Lush NPS & Customer Reviews | Comparably
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Lush
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About Lush's Brand

Brand at a Glance

73%
Customer Loyalty
4.2/5
Product Quality
3.6/5
Pricing
3.9/5
Customer Service

Lush NPS

Lush's Net Promoter Score (NPS) is a 25 with 50% Promoters, 25% Passives, and 25% Detractors. Net Promoter Score tracks whether Lush's customers would recommend using the product based on a scale of -100 to 100.

Lush Overall NPS

25
NPS
50%Promoters
25%Passives
25%Detractors
Lush Overall NPS

Lush NPS Trend

-100
-50
0
50
100
Jan 2021
40
Jan 202140
Feb 2021
34
Feb 202134
May 2021
43
May 202143
Nov 2021
50
Nov 202150
May 2023
33
May 202333
Sep 2023
30
Sep 202330
Oct 2023
36
Oct 202336
Apr 2024
42
Apr 202442
Oct 2024
30
Oct 202430
Feb 2025
36
Feb 202536
Apr 2025
33
Apr 202533
Jan 2026
25
Jan 202625

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Lush NPS by Gender

Lush's NPS was rated 67 by Female customers on Comparably.

Female

67

Lush's NPS was rated 67 by Female customers on Comparably.

67%
Promoters
33%
Passives
0%
Detractors

Male

N/A

Lush's NPS is not yet rated by Male customers.

0%
Promoters
0%
Passives
0%
Detractors

Lush NPS by Age

Lush's NPS was rated 67 points by customers ages 18-25 on Comparably.

0
20
40
60
80
100
Promoters
67%
Passives
33%
Detractors
0%
18-2567%33%0%

Lush NPS by Usage

Lush's NPS was rated 67 points by customers who have used Lush's products/services for 2 to 5 Years.

-100
-50
0
50
100
2 to 5 Years
67
2 to 5 Years67

Lush Customer Reviews

What do you value most about this brand?
commitment to ethical and social issues as well as fresh, natural products

Lush Customer Loyalty

73%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

73% of Lush users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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73
73%
27
27%
Lush Customer Loyalty

Lush Customer Loyalty Score by Gender

Lush's Customer Loyalty score was rated 100 by Female customers on Comparably.

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Female
100%
Yes
Male
N/A
Yes

Lush Customer Loyalty Score by Age

Lush's Customer Loyalty score was rated 100% by customers ages 18-25 on Comparably.

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0
20%
40%
60%
80%
100%
18-25
100%
18-25100%

Lush Customer Loyalty Score by Usage

Lush's Customer Loyalty score was rated 100% by customers who have used Lush's products/services for 2 to 5 Years.

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2 to 5 Years
100%

Lush Product Quality

4.2/5

Lush has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.

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Lush Product Information

Lush’s product quality score is a 4.2 out of 5 as rated by its users and customers.

Website
http://www.lush.co.uk
Company Size
1,001-5,000 Employees

Quick Insights into Lush Product Quality

Lush's Product Quality score was rated highest by customers ages 18-25.

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Ranked Lush Product Quality the Highest

18-25
4.5
Female
4.5
2 to 5 Years
4.3

Lush Product Quality Score by Gender

Lush's Product Quality score was rated 4.5 by Female customers on Comparably.

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Female

4.5/5

Male

N/A

Lush Product Quality Score by Age

Lush's Product Quality score was rated 4.5 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4.5
18-254.5

Lush Product Quality Score by Usage

Lush's Product Quality score was rated 4.3 stars by customers who have used Lush's products/services for 2 to 5 Years.

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2 to 5 Years
4.3

Lush Pricing

Lush ROI & Value For Money

3.6/5

Lush has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Quick Insights into Lush ROI

Lush's ROI score was rated highest by customers who have used Lush's products/services for 2 to 5 Years.

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Ranked Lush ROI the Highest

2 to 5 Years
4.3
18-25
4
Female
4

Lush ROI Score by Gender

Lush's ROI score was rated 4 by Female customers on Comparably.

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Female

4/5

Male

N/A

Lush ROI Score by Age

Lush's ROI score was rated 4 stars by customers ages 18-25 on Comparably.

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0
1
2
3
4
5
18-25
4
18-254

Lush ROI Score by Usage

Lush's ROI score was rated 4.3 stars by customers who have used Lush's products/services for 2 to 5 Years.

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2 to 5 Years
4.3

Lush Customer Satisfaction (CSAT)

Lush Customer Satisfaction (CSAT) Score

100 / 100

Lush has an overall Customer Satisfaction score of 100 rated by its users and customers.

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Very Satisfied50%
Satisfied50%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied0%
Very Satisfied
50%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Lush Customer Satisfaction

Lush's Customer Satisfaction score was rated highest by customers ages 18-25.

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Ranked Lush Customer Satisfaction the Highest

18-25
100%
Female
100%

Lush Customer Satisfaction Score by Gender

Lush's Customer Satisfaction score was rated 100 by Female customers on Comparably.

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100 / 100
Female
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%

Lush Customer Satisfaction Score by Age

Lush's Customer Satisfaction score was rated 100 points by customers ages 18-25 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Lush.
0
20
40
60
80
100
18-25 CSAT Score
100%
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
18-25100%

Lush Customer Service

3.9/5

Lush has an overall Customer Service score of 3.9 out of 5 stars rated by its users and customers.

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About Lush's Customer Service

Address

United Kingdom


Website

http://www.lush.co.uk

Quick Insights into Lush Customer Service

Lush's Customer Service score was rated highest by customers ages 18-25.

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Ranked Lush Customer Service the Highest

18-25
4.4
Female
4.4
2 to 5 Years
4.3

Lush Customer Service Score by Gender

Lush's Customer Service score was rated 4.4 by Female customers on Comparably.

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Female

4.4/5

Male

N/A

Lush Customer Service Score by Age

Lush's Customer Service score was rated 4.4 stars by customers ages 18-25 on Comparably.

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0
20
40
60
80
100
18-25
4.4
18-254.4

Lush Customer Service Score by Usage

Lush's Customer Service score was rated 4.3 stars by customers who have used Lush's products/services for 2 to 5 Years.

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2 to 5 Years
4.3

Lush as an Employer

3.9/5

Lush has a 3.9/5 stars for its overall company culture rated by their employees

  Lush CEO
top
40%
CEO of Lush

In the Top 40% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Lush scored a 25 for Net Promoter Score and a -25 for Employee Net Promoter Score. NPS gauges how likely a customer of Lush would recommend the brand to a friend. ENPS measures how likely Lush employees would recommend working at Lush to a friend.

Net Promoter Score

25
NPS Score
50%Promoters
25%Passive
25%Detractors

Employee Net Promoter Score

-25
eNPS Score
25%Promoters
25%Passive
50%Detractors

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