-20
Idaho Power's NPS was rated -20 by Male customers on Comparably.
40%
Promoters
0%
Passives
60%
Detractors
Female
100
Idaho Power's NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
Idaho Power NPS by Ethnicity
Idaho Power's NPS was rated 50 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 50 | Caucasian | 50 |
Idaho Power NPS by Usage
Idaho Power's NPS was rated 0 points by customers who have used Idaho Power's products/services for Over 10 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Over 10 Years 0 | Over 10 Years | 0 |
Idaho Power Customer Reviews
Out of the 3 Idaho Power customer reviews 2 were positive and 1 was constructive. Idaho Power customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Idaho Power Customer Loyalty
75%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
75% of Idaho Power users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Idaho Power Customer Loyalty Score by Gender
Female customers rated Idaho Power's Customer Loyalty score 6% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Idaho Power.
Male
64%
Yes
Female
70%
Yes
Idaho Power Customer Loyalty Score by Ethnicity
Idaho Power's Customer Loyalty score was rated 78% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Idaho Power.
78
out of 100
Caucasian
Idaho Power Customer Loyalty Score by Usage
Idaho Power's Customer Loyalty score was rated 70% by customers who have used Idaho Power's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
Idaho Power Product Quality
3.8/5
Idaho Power has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.
Sign Up to unlock Idaho Power's overall Product Quality score rated by its users and customers.
Idaho Power Product Information
Idaho Power’s product quality score is a 3.8 out of 5 as rated by its users and customers.
- Website
- https://www.idahopower.com/
- Company Size
- 5,001-10,000 Employees
Industry
Tech
Energy
Quick Insights into Idaho Power Product Quality
Idaho Power's Product Quality score was rated highest by Female customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Idaho Power's Product Quality.
Ranked Idaho Power Product Quality the Highest
Ranked Idaho Power Product Quality the Lowest
Idaho Power Product Quality Score by Gender
Female customers rated Idaho Power's Product Quality score 1.7 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Idaho Power.
Male
2.9/5
Female
4.6/5
Idaho Power Product Quality Score by Ethnicity
Idaho Power's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Idaho Power.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
Idaho Power Product Quality Score by Usage
Idaho Power's Product Quality score was rated 3.2 stars by customers who have used Idaho Power's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.
Idaho Power Pricing
Idaho Power ROI & Value For Money
3.4/5
Idaho Power has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
Sign Up to unlock Idaho Power's overall ROI score rated by its users and customers.
Quick Insights into Idaho Power ROI
Idaho Power's ROI score was rated highest by Caucasian customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Idaho Power's ROI score.
Ranked Idaho Power ROI the Highest
Ranked Idaho Power ROI the Lowest
Idaho Power ROI Score by Gender
Female customers rated Idaho Power's ROI score 1.4 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Idaho Power.
Male
2.4/5
Female
3.8/5
Idaho Power ROI Score by Ethnicity
Idaho Power's ROI score was rated 3.9 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Idaho Power.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
Idaho Power ROI Score by Usage
Idaho Power's ROI score was rated 2.8 stars by customers who have used Idaho Power's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full ROI by Usage data.
Idaho Power Customer Satisfaction (CSAT)
Idaho Power Customer Satisfaction (CSAT) Score
65 / 100
Idaho Power has an overall Customer Satisfaction score of 65 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
41%
Satisfied
24%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
12%
Very Dissatisfied
12%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Idaho Power Customer Satisfaction
Idaho Power's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Idaho Power's Customer Satisfaction.
Ranked Idaho Power Customer Satisfaction the Highest
Ranked Idaho Power Customer Satisfaction the Lowest
Idaho Power Customer Satisfaction Score by Gender
Female customers rated Idaho Power's Customer Satisfaction score 60 points higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Idaho Power.
40 / 100
MaleVery Satisfied | 20% | |
|---|---|---|
Satisfied | 20% | |
Neither Satisfied nor Dissatisfied | 20% | |
Dissatisfied | 20% | |
Very Dissatisfied | 20% |
100 / 100
FemaleVery Satisfied | 67% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Idaho Power Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Idaho Power's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Idaho Power.
75 / 100
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%
Idaho Power Customer Satisfaction Score by Usage
Idaho Power's Customer Satisfaction score was rated 50 points by customers who have used Idaho Power's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
Idaho Power Customer Service
3.6/5
Idaho Power has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About Idaho Power's Customer Service
Address
1221 W Idaho St, Boise, ID 83702
Website
https://www.idahopower.com/
Quick Insights into Idaho Power Customer Service
Idaho Power's Customer Service score was rated highest by Female customers, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked Idaho Power's Customer Service score.
Ranked Idaho Power Customer Service the Highest
Ranked Idaho Power Customer Service the Lowest
Idaho Power Customer Service Score by Gender
Female customers rated Idaho Power's Customer Service score 2.3 stars higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Idaho Power.
Male
2.5/5
Female
4.8/5
Idaho Power Customer Service Score by Ethnicity
Idaho Power's Customer Service score was rated 3.7 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Idaho Power.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 3.7 | Caucasian | 3.7 |
Idaho Power Customer Service Score by Usage
Idaho Power's Customer Service score was rated 2.9 stars by customers who have used Idaho Power's products/services for Over 10 Years.
Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.
Idaho Power as an Employer
2.9/5
Idaho Power has a 2.9/5 stars for its overall company culture rated by their employees
bottom
45%
Consumer vs. Employees
Idaho Power scored a 28 for Net Promoter Score and a -25 for Employee Net Promoter Score. NPS gauges how likely a customer of Idaho Power would recommend the brand to a friend. ENPS measures how likely Idaho Power employees would recommend working at Idaho Power to a friend.
Net Promoter Score
28
NPS Score
| 57% | Promoters |
|---|---|
| 14% | Passive |
| 29% | Detractors |
Employee Net Promoter Score
-25
eNPS Score
| 35% | Promoters |
|---|---|
| 5% | Passive |
| 60% | Detractors |
