Kumon North America NPS & Customer Reviews | Comparably
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Kumon North America
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About Kumon North America's Brand

Kumon is the world’s largest after-school math and reading enrichment program and one of the most established franchise businesses,

Brand at a Glance

69%
Customer Loyalty
2.7/5
Product Quality
2.4/5
Pricing
2.7/5
Customer Service

Kumon North America NPS

Kumon North America's Net Promoter Score (NPS) is a -24 with 32% Promoters, 12% Passives, and 56% Detractors. Net Promoter Score tracks whether Kumon North America's customers would recommend using the product based on a scale of -100 to 100.

Kumon North America Overall NPS

-24
NPS
32%Promoters
12%Passives
56%Detractors
Kumon North America Overall NPS

Kumon North America NPS Trend

-100
-50
0
50
100
Mar 2024
-16
Mar 2024-16
Apr 2024
-19
Apr 2024-19
Jun 2024
-21
Jun 2024-21
Jul 2024
-22
Jul 2024-22
Aug 2024
-24
Aug 2024-24
Oct 2024
-22
Oct 2024-22
Nov 2024
-25
Nov 2024-25
Feb 2025
-23
Feb 2025-23
Mar 2025
-24
Mar 2025-24
Apr 2025
-26
Apr 2025-26
Jun 2025
-26
Jun 2025-26
Oct 2025
-24
Oct 2025-24

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Kumon North America NPS by Gender

Male customers rated Kumon North America's NPS 1 points higher than Female customers.

Male

-50

Kumon North America's NPS was rated -50 by Male customers on Comparably.

25%
Promoters
0%
Passives
75%
Detractors

Female

-51

Kumon North America's NPS was rated -51 by Female customers on Comparably.

12%
Promoters
25%
Passives
63%
Detractors

Kumon North America NPS by Ethnicity

Kumon North America's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-50
Caucasian-50
Asian or Pacific Islander
-34
Asian or Pacific Islander-34
Other
-100
Other-100

Kumon North America NPS by Age

Kumon North America's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.

0
20
40
60
80
100
Promoters
0%
Passives
0%
Detractors
100%
18-250%0%100%
Promoters
33%
Passives
0%
Detractors
67%
31-3533%0%67%
Promoters
25%
Passives
0%
Detractors
75%
36-4025%0%75%
Promoters
14%
Passives
29%
Detractors
57%
41-4514%29%57%

Kumon North America NPS by Usage

Kumon North America's NPS was rated the highest by customers who have used Kumon North America's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-100
Less than 1 Year-100
1 to 2 Years
-83
1 to 2 Years-83
2 to 5 Years
-34
2 to 5 Years-34
5 to 10 Years
0
5 to 10 Years0
Over 10 Years
34
Over 10 Years34

Kumon North America Customer Reviews

Out of the 5 Kumon North America customer reviews 1 was positive and 4 were constructive. Kumon North America customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
The worksheets and lesson plan are what you pay for. Raising hands for more than 30minutes to get help from instructor. Poor in-center performances which they called certified instructors. Running business with high school students help as class size is more important than service and guide.
What can this brand most improve?
Support and empathy towards their franchises
What can this brand most improve?
Probably their educational system and be more accommodating of other's learning styles.
What can this brand most improve?
being more communicative with parents
What do you value most about this brand?
The security that I feel in my child's ability in math and reading and the confidence they have developed to face other academic challenges.

Kumon North America Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of Kumon North America users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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69
69%
31
31%
Kumon North America Customer Loyalty

Kumon North America Customer Loyalty Score by Gender

Female customers rated Kumon North America's Customer Loyalty score 18% higher than Male customers.

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Male
48%
Yes
Female
66%
Yes

Kumon North America Customer Loyalty Score by Ethnicity

Kumon North America's Customer Loyalty score was rated the highest by Other customers, and the lowest by Caucasian customers.

% who answered "Yes"

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55
out of 100
Caucasian
55
out of 100
Asian or Pacific Islander
78
out of 100
Other

Kumon North America Customer Loyalty Score by Age

Kumon North America's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 18-25.

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0
20%
40%
60%
80%
100%
18-25
10%
18-2510%
31-35
70%
31-3570%
36-40
55%
36-4055%
41-45
74%
41-4574%

Kumon North America Customer Loyalty Score by Usage

Kumon North America's Customer Loyalty score was rated the highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
33%
1 to 2 Years
40%
2 to 5 Years
70%
5 to 10 Years
82%
Over 10 Years
70%

Kumon North America Customer Loyalty Score by Industry

Kumon North America's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Tech industry customers.

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Tech
30%
Education
78%

Kumon North America Product Quality

2.7/5

Kumon North America has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

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Kumon North America Product Information

Kumon North America’s product quality score is a 2.7 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Kumon North America's product the highest. Reviewers from the Education industry rated Kumon North America the lowest at 1.6.

Website
http://kumon.com/
Company Size
1,001-5,000 Employees

Industry

Education

Quick Insights into Kumon North America Product Quality

Kumon North America's Product Quality score was rated highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and rated lowest by Other customers.

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Ranked Kumon North America Product Quality the Highest

5 to 10 Years
3
Caucasian
2.7
Female
2.4

Ranked Kumon North America Product Quality the Lowest

36-40
1.5
Less than 1 Year
1.5
Other
1.5

Kumon North America Product Quality Score by Gender

Female customers rated Kumon North America's Product Quality score 0.8 stars higher than Male customers.

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Male

1.6/5

Female

2.4/5

Kumon North America Product Quality Score by Ethnicity

Kumon North America's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Kumon North America.
0
1
2
3
4
5
Caucasian
2.7
Caucasian2.7
Asian or Pacific Islander
1.9
Asian or Pacific Islander1.9
Other
1.5
Other1.5

Kumon North America Product Quality Score by Age

Kumon North America's Product Quality score was rated the highest by customers ages 31-35, and the lowest by customers ages 36-40.

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0
1
2
3
4
5
18-25
1.5
18-251.5
31-35
2.3
31-352.3
36-40
1.5
36-401.5
41-45
2.3
41-452.3

Kumon North America Product Quality Score by Usage

Kumon North America's Product Quality score was rated the highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.7
2 to 5 Years
2.5
5 to 10 Years
3
Over 10 Years
1.6

Kumon North America Product Quality Score by Industry

Kumon North America's Product Quality score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

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Tech
1.9
Education
1.6

Kumon North America Pricing

Kumon North America ROI & Value For Money

2.4/5

Kumon North America has a value for money and ROI score of 2.4 out of 5 stars rated by its users and customers.

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Kumon North America Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Education industry think that they had the lowest ROI from Kumon North America.

Quick Insights into Kumon North America ROI

Kumon North America's ROI score was rated highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and rated lowest by Other customers.

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Ranked Kumon North America ROI the Highest

5 to 10 Years
2.9
Caucasian
2.4
Female
2.1

Ranked Kumon North America ROI the Lowest

Education
1.5
Less than 1 Year
1.5
Other
1.5

Kumon North America ROI Score by Gender

Female customers rated Kumon North America's ROI score 0.5 stars higher than Male customers.

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Male

1.6/5

Female

2.1/5

Kumon North America ROI Score by Ethnicity

Kumon North America's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Kumon North America.
0
1
2
3
4
5
Caucasian
2.4
Caucasian2.4
Asian or Pacific Islander
2.1
Asian or Pacific Islander2.1
Other
1.5
Other1.5

Kumon North America ROI Score by Age

Kumon North America's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 31-35.

Sign Up for Brand Profile PRO to get the full ROI by Age data of Kumon North America.
0
1
2
3
4
5
18-25
1.6
18-251.6
31-35
1.5
31-351.5
36-40
1.9
36-401.9
41-45
1.9
41-451.9

Kumon North America ROI Score by Usage

Kumon North America's ROI score was rated the highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
1.5
1 to 2 Years
1.5
2 to 5 Years
2.3
5 to 10 Years
2.9
Over 10 Years
2.3

Kumon North America ROI Score by Industry

Kumon North America's ROI score was rated the highest by Tech industry customers, and the lowest by Education industry customers.

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Tech
1.9
Education
1.5

Kumon North America Customer Satisfaction (CSAT)

Kumon North America Customer Satisfaction (CSAT) Score

34 / 100

Kumon North America has an overall Customer Satisfaction score of 34 rated by its users and customers.

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Very Satisfied19%
Satisfied15%
Neither Satisfied nor Dissatisfied17%
Dissatisfied9%
Very Dissatisfied40%
Very Satisfied
19%
Satisfied
15%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
9%
Very Dissatisfied
40%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Kumon North America Customer Satisfaction

Kumon North America's Customer Satisfaction score was rated highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and rated lowest by customers from the Tech industry.

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Ranked Kumon North America Customer Satisfaction the Highest

5 to 10 Years
50%
Caucasian
50%
Female
43%

Ranked Kumon North America Customer Satisfaction the Lowest

Less than 1 Year
0%
Other
0%
Tech
0%

Kumon North America Customer Satisfaction Score by Gender

Female customers rated Kumon North America's Customer Satisfaction score 32 points higher than Male customers.

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11 / 100
Male
Very Satisfied
11%
Satisfied
0%
Neither Satisfied nor Dissatisfied
22%
Dissatisfied
0%
Very Dissatisfied
67%
43 / 100
Female
Very Satisfied
29%
Satisfied
14%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
43%

Kumon North America Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Kumon North America's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.

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50 / 100
Very Satisfied25%
Satisfied25%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied50%
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%

CSAT according to Asian or Pacific Islander

Kumon North America's Customer Satisfaction (CSAT) score was rated 20% according to Asian or Pacific Islander users and customers.

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20 / 100
Very Satisfied20%
Satisfied0%
Neither Satisfied nor Dissatisfied40%
Dissatisfied0%
Very Dissatisfied40%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
40%
Dissatisfied
0%
Very Dissatisfied
40%

CSAT according to Other

Kumon North America's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied25%
Very Dissatisfied75%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
75%

Kumon North America Customer Satisfaction Score by Age

Kumon North America's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 36-40.

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0
20
40
60
80
100
18-25 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
0%
Very Dissatisfied
67%
18-250%
36-40 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
25%
Very Dissatisfied
50%
36-400%
41-45 CSAT Score
40%
Very Satisfied
20%
Satisfied
20%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
60%
41-4540%

Kumon North America Customer Satisfaction Score by Usage

Kumon North America's Customer Satisfaction score was rated the highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
0
1 to 2 Years
25
5 to 10 Years
50
Over 10 Years
34

Kumon North America Customer Satisfaction Score by Industry

Kumon North America's Customer Satisfaction score was rated the highest by Education industry customers, and the lowest by Tech industry customers.

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Tech
0
Education
25

Kumon North America Customer Service

2.7/5

Kumon North America has an overall Customer Service score of 2.7 out of 5 stars rated by its users and customers.

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About Kumon North America's Customer Service

Address

300 Frank W. Burr Blvd., Suite 6, Teaneck, NJ


Website

http://kumon.com/


Phone Number

(800) 222-6284

Quick Insights into Kumon North America Customer Service

Kumon North America's Customer Service score was rated highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and rated lowest by customers who have used Kumon North America's products/services for 1 to 2 Years.

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Ranked Kumon North America Customer Service the Highest

5 to 10 Years
3.5
Caucasian
3.2
Female
2.7

Ranked Kumon North America Customer Service the Lowest

Tech
2
31-35
1.8
1 to 2 Years
1.5

Kumon North America Customer Service Score by Gender

Female customers rated Kumon North America's Customer Service score 0.6 stars higher than Male customers.

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Male

2.1/5

Female

2.7/5

Kumon North America Customer Service Score by Ethnicity

Kumon North America's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Kumon North America.
0
20
40
60
80
100
Caucasian
3.2
Caucasian3.2
Asian or Pacific Islander
2.3
Asian or Pacific Islander2.3
Other
2.2
Other2.2

Kumon North America Customer Service Score by Age

Kumon North America's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.

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0
20
40
60
80
100
18-25
2.5
18-252.5
31-35
1.8
31-351.8
36-40
2.5
36-402.5
41-45
2.5
41-452.5

Kumon North America Customer Service Score by Usage

Kumon North America's Customer Service score was rated the highest by customers who have used Kumon North America's products/services for 5 to 10 Years, and the lowest by customers with 1 to 2 Years of usage.

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Less than 1 Year
2.4
1 to 2 Years
1.5
2 to 5 Years
2.5
5 to 10 Years
3.5
Over 10 Years
3.1

Kumon North America Customer Service Score by Industry

Kumon North America's Customer Service score was rated the highest by Education industry customers, and the lowest by Tech industry customers.

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Tech
2
Education
2.2

Kumon North America as an Employer

3.2/5

Kumon North America has a 3.2/5 stars for its overall company culture rated by their employees

  Kumon North America CEO
bottom
35%
CEO of Kumon North America

In the Bottom 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Kumon North America scored a -24 for Net Promoter Score and a -32 for Employee Net Promoter Score. NPS gauges how likely a customer of Kumon North America would recommend the brand to a friend. ENPS measures how likely Kumon North America employees would recommend working at Kumon North America to a friend.

Net Promoter Score

-24
NPS Score
32%Promoters
12%Passive
56%Detractors

Employee Net Promoter Score

-32
eNPS Score
23%Promoters
22%Passive
55%Detractors

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