39
NPS
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IPG Mediabrands
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About IPG Mediabrands' Brand
IPG Mediabrands is committed to driving automated buying, pay-for-performance, and digital innovation solutions.
Brand at a Glance
74%
Customer Loyalty
4.2/5
Product Quality
3.9/5
Pricing
3.8/5
Customer Service
IPG Mediabrands NPS
IPG Mediabrands's Net Promoter Score (NPS) is a 39 with 62% Promoters, 15% Passives, and 23% Detractors. Net Promoter Score tracks whether IPG Mediabrands's customers would recommend using the product based on a scale of -100 to 100.
IPG Mediabrands Overall NPS
| 62% | Promoters |
|---|---|
| 15% | Passives |
| 23% | Detractors |
IPG Mediabrands NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Aug 2021 33 | Aug 2021 | 33 |
Sep 2021 38 | Sep 2021 | 38 |
Jan 2022 43 | Jan 2022 | 43 |
Feb 2022 34 | Feb 2022 | 34 |
Mar 2022 34 | Mar 2022 | 34 |
May 2022 42 | May 2022 | 42 |
Nov 2022 45 | Nov 2022 | 45 |
Mar 2023 50 | Mar 2023 | 50 |
May 2023 52 | May 2023 | 52 |
Sep 2023 45 | Sep 2023 | 45 |
Jul 2025 44 | Jul 2025 | 44 |
Nov 2025 38 | Nov 2025 | 38 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
IPG Mediabrands NPS by Gender
Female customers rated IPG Mediabrands's NPS 14 points higher than Male customers.
Male
20
IPG Mediabrands's NPS was rated 20 by Male customers on Comparably.
60%
Promoters
0%
Passives
40%
Detractors
Female
34
IPG Mediabrands's NPS was rated 34 by Female customers on Comparably.
67%
Promoters
0%
Passives
33%
Detractors
IPG Mediabrands NPS by Age
IPG Mediabrands's NPS was rated -34 points by customers ages 36-40 on Comparably.
IPG Mediabrands Customer Loyalty
74%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
74% of IPG Mediabrands users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
IPG Mediabrands Customer Loyalty Score by Gender
Female customers rated IPG Mediabrands's Customer Loyalty score 6% higher than Male customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of IPG Mediabrands.
Male
64%
Yes
Female
70%
Yes
IPG Mediabrands Customer Loyalty Score by Age
IPG Mediabrands's Customer Loyalty score was rated 40% by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of IPG Mediabrands.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
36-40 40% | 36-40 | 40% |
IPG Mediabrands Customer Loyalty Score by Industry
IPG Mediabrands's Customer Loyalty score was rated 70% by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
IPG Mediabrands Product Quality
4.2/5
IPG Mediabrands has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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IPG Mediabrands Product Information
IPG Mediabrands’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Aerospace and Aviation industry rated IPG Mediabrands's product the highest.
- Company Size
- 10,000+ Employees
Industry
Tech
AdTech
Media
Sports & Entertainment
Quick Insights into IPG Mediabrands Product Quality
IPG Mediabrands's Product Quality score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by Female customers.
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Ranked IPG Mediabrands Product Quality the Highest
Ranked IPG Mediabrands Product Quality the Lowest
IPG Mediabrands Product Quality Score by Gender
Male customers rated IPG Mediabrands's Product Quality score 1 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of IPG Mediabrands.
Male
4.1/5
Female
3.1/5
IPG Mediabrands Product Quality Score by Age
IPG Mediabrands's Product Quality score was rated 2.3 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of IPG Mediabrands.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.3 | 36-40 | 2.3 |
IPG Mediabrands Product Quality Score by Industry
IPG Mediabrands's Product Quality score was rated 4.6 stars by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
IPG Mediabrands Pricing
IPG Mediabrands ROI & Value For Money
3.9/5
IPG Mediabrands has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
Sign Up to unlock IPG Mediabrands' overall ROI score rated by its users and customers.
IPG Mediabrands Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Aerospace and Aviation industry.
Quick Insights into IPG Mediabrands ROI
IPG Mediabrands's ROI score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by Female customers.
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Ranked IPG Mediabrands ROI the Highest
Ranked IPG Mediabrands ROI the Lowest
IPG Mediabrands ROI Score by Gender
Male customers rated IPG Mediabrands's ROI score 0.5 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of IPG Mediabrands.
Male
4/5
Female
3.5/5
IPG Mediabrands ROI Score by Age
IPG Mediabrands's ROI score was rated 2.6 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of IPG Mediabrands.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
36-40 2.6 | 36-40 | 2.6 |
IPG Mediabrands ROI Score by Industry
IPG Mediabrands's ROI score was rated 4.3 stars by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
IPG Mediabrands Customer Satisfaction (CSAT)
IPG Mediabrands Customer Satisfaction (CSAT) Score
86 / 100
IPG Mediabrands has an overall Customer Satisfaction score of 86 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
65%
Satisfied
21%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
0%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into IPG Mediabrands Customer Satisfaction
IPG Mediabrands's Customer Satisfaction score was rated highest by customers ages 36-40.
Sign Up to unlock insights into how customers have ranked IPG Mediabrands' Customer Satisfaction.
Ranked IPG Mediabrands Customer Satisfaction the Highest
IPG Mediabrands Customer Satisfaction Score by Age
IPG Mediabrands's Customer Satisfaction score was rated 34 points by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of IPG Mediabrands.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 36-40 | 34% |
IPG Mediabrands Customer Service
3.8/5
IPG Mediabrands has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About IPG Mediabrands's Customer Service
Address
100 West 33rd Street, 9th Floor, New York City, NY
Website
https://www.ipgmediabrands.com/
Phone Number
(212) 883-4751
Quick Insights into IPG Mediabrands Customer Service
IPG Mediabrands's Customer Service score was rated highest by customers from the Aerospace and Aviation industry, and rated lowest by Female customers.
Sign Up to unlock insights into how customers have ranked IPG Mediabrands' Customer Service score.
Ranked IPG Mediabrands Customer Service the Highest
Ranked IPG Mediabrands Customer Service the Lowest
IPG Mediabrands Customer Service Score by Gender
Male customers rated IPG Mediabrands's Customer Service score 0.5 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of IPG Mediabrands.
Male
4/5
Female
3.5/5
IPG Mediabrands Customer Service Score by Age
IPG Mediabrands's Customer Service score was rated 2.6 stars by customers ages 36-40 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of IPG Mediabrands.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
36-40 2.6 | 36-40 | 2.6 |
IPG Mediabrands Customer Service Score by Industry
IPG Mediabrands's Customer Service score was rated 4.5 stars by Aerospace and Aviation industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
IPG Mediabrands as an Employer
4.3/5
IPG Mediabrands has a 4.3/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
IPG Mediabrands scored a 39 for Net Promoter Score and a 17 for Employee Net Promoter Score. NPS gauges how likely a customer of IPG Mediabrands would recommend the brand to a friend. ENPS measures how likely IPG Mediabrands employees would recommend working at IPG Mediabrands to a friend.
Net Promoter Score
39
NPS Score
| 62% | Promoters |
|---|---|
| 15% | Passive |
| 23% | Detractors |
Employee Net Promoter Score
17
eNPS Score
| 44% | Promoters |
|---|---|
| 29% | Passive |
| 27% | Detractors |
