-5
NPS
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II-VI
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About II-VI's Brand
II-VI develops precision products such as infrared optical components and laser-related products for various industries.
Brand at a Glance
57%
Customer Loyalty
2.8/5
Product Quality
3.5/5
Pricing
3.4/5
Customer Service
II-VI CMO
II-VI NPS
II-VI's Net Promoter Score (NPS) is a -5 with 41% Promoters, 13% Passives, and 46% Detractors. Net Promoter Score tracks whether II-VI's customers would recommend using the product based on a scale of -100 to 100.
II-VI Overall NPS
| 41% | Promoters |
|---|---|
| 13% | Passives |
| 46% | Detractors |
II-VI NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2022 -27 | Jun 2022 | -27 |
Jul 2022 -38 | Jul 2022 | -38 |
Aug 2022 -29 | Aug 2022 | -29 |
Sep 2022 -34 | Sep 2022 | -34 |
Oct 2022 -37 | Oct 2022 | -37 |
Dec 2022 -30 | Dec 2022 | -30 |
Mar 2023 -22 | Mar 2023 | -22 |
Apr 2023 -22 | Apr 2023 | -22 |
Nov 2023 -15 | Nov 2023 | -15 |
Dec 2023 -9 | Dec 2023 | -9 |
Jan 2024 -14 | Jan 2024 | -14 |
Jun 2024 -5 | Jun 2024 | -5 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
II-VI Customer Loyalty
57%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
57% of II-VI users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
II-VI Product Quality
2.8/5
II-VI has an overall Product Quality score of 2.8 out of 5 stars rated by its users and customers.
Sign Up to unlock II-VI's overall Product Quality score rated by its users and customers.
II-VI Product Information
II-VI’s product quality score is a 2.8 out of 5 as rated by its users and customers.
- Website
- http://www.ii-vi.com
- Company Size
- 10,000+ Employees
Industry
Tech
Hardware and Devices
Travel
Manufacturing
II-VI Pricing
II-VI ROI & Value For Money
3.5/5
II-VI has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock II-VI's overall ROI score rated by its users and customers.
II-VI Customer Satisfaction (CSAT)
II-VI Customer Satisfaction (CSAT) Score
60 / 100
II-VI has an overall Customer Satisfaction score of 60 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
33%
Satisfied
27%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
0%
Very Dissatisfied
20%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
II-VI Customer Service
3.4/5
II-VI has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.
Sign Up to unlock II-VI's overall Customer Service score rated by its users and customers.
About II-VI's Customer Service
Address
Saxonburg, PA
Website
http://www.ii-vi.com
Phone Number
(724) 360-5991
II-VI as an Employer
Consumer vs. Employees
II-VI scored a -5 for Net Promoter Score and a -9 for Employee Net Promoter Score. NPS gauges how likely a customer of II-VI would recommend the brand to a friend. ENPS measures how likely II-VI employees would recommend working at II-VI to a friend.
Net Promoter Score
-5
NPS Score
| 41% | Promoters |
|---|---|
| 13% | Passive |
| 46% | Detractors |
Employee Net Promoter Score
-9
eNPS Score
| 29% | Promoters |
|---|---|
| 33% | Passive |
| 38% | Detractors |
