Madison Logic NPS & Customer Reviews | Comparably
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Madison Logic
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About Madison Logic's Brand

Since 2005, Madison Logic has empowered the largest and fastest-growing companies to convert their best accounts faster by finding and engaging throughout the customer journey with the most influential members of the buying committee. The ML Platform, a global multi-channel ABM media activation and measurement platform, enables marketers within enterprise organizations to leverage unique proprietary data to identify the accounts most likely to purchase, maximize engagement across multiple channels, and accelerate sales cycles to positively impact ROI.

Brand at a Glance

79%
Customer Loyalty
3.7/5
Product Quality
3.7/5
Pricing
3.8/5
Customer Service

Madison Logic NPS

Madison Logic's Net Promoter Score (NPS) is a 37 with 55% Promoters, 27% Passives, and 18% Detractors. Net Promoter Score tracks whether Madison Logic's customers would recommend using the product based on a scale of -100 to 100.

Madison Logic Overall NPS

37
NPS
55%Promoters
27%Passives
18%Detractors
Madison Logic Overall NPS

Madison Logic NPS Trend

-100
-50
0
50
100
Aug 2020
100
Aug 2020100
Sep 2020
100
Sep 2020100
Nov 2020
75
Nov 202075
Apr 2021
40
Apr 202140
Aug 2021
34
Aug 202134
Feb 2022
43
Feb 202243
May 2023
25
May 202325
Jun 2023
33
Jun 202333
Sep 2023
30
Sep 202330
May 2024
36
May 202436

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Madison Logic Customer Loyalty

79%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

79% of Madison Logic users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

79
79%
21
21%
Madison Logic Customer Loyalty

Madison Logic Product Quality

3.7/5

Madison Logic has an overall Product Quality score of 3.7 out of 5 stars rated by its users and customers.

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Madison Logic Product Information

Madison Logic’s product quality score is a 3.7 out of 5 as rated by its users and customers.

Website
http://www.madisonlogic.com
Company Size
201-500 Employees

Industry

Marketing, Advertising and Research

Madison Logic Pricing

Madison Logic ROI & Value For Money

3.7/5

Madison Logic has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.

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Madison Logic Customer Satisfaction (CSAT)

Madison Logic Customer Satisfaction (CSAT) Score

67 / 100

Madison Logic has an overall Customer Satisfaction score of 67 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied17%
Satisfied50%
Neither Satisfied nor Dissatisfied16%
Dissatisfied17%
Very Dissatisfied0%
Very Satisfied
17%
Satisfied
50%
Neither Satisfied nor Dissatisfied
16%
Dissatisfied
17%
Very Dissatisfied
0%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Madison Logic Customer Service

3.8/5

Madison Logic has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.

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About Madison Logic's Customer Service

Address

257 Park Avenue South, 2nd floor, New York City, NY 10010


Website

http://www.madisonlogic.com


Phone Number

(646) 937-5800

Madison Logic as an Employer

4.5/5

Madison Logic has a 4.5/5 stars for its overall company culture rated by their employees

  Madison Logic CEO
top
20%
CEO of Madison Logic

In the Top 20% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Madison Logic scored a 37 for Net Promoter Score and a 29 for Employee Net Promoter Score. NPS gauges how likely a customer of Madison Logic would recommend the brand to a friend. ENPS measures how likely Madison Logic employees would recommend working at Madison Logic to a friend.

Net Promoter Score

37
NPS Score
55%Promoters
27%Passive
18%Detractors

Employee Net Promoter Score

29
eNPS Score
58%Promoters
13%Passive
29%Detractors

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