Kenya Airways NPS & Customer Reviews | Comparably
Brand Page
Kenya Airways
Marketing or Exec? Claim Your Free Account

About Kenya Airways' Brand

Provider of regional and domestic carriage and handling services intended to operate through business segments. The company's international, regional and domestic carriage offers the handling of import and export cargo enabling its clients to avail domestic flights and flies.

Brand at a Glance

80%
Customer Loyalty
3.7/5
Product Quality
3.9/5
Pricing
4/5
Customer Service

Kenya Airways NPS

Kenya Airways's Net Promoter Score (NPS) is a -11 with 35% Promoters, 19% Passives, and 46% Detractors. Net Promoter Score tracks whether Kenya Airways's customers would recommend using the product based on a scale of -100 to 100.

Kenya Airways Overall NPS

-11
NPS
35%Promoters
19%Passives
46%Detractors
Kenya Airways Overall NPS

Kenya Airways NPS Trend

-100
-50
0
50
100
Apr 2022
-13
Apr 2022-13
Nov 2022
-11
Nov 2022-11
Apr 2023
-27
Apr 2023-27
Jun 2023
-16
Jun 2023-16
Oct 2023
0
Oct 20230
Nov 2023
6
Nov 20236
Dec 2023
11
Dec 202311
Feb 2024
0
Feb 20240
Apr 2024
-4
Apr 2024-4
Nov 2024
-9
Nov 2024-9
Jan 2025
-4
Jan 2025-4
Apr 2025
-12
Apr 2025-12

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Kenya Airways NPS by Gender

Kenya Airways's NPS was rated 0 by both Female and Male customers on Comparably.

Male

0

Kenya Airways's NPS was rated by Male customers on Comparably.

43%
Promoters
14%
Passives
43%
Detractors

Female

0

Kenya Airways's NPS was rated by Female customers on Comparably.

33%
Promoters
34%
Passives
33%
Detractors

Kenya Airways NPS by Ethnicity

Kenya Airways's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.

-100
-50
0
50
100
African American/Black
25
African American/Black25
Other
-40
Other-40

Kenya Airways NPS by Usage

Kenya Airways's NPS was rated the highest by customers who have used Kenya Airways's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.

-100
-50
0
50
100
2 to 5 Years
-50
2 to 5 Years-50
Over 10 Years
0
Over 10 Years0

Kenya Airways Customer Reviews

What do you value most about this brand?
Inflight service,and kq maintenance and safety

Kenya Airways Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Kenya Airways users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

80
80%
20
20%
Kenya Airways Customer Loyalty

Kenya Airways Customer Loyalty Score by Gender

Female customers rated Kenya Airways's Customer Loyalty score 26% higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Kenya Airways.
Male
74%
Yes
Female
100%
Yes

Kenya Airways Customer Loyalty Score by Ethnicity

Kenya Airways's Customer Loyalty score was rated the highest by Other customers, and the lowest by African American/Black customers.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Kenya Airways.
78
out of 100
African American/Black
100
out of 100
Other

Kenya Airways Customer Loyalty Score by Usage

Kenya Airways's Customer Loyalty score was rated the highest by customers who have used Kenya Airways's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

2 to 5 Years
100%
Over 10 Years
78%

Kenya Airways Product Quality

3.7/5

Kenya Airways has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

Sign Up to unlock Kenya Airways' overall Product Quality score rated by its users and customers.

Kenya Airways Product Information

Kenya Airways’s product quality score is a 3.7 out of 5 as rated by its users and customers.

Website
www.kenya-airways.com
Company Size
1,001-5,000 Employees

Quick Insights into Kenya Airways Product Quality

Kenya Airways's Product Quality score was rated highest by African American/Black customers, and rated lowest by customers who have used Kenya Airways's products/services for Over 10 Years.

Sign Up to unlock insights into how customers have ranked Kenya Airways' Product Quality.

Ranked Kenya Airways Product Quality the Highest

African American/Black
4.5
Male
4.3
2 to 5 Years
3.9

Ranked Kenya Airways Product Quality the Lowest

Other
4.1
Female
3.5
Over 10 Years
3.4

Kenya Airways Product Quality Score by Gender

Male customers rated Kenya Airways's Product Quality score 0.8 stars higher than Female customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Kenya Airways.

Male

4.3/5

Female

3.5/5

Kenya Airways Product Quality Score by Ethnicity

Kenya Airways's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Kenya Airways.
0
1
2
3
4
5
African American/Black
4.5
African American/Black4.5
Other
4.1
Other4.1

Kenya Airways Product Quality Score by Usage

Kenya Airways's Product Quality score was rated the highest by customers who have used Kenya Airways's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

2 to 5 Years
3.9
Over 10 Years
3.4

Kenya Airways Pricing

Kenya Airways ROI & Value For Money

3.9/5

Kenya Airways has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.

Sign Up to unlock Kenya Airways' overall ROI score rated by its users and customers.

Quick Insights into Kenya Airways ROI

Kenya Airways's ROI score was rated highest by African American/Black customers, and rated lowest by customers who have used Kenya Airways's products/services for Over 10 Years.

Sign Up to unlock insights into how customers have ranked Kenya Airways' ROI score.

Ranked Kenya Airways ROI the Highest

African American/Black
4.4
Male
4.1
2 to 5 Years
3.6

Ranked Kenya Airways ROI the Lowest

Other
3.7
Female
3.3
Over 10 Years
3

Kenya Airways ROI Score by Gender

Male customers rated Kenya Airways's ROI score 0.8 stars higher than Female customers.

Sign Up for Brand Profile PRO to get the full ROI by Gender data of Kenya Airways.

Male

4.1/5

Female

3.3/5

Kenya Airways ROI Score by Ethnicity

Kenya Airways's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Kenya Airways.
0
1
2
3
4
5
African American/Black
4.4
African American/Black4.4
Other
3.7
Other3.7

Kenya Airways ROI Score by Usage

Kenya Airways's ROI score was rated the highest by customers who have used Kenya Airways's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

2 to 5 Years
3.6
Over 10 Years
3

Kenya Airways Customer Satisfaction (CSAT)

Kenya Airways Customer Satisfaction (CSAT) Score

68 / 100

Kenya Airways has an overall Customer Satisfaction score of 68 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied31%
Satisfied37%
Neither Satisfied nor Dissatisfied11%
Dissatisfied21%
Very Dissatisfied0%
Very Satisfied
31%
Satisfied
37%
Neither Satisfied nor Dissatisfied
11%
Dissatisfied
21%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Kenya Airways Customer Satisfaction

Kenya Airways's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by Other customers.

Sign Up to unlock insights into how customers have ranked Kenya Airways' Customer Satisfaction.

Ranked Kenya Airways Customer Satisfaction the Highest

African American/Black
100%
Over 10 Years
100%
Male
80%

Ranked Kenya Airways Customer Satisfaction the Lowest

Other
67%

Kenya Airways Customer Satisfaction Score by Gender

Kenya Airways's Customer Satisfaction score was rated 80 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Kenya Airways.
80 / 100
Male
Very Satisfied
40%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
0%

Kenya Airways Customer Satisfaction Score by Ethnicity

CSAT according to African American/Black

Kenya Airways' Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Kenya Airways.
100 / 100
Very Satisfied25%
Satisfied75%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

CSAT according to Other

Kenya Airways' Customer Satisfaction (CSAT) score was rated 67% according to Other users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Kenya Airways.
67 / 100
Very Satisfied33%
Satisfied34%
Neither Satisfied nor Dissatisfied0%
Dissatisfied33%
Very Dissatisfied0%
Very Satisfied
33%
Satisfied
34%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%

Kenya Airways Customer Satisfaction Score by Usage

Kenya Airways's Customer Satisfaction score was rated 100 points by customers who have used Kenya Airways's products/services for Over 10 Years.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

Over 10 Years
100

Kenya Airways Customer Service

4/5

Kenya Airways has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.

Sign Up to unlock Kenya Airways' overall Customer Service score rated by its users and customers.

About Kenya Airways's Customer Service

Address

Airport North Road, Embakasi, Nairobi, 501 French Guiana


Website

www.kenya-airways.com


Phone Number

7

Quick Insights into Kenya Airways Customer Service

Kenya Airways's Customer Service score was rated highest by African American/Black customers, and rated lowest by customers who have used Kenya Airways's products/services for Over 10 Years.

Sign Up to unlock insights into how customers have ranked Kenya Airways' Customer Service score.

Ranked Kenya Airways Customer Service the Highest

African American/Black
4.4
Male
4.3
2 to 5 Years
3.6

Ranked Kenya Airways Customer Service the Lowest

Other
3.9
Female
3.6
Over 10 Years
3.2

Kenya Airways Customer Service Score by Gender

Male customers rated Kenya Airways's Customer Service score 0.7 stars higher than Female customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Kenya Airways.

Male

4.3/5

Female

3.6/5

Kenya Airways Customer Service Score by Ethnicity

Kenya Airways's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Kenya Airways.
0
20
40
60
80
100
African American/Black
4.4
African American/Black4.4
Other
3.9
Other3.9

Kenya Airways Customer Service Score by Usage

Kenya Airways's Customer Service score was rated the highest by customers who have used Kenya Airways's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

2 to 5 Years
3.6
Over 10 Years
3.2

Kenya Airways as an Employer

4.1/5

Kenya Airways has a 4.1/5 stars for its overall company culture rated by their employees

  Kenya Airways CEO
top
5%
CEO of Kenya Airways

In the Top 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Kenya Airways scored a -11 for Net Promoter Score and a 60 for Employee Net Promoter Score. NPS gauges how likely a customer of Kenya Airways would recommend the brand to a friend. ENPS measures how likely Kenya Airways employees would recommend working at Kenya Airways to a friend.

Net Promoter Score

-11
NPS Score
35%Promoters
19%Passive
46%Detractors

Employee Net Promoter Score

60
eNPS Score
70%Promoters
20%Passive
10%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail