Lime NPS & Customer Reviews | Comparably
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Lime
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About Lime's Brand

Lime helps people move around their cities in an affordable and convenient way while eliminating their carbon footprint.

Brand at a Glance

69%
Customer Loyalty
3.2/5
Product Quality
3.1/5
Pricing
3.4/5
Customer Service

Lime NPS

Lime's Net Promoter Score (NPS) is a -7 with 38% Promoters, 17% Passives, and 45% Detractors. Net Promoter Score tracks whether Lime's customers would recommend using the product based on a scale of -100 to 100.

Lime Overall NPS

-7
NPS
38%Promoters
17%Passives
45%Detractors
Lime Overall NPS

Lime NPS Trend

-100
-50
0
50
100
Nov 2022
0
Nov 20220
Apr 2023
12
Apr 202312
May 2023
12
May 202312
Oct 2023
4
Oct 20234
Feb 2024
11
Feb 202411
Mar 2024
15
Mar 202415
Apr 2024
18
Apr 202418
Mar 2025
8
Mar 20258
Jun 2025
11
Jun 202511
Nov 2025
8
Nov 20258
Mar 2026
-4
Mar 2026-4
May 2026
-8
May 2026-8

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Lime NPS by Gender

Male customers rated Lime's NPS 77 points higher than Female customers.

Male

20

Lime's NPS was rated 20 by Male customers on Comparably.

60%
Promoters
0%
Passives
40%
Detractors

Female

-57

Lime's NPS was rated -57 by Female customers on Comparably.

14%
Promoters
15%
Passives
71%
Detractors

Lime NPS by Ethnicity

Lime's NPS was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

-100
-50
0
50
100
Caucasian
0
Caucasian0
Hispanic or Latino
-100
Hispanic or Latino-100
Asian or Pacific Islander
0
Asian or Pacific Islander0

Lime NPS by Age

Lime's NPS was rated -100 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
0%
Passives
0%
Detractors
100%
18-250%0%100%

Lime NPS by Usage

Lime's NPS was rated the highest by customers who have used Lime's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-75
Less than 1 Year-75
2 to 5 Years
34
2 to 5 Years34
5 to 10 Years
34
5 to 10 Years34

Lime Customer Reviews

Out of the 4 Lime customer reviews 1 was positive and 3 were constructive. Lime customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Prices as well as customer support for individuals trying to activate their discount under low income qualifications.
What can this brand most improve?
Making them free for everyone
What can this brand most improve?
Mention how much they actually charge
What do you value most about this brand?
Excellency, great product, great customer support

Lime Customer Loyalty

69%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

69% of Lime users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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69
69%
31
31%
Lime Customer Loyalty

Lime Customer Loyalty Score by Gender

Male customers rated Lime's Customer Loyalty score 33% higher than Female customers.

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Male
82%
Yes
Female
49%
Yes

Lime Customer Loyalty Score by Ethnicity

Lime's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Asian or Pacific Islander customers.

% who answered "Yes"

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70
out of 100
Caucasian
70
out of 100
Hispanic or Latino
55
out of 100
Asian or Pacific Islander

Lime Customer Loyalty Score by Age

Lime's Customer Loyalty score was rated 46% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
46%
18-2546%

Lime Customer Loyalty Score by Usage

Lime's Customer Loyalty score was rated the highest by customers who have used Lime's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
55%
2 to 5 Years
70%
5 to 10 Years
100%

Lime Customer Loyalty Score by Industry

Lime's Customer Loyalty score was rated 46% by Tech industry customers.

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Tech
46%

Lime Product Quality

3.2/5

Lime has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.

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Lime Product Information

Lime’s product quality score is a 3.2 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Lime's product the highest.

Website
http://www.limebike.com
Company Size
201-500 Employees

Quick Insights into Lime Product Quality

Lime's Product Quality score was rated highest by Asian or Pacific Islander customers, and rated lowest by Caucasian customers.

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Ranked Lime Product Quality the Highest

Asian or Pacific Islander
3.9
2 to 5 Years
3.8
Tech
3.4

Ranked Lime Product Quality the Lowest

Less than 1 Year
3.2
Male
3.1
Caucasian
2.6

Lime Product Quality Score by Gender

Female customers rated Lime's Product Quality score 0.1 stars higher than Male customers.

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Male

3.1/5

Female

3.2/5

Lime Product Quality Score by Ethnicity

Lime's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.

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0
1
2
3
4
5
Caucasian
2.6
Caucasian2.6
Hispanic or Latino
3
Hispanic or Latino3
Asian or Pacific Islander
3.9
Asian or Pacific Islander3.9

Lime Product Quality Score by Age

Lime's Product Quality score was rated 2.7 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
2.7
18-252.7

Lime Product Quality Score by Usage

Lime's Product Quality score was rated the highest by customers who have used Lime's products/services for 2 to 5 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
3.2
2 to 5 Years
3.8
5 to 10 Years
3.8

Lime Product Quality Score by Industry

Lime's Product Quality score was rated 3.4 stars by Tech industry customers.

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Tech
3.4

Lime Pricing

Lime ROI & Value For Money

3.1/5

Lime has a value for money and ROI score of 3.1 out of 5 stars rated by its users and customers.

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Lime Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry.

Quick Insights into Lime ROI

Lime's ROI score was rated highest by customers who have used Lime's products/services for 5 to 10 Years, and rated lowest by Hispanic or Latino customers.

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Ranked Lime ROI the Highest

5 to 10 Years
3.3
Tech
3
Asian or Pacific Islander
2.9

Ranked Lime ROI the Lowest

2 to 5 Years
2.5
Female
2.2
Hispanic or Latino
1.5

Lime ROI Score by Gender

Male customers rated Lime's ROI score 0.6 stars higher than Female customers.

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Male

2.8/5

Female

2.2/5

Lime ROI Score by Ethnicity

Lime's ROI score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

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0
1
2
3
4
5
Caucasian
2.6
Caucasian2.6
Hispanic or Latino
1.5
Hispanic or Latino1.5
Asian or Pacific Islander
2.9
Asian or Pacific Islander2.9

Lime ROI Score by Age

Lime's ROI score was rated 1.5 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
1.5
18-251.5

Lime ROI Score by Usage

Lime's ROI score was rated the highest by customers who have used Lime's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.

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Less than 1 Year
2.6
2 to 5 Years
2.5
5 to 10 Years
3.3

Lime ROI Score by Industry

Lime's ROI score was rated 3 stars by Tech industry customers.

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Tech
3

Lime Customer Satisfaction (CSAT)

Lime Customer Satisfaction (CSAT) Score

53 / 100

Lime has an overall Customer Satisfaction score of 53 rated by its users and customers.

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Very Satisfied11%
Satisfied42%
Neither Satisfied nor Dissatisfied23%
Dissatisfied12%
Very Dissatisfied12%
Very Satisfied
11%
Satisfied
42%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
12%
Very Dissatisfied
12%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Lime Customer Satisfaction

Lime's Customer Satisfaction score was rated highest by Asian or Pacific Islander customers, and rated lowest by Hispanic or Latino customers.

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Ranked Lime Customer Satisfaction the Highest

Asian or Pacific Islander
75%
Tech
75%
5 to 10 Years
67%

Ranked Lime Customer Satisfaction the Lowest

Less than 1 Year
50%
Female
43%
Hispanic or Latino
0%

Lime Customer Satisfaction Score by Gender

Male customers rated Lime's Customer Satisfaction score 7 points higher than Female customers.

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50 / 100
Male
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
25%
Very Dissatisfied
0%
43 / 100
Female
Very Satisfied
14%
Satisfied
29%
Neither Satisfied nor Dissatisfied
14%
Dissatisfied
14%
Very Dissatisfied
29%

Lime Customer Satisfaction Score by Ethnicity

CSAT according to Hispanic or Latino

Lime's Customer Satisfaction (CSAT) score was rated 0% according to Hispanic or Latino users and customers.

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0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied33%
Dissatisfied33%
Very Dissatisfied34%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
33%
Dissatisfied
33%
Very Dissatisfied
34%

CSAT according to Asian or Pacific Islander

Lime's Customer Satisfaction (CSAT) score was rated 75% according to Asian or Pacific Islander users and customers.

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75 / 100
Very Satisfied25%
Satisfied50%
Neither Satisfied nor Dissatisfied25%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
25%
Satisfied
50%
Neither Satisfied nor Dissatisfied
25%
Dissatisfied
0%
Very Dissatisfied
0%

Lime Customer Satisfaction Score by Age

Lime's Customer Satisfaction score was rated 20 points by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25 CSAT Score
20%
Very Satisfied
0%
Satisfied
20%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
40%
18-2520%

Lime Customer Satisfaction Score by Usage

Lime's Customer Satisfaction score was rated the highest by customers who have used Lime's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
50
5 to 10 Years
67

Lime Customer Satisfaction Score by Industry

Lime's Customer Satisfaction score was rated 75 points by Tech industry customers.

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Tech
75

Lime Customer Service

3.4/5

Lime has an overall Customer Service score of 3.4 out of 5 stars rated by its users and customers.

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About Lime's Customer Service

Website

http://www.limebike.com

Quick Insights into Lime Customer Service

Lime's Customer Service score was rated highest by customers who have used Lime's products/services for 5 to 10 Years, and rated lowest by Hispanic or Latino customers.

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Ranked Lime Customer Service the Highest

5 to 10 Years
4.3
Asian or Pacific Islander
3.9
Male
3.4

Ranked Lime Customer Service the Lowest

Female
2.5
Less than 1 Year
2.4
Hispanic or Latino
1.6

Lime Customer Service Score by Gender

Male customers rated Lime's Customer Service score 0.9 stars higher than Female customers.

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Male

3.4/5

Female

2.5/5

Lime Customer Service Score by Ethnicity

Lime's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.

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0
20
40
60
80
100
Caucasian
2.6
Caucasian2.6
Hispanic or Latino
1.6
Hispanic or Latino1.6
Asian or Pacific Islander
3.9
Asian or Pacific Islander3.9

Lime Customer Service Score by Age

Lime's Customer Service score was rated 1.7 stars by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25
1.7
18-251.7

Lime Customer Service Score by Usage

Lime's Customer Service score was rated the highest by customers who have used Lime's products/services for 5 to 10 Years, and the lowest by customers with Less than 1 Year of usage.

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Less than 1 Year
2.4
2 to 5 Years
3.3
5 to 10 Years
4.3

Lime Customer Service Score by Industry

Lime's Customer Service score was rated 3.3 stars by Tech industry customers.

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Tech
3.3

Lime as an Employer

3.4/5

Lime has a 3.4/5 stars for its overall company culture rated by their employees

  Lime CEO
top
25%
CEO of Lime

In the Top 25% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Lime scored a -7 for Net Promoter Score and a 4 for Employee Net Promoter Score. NPS gauges how likely a customer of Lime would recommend the brand to a friend. ENPS measures how likely Lime employees would recommend working at Lime to a friend.

Net Promoter Score

-7
NPS Score
38%Promoters
17%Passive
45%Detractors

Employee Net Promoter Score

4
eNPS Score
36%Promoters
32%Passive
32%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail