-50
NPS
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Knewton
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About Knewton's Brand
Knewton is the world’s leading adaptive learning technology provider with the mission of bringing personalized education to the world.
Brand at a Glance
68%
Customer Loyalty
3.5/5
Product Quality
3.2/5
Pricing
2.8/5
Customer Service
Knewton NPS
Knewton's Net Promoter Score (NPS) is a -50 with 0% Promoters, 50% Passives, and 50% Detractors. Net Promoter Score tracks whether Knewton's customers would recommend using the product based on a scale of -100 to 100.
Knewton Overall NPS
| 0% | Promoters |
|---|---|
| 50% | Passives |
| 50% | Detractors |
Knewton NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jan 2022 -100 | Jan 2022 | -100 |
Jun 2022 -50 | Jun 2022 | -50 |
Apr 2024 -33 | Apr 2024 | -33 |
Mar 2025 -50 | Mar 2025 | -50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Knewton Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Knewton users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Knewton Product Quality
3.5/5
Knewton has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Knewton's overall Product Quality score rated by its users and customers.
Knewton Product Information
Knewton’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://www.knewton.com
- Company Size
- 51-200 Employees
Industry
Tech
AI, Big Data and Analytics
Big Data
Consumer Services
Education
SaaS
Knewton Pricing
Knewton ROI & Value For Money
3.2/5
Knewton has a value for money and ROI score of 3.2 out of 5 stars rated by its users and customers.
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Knewton Customer Satisfaction (CSAT)
Knewton Customer Satisfaction (CSAT) Score
75 / 100
Knewton has an overall Customer Satisfaction score of 75 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
25%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Knewton Customer Service
2.8/5
Knewton has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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About Knewton's Customer Service
Address
100 5th Avenue, 8th Floor, New York City, NY 10011
Website
http://www.knewton.com
Phone Number
(212) 563-9866
Knewton as an Employer
3.2/5
Knewton has a 3.2/5 stars for its overall company culture rated by their employees
bottom
25%
Consumer vs. Employees
Knewton scored a -50 for Net Promoter Score and a -1 for Employee Net Promoter Score. NPS gauges how likely a customer of Knewton would recommend the brand to a friend. ENPS measures how likely Knewton employees would recommend working at Knewton to a friend.
Net Promoter Score
-50
NPS Score
| 0% | Promoters |
|---|---|
| 50% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-1
eNPS Score
| 41% | Promoters |
|---|---|
| 17% | Passive |
| 42% | Detractors |
