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About Latitude's Brand

Latitude is an international research consultancy working with the world's foremost media and technology companies.

Brand at a Glance

10%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service

Latitude NPS

Latitude's Net Promoter Score (NPS) is a -100 with 0% Promoters, 0% Passives, and 100% Detractors. Net Promoter Score tracks whether Latitude's customers would recommend using the product based on a scale of -100 to 100.

Latitude Overall NPS

-100
NPS
0%Promoters
0%Passives
100%Detractors
Latitude Overall NPS

Latitude NPS Trend

-100
-50
0
50
100
Mar 2020
-100
Mar 2020-100

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Latitude Customer Loyalty

10%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

10% of Latitude users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

10
10%
90
90%
Latitude Customer Loyalty

Latitude Product Quality

1.5/5

Latitude has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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Latitude Product Information

Latitude’s product quality score is a 1.5 out of 5 as rated by its users and customers.

Website
http://latd.com/
Company Size
11-50 Employees

Industry

Tech
Travel

Latitude Pricing

Latitude ROI & Value For Money

1.5/5

Latitude has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.

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Latitude Customer Service

1.5/5

Latitude has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

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About Latitude's Customer Service

Address

275 Cabot Street Beverly, Beverly, MA


Website

http://latd.com/


Phone Number

(978) 921-0712

Consumer vs. Employees

Latitude scored a -100 for both Net Promoter Score and Employee Net Promoter Score. NPS gauges how likely a customer of Latitude would recommend the brand to a friend. ENPS measures how likely Latitude employees would recommend working at Latitude to a friend.

Net Promoter Score

-100
NPS Score
0%Promoters
0%Passive
100%Detractors

Employee Net Promoter Score

-100
eNPS Score
0%Promoters
0%Passive
100%Detractors

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