JB Hi-Fi NPS & Customer Reviews | Comparably
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JB Hi-Fi
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About JB Hi-Fi's Brand

Retailer of music and electronic goods. The company is engaged in retailing consumer electronics, car sound systems, music and DVDs through its retail stores operating in Australia.

Brand at a Glance

71%
Customer Loyalty
3.8/5
Product Quality
3.7/5
Pricing
3.9/5
Customer Service

JB Hi-Fi NPS

JB Hi-Fi's Net Promoter Score (NPS) is a 14 with 47% Promoters, 20% Passives, and 33% Detractors. Net Promoter Score tracks whether JB Hi-Fi's customers would recommend using the product based on a scale of -100 to 100.

JB Hi-Fi Overall NPS

14
NPS
47%Promoters
20%Passives
33%Detractors
JB Hi-Fi Overall NPS

JB Hi-Fi NPS Trend

-100
-50
0
50
100
Sep 2022
100
Sep 2022100
Jan 2023
66
Jan 202366
Feb 2023
25
Feb 202325
Sep 2023
49
Sep 202349
Oct 2023
43
Oct 202343
Feb 2024
38
Feb 202438
Dec 2024
22
Dec 202422
Feb 2025
10
Feb 202510
Apr 2025
18
Apr 202518
Oct 2025
16
Oct 202516
Nov 2025
6
Nov 20256
Jan 2026
13
Jan 202613

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

JB Hi-Fi NPS by Gender

JB Hi-Fi's NPS was rated 33 by Female customers on Comparably.

Female

33

JB Hi-Fi's NPS was rated 33 by Female customers on Comparably.

33%
Promoters
67%
Passives
0%
Detractors

Male

N/A

JB Hi-Fi's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

JB Hi-Fi NPS by Age

JB Hi-Fi's NPS was rated 0 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
25%
Passives
50%
Detractors
25%
18-2525%50%25%

JB Hi-Fi NPS by Usage

JB Hi-Fi's NPS was rated 34 points by customers who have used JB Hi-Fi's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
34
Over 10 Years34

JB Hi-Fi Customer Loyalty

71%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

71% of JB Hi-Fi users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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71
71%
29
29%
JB Hi-Fi Customer Loyalty

JB Hi-Fi Customer Loyalty Score by Gender

JB Hi-Fi's Customer Loyalty score was rated 70 by Female customers on Comparably.

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Female
70%
Yes
Male
N/A
Yes

JB Hi-Fi Customer Loyalty Score by Age

JB Hi-Fi's Customer Loyalty score was rated 55% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
55%
18-2555%

JB Hi-Fi Customer Loyalty Score by Usage

JB Hi-Fi's Customer Loyalty score was rated 100% by customers who have used JB Hi-Fi's products/services for Over 10 Years.

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Over 10 Years
100%

JB Hi-Fi Product Quality

3.8/5

JB Hi-Fi has an overall Product Quality score of 3.8 out of 5 stars rated by its users and customers.

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JB Hi-Fi Product Information

JB Hi-Fi’s product quality score is a 3.8 out of 5 as rated by its users and customers.

Website
www.jbhifi.com.au
Company Size
5,001-10,000 Employees

Quick Insights into JB Hi-Fi Product Quality

JB Hi-Fi's Product Quality score was rated highest by customers who have used JB Hi-Fi's products/services for Over 10 Years.

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Ranked JB Hi-Fi Product Quality the Highest

Over 10 Years
4.6
Female
4.3
18-25
4.2

JB Hi-Fi Product Quality Score by Gender

JB Hi-Fi's Product Quality score was rated 4.3 by Female customers on Comparably.

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Female

4.3/5

Male

N/A

JB Hi-Fi Product Quality Score by Age

JB Hi-Fi's Product Quality score was rated 4.2 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4.2
18-254.2

JB Hi-Fi Product Quality Score by Usage

JB Hi-Fi's Product Quality score was rated 4.6 stars by customers who have used JB Hi-Fi's products/services for Over 10 Years.

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Over 10 Years
4.6

JB Hi-Fi Pricing

JB Hi-Fi ROI & Value For Money

3.7/5

JB Hi-Fi has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Quick Insights into JB Hi-Fi ROI

JB Hi-Fi's ROI score was rated highest by Female customers.

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Ranked JB Hi-Fi ROI the Highest

Female
3.8
Over 10 Years
3.3
18-25
3

JB Hi-Fi ROI Score by Gender

JB Hi-Fi's ROI score was rated 3.8 by Female customers on Comparably.

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Female

3.8/5

Male

N/A

JB Hi-Fi ROI Score by Age

JB Hi-Fi's ROI score was rated 3 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
3
18-253

JB Hi-Fi ROI Score by Usage

JB Hi-Fi's ROI score was rated 3.3 stars by customers who have used JB Hi-Fi's products/services for Over 10 Years.

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Over 10 Years
3.3

JB Hi-Fi Customer Satisfaction (CSAT)

JB Hi-Fi Customer Satisfaction (CSAT) Score

75 / 100

JB Hi-Fi has an overall Customer Satisfaction score of 75 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied37%
Satisfied38%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied25%
Very Satisfied
37%
Satisfied
38%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
25%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into JB Hi-Fi Customer Satisfaction

JB Hi-Fi's Customer Satisfaction score was rated highest by customers ages 18-25.

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Ranked JB Hi-Fi Customer Satisfaction the Highest

18-25
100%
Female
67%

JB Hi-Fi Customer Satisfaction Score by Gender

JB Hi-Fi's Customer Satisfaction score was rated 67 by Female customers on Comparably.

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67 / 100
Female
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
33%

JB Hi-Fi Customer Satisfaction Score by Age

JB Hi-Fi's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of JB Hi-Fi.
0
20
40
60
80
100
18-25 CSAT Score
100%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
18-25100%

JB Hi-Fi Customer Service

3.9/5

JB Hi-Fi has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About JB Hi-Fi's Customer Service

Address

PO Box 561, Melbourne, 3148


Website

www.jbhifi.com.au


Phone Number

7

Quick Insights into JB Hi-Fi Customer Service

JB Hi-Fi's Customer Service score was rated highest by Female customers.

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Ranked JB Hi-Fi Customer Service the Highest

Female
4.3
Over 10 Years
3.6
18-25
3.2

JB Hi-Fi Customer Service Score by Gender

JB Hi-Fi's Customer Service score was rated 4.3 by Female customers on Comparably.

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Female

4.3/5

Male

N/A

JB Hi-Fi Customer Service Score by Age

JB Hi-Fi's Customer Service score was rated 3.2 stars by customers ages 18-25 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of JB Hi-Fi.
0
20
40
60
80
100
18-25
3.2
18-253.2

JB Hi-Fi Customer Service Score by Usage

JB Hi-Fi's Customer Service score was rated 3.6 stars by customers who have used JB Hi-Fi's products/services for Over 10 Years.

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Over 10 Years
3.6

JB Hi-Fi as an Employer

4.7/5

JB Hi-Fi has a 4.7/5 stars for its overall company culture rated by their employees

  JB Hi-Fi CEO
bottom
35%
CEO of JB Hi-Fi

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

JB Hi-Fi scored a 14 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of JB Hi-Fi would recommend the brand to a friend. ENPS measures how likely JB Hi-Fi employees would recommend working at JB Hi-Fi to a friend.

Net Promoter Score

14
NPS Score
47%Promoters
20%Passive
33%Detractors

Employee Net Promoter Score

34
eNPS Score
67%Promoters
0%Passive
33%Detractors

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