36
NPS
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Brand Page
Instapage
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About Instapage's Brand
The Most Powerful Landing Page Solution for Marketing Teams & Agencies.
Brand at a Glance
4.4/5
Product Quality
3.9/5
Pricing
3.7/5
Customer Service
Instapage NPS
Instapage's Net Promoter Score (NPS) is a 36 with 60% Promoters, 16% Passives, and 24% Detractors. Net Promoter Score tracks whether Instapage's customers would recommend using the product based on a scale of -100 to 100.
Instapage Overall NPS
| 60% | Promoters |
|---|---|
| 16% | Passives |
| 24% | Detractors |
Instapage NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2020 39 | Aug 2020 | 39 |
Sep 2024 36 | Sep 2024 | 36 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Instapage NPS by Usage
Instapage's NPS was rated the highest by customers who have used Instapage's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 40 | Less than 1 Year | 40 |
1 to 2 Years 42 | 1 to 2 Years | 42 |
2 to 5 Years 37 | 2 to 5 Years | 37 |
5 to 10 Years 45 | 5 to 10 Years | 45 |
Instapage Product Quality
4.4/5
Instapage has an overall Product Quality score of 4.4 out of 5 stars rated by its users and customers.
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Instapage Product Information
Instapage serves markets in the United States, Asia, China, Europe, Japan, Australia, Canada, United Kingdom, Latin America, Germany, and Mexico. Instapage supports Web devices and offers products for medium and large sized businesses.
Instapage’s product quality score is a 4.4 out of 5 as rated by its users and customers. Reviewers from the Legal industry rated Instapage's product the highest. Reviewers from the Banking and Financial Services industry rated Instapage the lowest at 4.1.
- Website
- https://instapage.com
- Company Size
- 201-500 Employees
Industry
Marketing, Advertising and Research
Languages Supported
English
Product Type
Marketing Automation Software
Personalization and Behavioral Targeting Software
Campaign Management Software
Content Marketing Software
Marketing Analytics Software
Form Builder Software
Heatmap Software
AB Testing Software
Publishing Software
Website Builder Software
Landing Page Software
Quick Insights into Instapage Product Quality
Instapage's Product Quality score was rated highest by customers from the Legal industry, and rated lowest by customers from the Banking and Financial Services industry.
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Ranked Instapage Product Quality the Highest
Ranked Instapage Product Quality the Lowest
Instapage Product Quality Score by Usage
Instapage's Product Quality score was rated the highest by customers who have used Instapage's products/services for 1 to 2 Years, and the lowest by customers with 5 to 10 Years of usage.
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Instapage Product Quality Score by Industry
Instapage's Product Quality score was rated the highest by Legal industry customers, and the lowest by Banking and Financial Services industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Instapage Pricing
Instapage ROI & Value For Money
3.9/5
Instapage has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Instapage Pricing Plans
Instapage has a pricing structure that accommodates medium and large businesses. Starting from $99/month, Instapage uses a subscription model and offers the following: All plans come with 30,000 unique visitors per month, 30 published landing pages, 5 subaccounts, and 5 team members., Core package includes:, and • Drop-in pixel tracking (Google Analytics, etc...).
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Marketing, Advertising and Research industry. The users from the Healthcare, Hospitals and Medicine industry think that they had the lowest ROI from Instapage.
Who Uses Instapage?
Medium Businesses
Large Enterprises
Quick Insights into Instapage ROI
Instapage's ROI score was rated highest by customers from the Marketing, Advertising and Research industry, and rated lowest by customers from the Healthcare, Hospitals and Medicine industry.
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Ranked Instapage ROI the Highest
Ranked Instapage ROI the Lowest
Instapage ROI Score by Industry
Instapage's ROI score was rated the highest by Marketing, Advertising and Research industry customers, and the lowest by Healthcare, Hospitals and Medicine industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Instapage Customer Service
3.7/5
Instapage has an overall Customer Service score of 3.7 out of 5 stars rated by its users and customers.
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About Instapage's Customer Service
Address
118 King St, Suite 450, San Francisco, CA 94107
Website
https://instapage.com
Instapage's Social Links
Instapage as an Employer
3.8/5
Instapage has a 3.8/5 stars for its overall company culture rated by their employees
top
35%
Consumer vs. Employees
Instapage scored a 36 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of Instapage would recommend the brand to a friend. ENPS measures how likely Instapage employees would recommend working at Instapage to a friend.
Net Promoter Score
36
NPS Score
| 60% | Promoters |
|---|---|
| 16% | Passive |
| 24% | Detractors |
Employee Net Promoter Score
34
eNPS Score
| 56% | Promoters |
|---|---|
| 22% | Passive |
| 22% | Detractors |
