M/I Homes NPS & Customer Reviews | Comparably
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M/I Homes
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About M/I Homes' Brand

Brand at a Glance

50%
Customer Loyalty
1.5/5
Product Quality
1.5/5
Pricing
1.5/5
Customer Service

M/I Homes NPS

M/I Homes's Net Promoter Score (NPS) is a -94 with 3% Promoters, 0% Passives, and 97% Detractors. Net Promoter Score tracks whether M/I Homes's customers would recommend using the product based on a scale of -100 to 100.

M/I Homes Overall NPS

-94
NPS
3%Promoters
0%Passives
97%Detractors
M/I Homes Overall NPS

M/I Homes NPS Trend

-100
-50
0
50
100
Jun 2023
-100
Jun 2023-100
Aug 2023
-100
Aug 2023-100
Sep 2023
-100
Sep 2023-100
Nov 2023
-100
Nov 2023-100
Jan 2024
-100
Jan 2024-100
Jul 2024
-100
Jul 2024-100
Aug 2024
-100
Aug 2024-100
Oct 2024
-93
Oct 2024-93
Dec 2024
-93
Dec 2024-93
Apr 2025
-93
Apr 2025-93
May 2025
-93
May 2025-93
Sep 2025
-93
Sep 2025-93

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

M/I Homes NPS by Gender

Female customers rated M/I Homes's NPS 28 points higher than Male customers.

Male

-100

M/I Homes's NPS was rated -100 by Male customers on Comparably.

0%
Promoters
0%
Passives
100%
Detractors

Female

-72

M/I Homes's NPS was rated -72 by Female customers on Comparably.

14%
Promoters
0%
Passives
86%
Detractors

M/I Homes NPS by Ethnicity

M/I Homes's NPS was rated -66 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
-66
Caucasian-66

M/I Homes NPS by Usage

M/I Homes's NPS was rated the highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

-100
-50
0
50
100
Less than 1 Year
-100
Less than 1 Year-100
1 to 2 Years
-60
1 to 2 Years-60

M/I Homes Customer Reviews

What do you value most about this brand?
Good value for the money.

M/I Homes Customer Loyalty

50%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

50% of M/I Homes users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

50
50%
50
50%
M/I Homes Customer Loyalty

M/I Homes Customer Loyalty Score by Gender

Male customers rated M/I Homes's Customer Loyalty score 1% higher than Female customers.

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Male
50%
Yes
Female
49%
Yes

M/I Homes Customer Loyalty Score by Ethnicity

M/I Homes's Customer Loyalty score was rated 25% by Caucasian customers on Comparably.

% who answered "Yes"

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of M/I Homes.
25
out of 100
Caucasian

M/I Homes Customer Loyalty Score by Usage

M/I Homes's Customer Loyalty score was rated the highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.

Less than 1 Year
49%
1 to 2 Years
64%

M/I Homes Product Quality

1.5/5

M/I Homes has an overall Product Quality score of 1.5 out of 5 stars rated by its users and customers.

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M/I Homes Product Information

M/I Homes’s product quality score is a 1.5 out of 5 as rated by its users and customers.

Website
http://www.mihomes.com
Company Size
11-50 Employees

Quick Insights into M/I Homes Product Quality

M/I Homes's Product Quality score was rated highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and rated lowest by Male customers.

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Ranked M/I Homes Product Quality the Highest

1 to 2 Years
1.6
Caucasian
1.5
Female
1.5

Ranked M/I Homes Product Quality the Lowest

Less than 1 Year
1.5
Male
1.5

M/I Homes Product Quality Score by Gender

M/I Homes's Product Quality score was rated 1.5 by both Female and Male customers on Comparably.

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Male

1.5/5

Female

1.5/5

M/I Homes Product Quality Score by Ethnicity

M/I Homes's Product Quality score was rated 1.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of M/I Homes.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5

M/I Homes Product Quality Score by Usage

M/I Homes's Product Quality score was rated the highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Product Quality by Usage data.

Less than 1 Year
1.5
1 to 2 Years
1.6

M/I Homes Pricing

M/I Homes ROI & Value For Money

1.5/5

M/I Homes has a value for money and ROI score of 1.5 out of 5 stars rated by its users and customers.

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Quick Insights into M/I Homes ROI

M/I Homes's ROI score was rated highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and rated lowest by Male customers.

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Ranked M/I Homes ROI the Highest

1 to 2 Years
1.8
Female
1.6
Caucasian
1.5

Ranked M/I Homes ROI the Lowest

Less than 1 Year
1.5
Male
1.5

M/I Homes ROI Score by Gender

Female customers rated M/I Homes's ROI score 0.1 stars higher than Male customers.

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Male

1.5/5

Female

1.6/5

M/I Homes ROI Score by Ethnicity

M/I Homes's ROI score was rated 1.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of M/I Homes.
0
1
2
3
4
5
Caucasian
1.5
Caucasian1.5

M/I Homes ROI Score by Usage

M/I Homes's ROI score was rated the highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full ROI by Usage data.

Less than 1 Year
1.5
1 to 2 Years
1.8

M/I Homes Customer Satisfaction (CSAT)

M/I Homes Customer Satisfaction (CSAT) Score

5 / 100

M/I Homes has an overall Customer Satisfaction score of 5 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied5%
Satisfied0%
Neither Satisfied nor Dissatisfied9%
Dissatisfied36%
Very Dissatisfied50%
Very Satisfied
5%
Satisfied
0%
Neither Satisfied nor Dissatisfied
9%
Dissatisfied
36%
Very Dissatisfied
50%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into M/I Homes Customer Satisfaction

M/I Homes's Customer Satisfaction score was rated highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and rated lowest by Male customers.

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Ranked M/I Homes Customer Satisfaction the Highest

1 to 2 Years
20%
Caucasian
20%
Female
20%

Ranked M/I Homes Customer Satisfaction the Lowest

Male
0%

M/I Homes Customer Satisfaction Score by Gender

Female customers rated M/I Homes's Customer Satisfaction score 0 points higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of M/I Homes.
0
Male
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
20 / 100
Female
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
20%
Dissatisfied
20%
Very Dissatisfied
40%

M/I Homes Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

M/I Homes' Customer Satisfaction (CSAT) score was rated 20% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of M/I Homes.
20 / 100
Very Satisfied20%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied20%
Very Dissatisfied60%
Very Satisfied
20%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
20%
Very Dissatisfied
60%

M/I Homes Customer Satisfaction Score by Usage

M/I Homes's Customer Satisfaction score was rated 20 points by customers who have used M/I Homes's products/services for 1 to 2 Years.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.

1 to 2 Years
20

M/I Homes Customer Service

1.5/5

M/I Homes has an overall Customer Service score of 1.5 out of 5 stars rated by its users and customers.

Sign Up to unlock M/I Homes' overall Customer Service score rated by its users and customers.

About M/I Homes's Customer Service

Website

http://www.mihomes.com

Quick Insights into M/I Homes Customer Service

M/I Homes's Customer Service score was rated highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and rated lowest by Male customers.

Sign Up to unlock insights into how customers have ranked M/I Homes' Customer Service score.

Ranked M/I Homes Customer Service the Highest

1 to 2 Years
1.8
Female
1.6
Caucasian
1.5

Ranked M/I Homes Customer Service the Lowest

Less than 1 Year
1.5
Male
1.5

M/I Homes Customer Service Score by Gender

Female customers rated M/I Homes's Customer Service score 0.1 stars higher than Male customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of M/I Homes.

Male

1.5/5

Female

1.6/5

M/I Homes Customer Service Score by Ethnicity

M/I Homes's Customer Service score was rated 1.5 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of M/I Homes.
0
20
40
60
80
100
Caucasian
1.5
Caucasian1.5

M/I Homes Customer Service Score by Usage

M/I Homes's Customer Service score was rated the highest by customers who have used M/I Homes's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.

Sign Up for Brand Profile PRO to get the full Customer Service by Usage data.

Less than 1 Year
1.5
1 to 2 Years
1.8

M/I Homes as an Employer

3.8/5

M/I Homes has a 3.8/5 stars for its overall company culture rated by their employees

  M/I Homes CEO
top
20%
CEO of M/I Homes

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

M/I Homes scored a -94 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of M/I Homes would recommend the brand to a friend. ENPS measures how likely M/I Homes employees would recommend working at M/I Homes to a friend.

Net Promoter Score

-94
NPS Score
3%Promoters
0%Passive
97%Detractors

Employee Net Promoter Score

30
eNPS Score
60%Promoters
10%Passive
30%Detractors

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