9
NPS
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Brand Page
Los Angeles Times
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About Los Angeles Times' Brand
Brand at a Glance
72%
Customer Loyalty
3.5/5
Product Quality
3.9/5
Pricing
3.6/5
Customer Service
Los Angeles Times NPS
Los Angeles Times's Net Promoter Score (NPS) is a 9 with 45% Promoters, 19% Passives, and 36% Detractors. Net Promoter Score tracks whether Los Angeles Times's customers would recommend using the product based on a scale of -100 to 100.
Los Angeles Times Overall NPS
| 45% | Promoters |
|---|---|
| 19% | Passives |
| 36% | Detractors |
Los Angeles Times NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Sep 2020 100 | Sep 2020 | 100 |
Mar 2021 50 | Mar 2021 | 50 |
Aug 2021 0 | Aug 2021 | 0 |
Apr 2022 -25 | Apr 2022 | -25 |
Jul 2022 -40 | Jul 2022 | -40 |
Aug 2022 -17 | Aug 2022 | -17 |
Nov 2022 -15 | Nov 2022 | -15 |
Dec 2022 0 | Dec 2022 | 0 |
Apr 2023 -11 | Apr 2023 | -11 |
Sep 2023 0 | Sep 2023 | 0 |
Oct 2023 9 | Oct 2023 | 9 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Los Angeles Times Customer Loyalty
72%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Los Angeles Times users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Los Angeles Times Product Quality
3.5/5
Los Angeles Times has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Los Angeles Times' overall Product Quality score rated by its users and customers.
Los Angeles Times Product Information
Los Angeles Times’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://www.latimes.com
- Company Size
- 1,001-5,000 Employees
Industry
Media
Los Angeles Times Pricing
Los Angeles Times ROI & Value For Money
3.9/5
Los Angeles Times has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Los Angeles Times Customer Satisfaction (CSAT)
Los Angeles Times Customer Satisfaction (CSAT) Score
72 / 100
Los Angeles Times has an overall Customer Satisfaction score of 72 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
29%
Satisfied
43%
Neither Satisfied nor Dissatisfied
28%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Los Angeles Times Customer Service
3.6/5
Los Angeles Times has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About Los Angeles Times's Customer Service
Address
202 W 1st St, Los Angeles, CA 90012
Website
http://www.latimes.com
Phone Number
213-237-5000
Los Angeles Times's Social Links
Los Angeles Times as an Employer
3.0/5
Los Angeles Times has a 3.0/5 stars for its overall company culture rated by their employees
bottom
30%
CEO of Los Angeles Times
In the Bottom 30% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Los Angeles Times scored a 9 for Net Promoter Score and a -29 for Employee Net Promoter Score. NPS gauges how likely a customer of Los Angeles Times would recommend the brand to a friend. ENPS measures how likely Los Angeles Times employees would recommend working at Los Angeles Times to a friend.
Net Promoter Score
9
NPS Score
| 45% | Promoters |
|---|---|
| 19% | Passive |
| 36% | Detractors |
Employee Net Promoter Score
-29
eNPS Score
| 21% | Promoters |
|---|---|
| 29% | Passive |
| 50% | Detractors |
