-67
NPS
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Brand Page
Ink
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About Ink's Brand
Print and digital media company specialising in travel
Brand at a Glance
38%
Customer Loyalty
3/5
Product Quality
3/5
Pricing
3/5
Customer Service
Ink NPS
Ink's Net Promoter Score (NPS) is a -67 with 0% Promoters, 33% Passives, and 67% Detractors. Net Promoter Score tracks whether Ink's customers would recommend using the product based on a scale of -100 to 100.
Ink Overall NPS
| 0% | Promoters |
|---|---|
| 33% | Passives |
| 67% | Detractors |
Ink NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2021 -100 | Jun 2021 | -100 |
Jan 2023 -66 | Jan 2023 | -66 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Ink Customer Loyalty
38%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
38% of Ink users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Ink Product Quality
3/5
Ink has an overall Product Quality score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Ink's overall Product Quality score rated by its users and customers.
Ink Product Information
Ink’s product quality score is a 3 out of 5 as rated by its users and customers.
- Website
- http://www.ink-global.com
- Company Size
- 501-1,000 Employees
Industry
Tech
Content
Media
Sports & Entertainment
Travel
Ink Pricing
Ink ROI & Value For Money
3/5
Ink has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Ink's overall ROI score rated by its users and customers.
Ink Customer Satisfaction (CSAT)
Ink Customer Satisfaction (CSAT) Score
100 / 100
Ink has an overall Customer Satisfaction score of 100 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
0%
Satisfied
100%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Ink Customer Service
3/5
Ink has an overall Customer Service score of 3 out of 5 stars rated by its users and customers.
Sign Up to unlock Ink's overall Customer Service score rated by its users and customers.
About Ink's Customer Service
Website
http://www.ink-global.com
Phone Number
44 20 7613 8777
Ink as an Employer
3.3/5
Ink has a 3.3/5 stars for its overall company culture rated by their employees
bottom
30%
Consumer vs. Employees
Ink scored a -67 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of Ink would recommend the brand to a friend. ENPS measures how likely Ink employees would recommend working at Ink to a friend.
Net Promoter Score
-67
NPS Score
| 0% | Promoters |
|---|---|
| 33% | Passive |
| 67% | Detractors |
Employee Net Promoter Score
0
eNPS Score
| 25% | Promoters |
|---|---|
| 50% | Passive |
| 25% | Detractors |
