

Founded in 2011, LifeStorage, LP ("LifeStorage") is an owner, acquirer and operator of premier self-storage facilities.
LifeStorage's Net Promoter Score (NPS) is a -83 with 7% Promoters, 3% Passives, and 90% Detractors. Net Promoter Score tracks whether LifeStorage's customers would recommend using the product based on a scale of -100 to 100.
| 7% | Promoters |
|---|---|
| 3% | Passives |
| 90% | Detractors |
| Summary | Date | Score |
|---|---|---|
Jan 2024 -80 | Jan 2024 | -80 |
Feb 2024 -82 | Feb 2024 | -82 |
Mar 2024 -78 | Mar 2024 | -78 |
Apr 2024 -81 | Apr 2024 | -81 |
May 2024 -81 | May 2024 | -81 |
Jun 2024 -81 | Jun 2024 | -81 |
Jul 2024 -81 | Jul 2024 | -81 |
Aug 2024 -81 | Aug 2024 | -81 |
Sep 2024 -83 | Sep 2024 | -83 |
Oct 2024 -83 | Oct 2024 | -83 |
Nov 2024 -83 | Nov 2024 | -83 |
Mar 2025 -83 | Mar 2025 | -83 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated LifeStorage's NPS 27 points higher than Male customers.
LifeStorage's NPS was rated -100 by Male customers on Comparably.
LifeStorage's NPS was rated -73 by Female customers on Comparably.
LifeStorage's NPS was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -96 | Caucasian | -96 |
African American/Black -37 | African American/Black | -37 |
Other -100 | Other | -100 |
LifeStorage's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 56-60.
LifeStorage's NPS was rated the highest by customers who have used LifeStorage's products/services for Less than 1 Year, and the lowest by customers with 2 to 5 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -78 | Less than 1 Year | -78 |
1 to 2 Years -82 | 1 to 2 Years | -82 |
2 to 5 Years -90 | 2 to 5 Years | -90 |
Out of the 12 LifeStorage customer reviews 2 were positive and 10 were constructive. LifeStorage customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
77% of LifeStorage users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Female customers rated LifeStorage's Customer Loyalty score 21% higher than Male customers.
LifeStorage's Customer Loyalty score was rated the highest by African American/Black customers, and the lowest by Other customers.
% who answered "Yes"
LifeStorage's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
31-35 74% | 31-35 | 74% |
36-40 100% | 36-40 | 100% |
41-45 78% | 41-45 | 78% |
46-50 64% | 46-50 | 64% |
56-60 70% | 56-60 | 70% |
61-65 80% | 61-65 | 80% |
LifeStorage's Customer Loyalty score was rated the highest by customers who have used LifeStorage's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.
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LifeStorage has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.
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LifeStorage’s product quality score is a 1.5 out of 5 as rated by its users and customers.
LifeStorage's Product Quality score was rated highest by customers ages 56-60, and rated lowest by Other customers.
Female customers rated LifeStorage's Product Quality score 0.1 stars higher than Male customers.
LifeStorage's Product Quality score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.9 | African American/Black | 1.9 |
Other 1.5 | Other | 1.5 |
LifeStorage's Product Quality score was rated the highest by customers ages 56-60, and the lowest by customers ages 46-50.
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
56-60 2.3 | 56-60 | 2.3 |
61-65 1.6 | 61-65 | 1.6 |
LifeStorage's Product Quality score was rated 1.5 stars by customers who have used LifeStorage's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
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LifeStorage has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.
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LifeStorage's ROI score was rated highest by African American/Black customers, and rated lowest by Other customers.
LifeStorage's ROI score was rated 1.5 by both Female and Male customers on Comparably.
LifeStorage's ROI score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.9 | African American/Black | 1.9 |
Other 1.5 | Other | 1.5 |
LifeStorage's ROI score was rated 1.5 stars by customers ages 31-35 and customers ages 61-65 on Comparably.
| Summary | Age | Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
LifeStorage's ROI score was rated 1.5 stars by customers who have used LifeStorage's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
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LifeStorage has an overall Customer Satisfaction score of 9 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
LifeStorage's Customer Satisfaction score was rated highest by African American/Black customers, and rated lowest by Other customers.
Female customers rated LifeStorage's Customer Satisfaction score 0 points higher than Male customers.
Very Satisfied | 0% | |
|---|---|---|
Satisfied | 0% | |
Neither Satisfied nor Dissatisfied | 10% | |
Dissatisfied | 5% | |
Very Dissatisfied | 85% |
Very Satisfied | 7% | |
|---|---|---|
Satisfied | 11% | |
Neither Satisfied nor Dissatisfied | 7% | |
Dissatisfied | 7% | |
Very Dissatisfied | 68% |
LifeStorage's Customer Satisfaction (CSAT) score was rated 4% according to Caucasian users and customers.
LifeStorage's Customer Satisfaction (CSAT) score was rated 40% according to African American/Black users and customers.
LifeStorage's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.
LifeStorage's Customer Satisfaction score was rated the highest by customers ages 61-65, and the lowest by customers ages 56-60.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 31-35 | 0% | |||||||||||||||
| 36-40 | 20% | |||||||||||||||
| 41-45 | 0% | |||||||||||||||
| 46-50 | 20% | |||||||||||||||
| 56-60 | 0% | |||||||||||||||
| 61-65 | 24% |
LifeStorage's Customer Satisfaction score was rated the highest by customers who have used LifeStorage's products/services for 1 to 2 Years, and the lowest by customers with 2 to 5 Years of usage.
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LifeStorage has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.
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Roseville, CA
http://www.lifestorage.com/
(916) 481-2600
LifeStorage's Customer Service score was rated highest by African American/Black customers, and rated lowest by Other customers.
LifeStorage's Customer Service score was rated 1.5 by both Female and Male customers on Comparably.
LifeStorage's Customer Service score was rated the highest by African American/Black customers, and the lowest by Other customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 1.5 | Caucasian | 1.5 |
African American/Black 1.9 | African American/Black | 1.9 |
Other 1.5 | Other | 1.5 |
LifeStorage's Customer Service score was rated 1.5 stars by customers ages 31-35 and customers ages 61-65 on Comparably.
| Summary | Age | Customer Service Score |
|---|---|---|
31-35 1.5 | 31-35 | 1.5 |
36-40 1.5 | 36-40 | 1.5 |
41-45 1.5 | 41-45 | 1.5 |
46-50 1.5 | 46-50 | 1.5 |
56-60 1.5 | 56-60 | 1.5 |
61-65 1.5 | 61-65 | 1.5 |
LifeStorage's Customer Service score was rated 1.5 stars by customers who have used LifeStorage's products/services for 1 to 2 Years, and by customers with Less than 1 Year of usage.
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LifeStorage has a 2.5/5 stars for its overall company culture rated by their employees

LifeStorage scored a -83 for Net Promoter Score and a -53 for Employee Net Promoter Score. NPS gauges how likely a customer of LifeStorage would recommend the brand to a friend. ENPS measures how likely LifeStorage employees would recommend working at LifeStorage to a friend.
| 7% | Promoters |
|---|---|
| 3% | Passive |
| 90% | Detractors |
| 22% | Promoters |
|---|---|
| 3% | Passive |
| 75% | Detractors |