18
NPS
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Magnolia Bakery
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About Magnolia Bakery's Brand
Known for our world-famous banana pudding and iconic buttercream swirl. Since 1996, we have been a destination for locals and tourists alike. And while we have grown, our mission will always remain the same: make today sweeter than yesterday.
Brand at a Glance
72%
Customer Loyalty
4.1/5
Product Quality
3.6/5
Pricing
3.8/5
Customer Service
Magnolia Bakery NPS
Magnolia Bakery's Net Promoter Score (NPS) is a 18 with 50% Promoters, 18% Passives, and 32% Detractors. Net Promoter Score tracks whether Magnolia Bakery's customers would recommend using the product based on a scale of -100 to 100.
Magnolia Bakery Overall NPS
| 50% | Promoters |
|---|---|
| 18% | Passives |
| 32% | Detractors |
Magnolia Bakery NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2022 27 | Jun 2022 | 27 |
Sep 2022 10 | Sep 2022 | 10 |
Feb 2023 16 | Feb 2023 | 16 |
Apr 2023 10 | Apr 2023 | 10 |
May 2023 9 | May 2023 | 9 |
Sep 2023 14 | Sep 2023 | 14 |
Oct 2023 8 | Oct 2023 | 8 |
Mar 2024 7 | Mar 2024 | 7 |
May 2024 8 | May 2024 | 8 |
Sep 2024 12 | Sep 2024 | 12 |
Oct 2024 15 | Oct 2024 | 15 |
Feb 2025 18 | Feb 2025 | 18 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Magnolia Bakery NPS by Gender
Magnolia Bakery's NPS was rated 0 by Male customers on Comparably.
Male
0
Magnolia Bakery's NPS was rated by Male customers on Comparably.
25%
Promoters
50%
Passives
25%
Detractors
Female
N/A
Magnolia Bakery's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
Magnolia Bakery NPS by Ethnicity
Magnolia Bakery's NPS was rated -67 points by Asian or Pacific Islander customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander -67 | Asian or Pacific Islander | -67 |
Magnolia Bakery NPS by Age
Magnolia Bakery's NPS was rated 33 points by customers ages 18-25 on Comparably.
Magnolia Bakery Customer Loyalty
72%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Magnolia Bakery users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Magnolia Bakery Customer Loyalty Score by Gender
Magnolia Bakery's Customer Loyalty score was rated 78 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Gender data of Magnolia Bakery.
Male
78%
Yes
Female
N/A
Yes
Magnolia Bakery Customer Loyalty Score by Ethnicity
Magnolia Bakery's Customer Loyalty score was rated 70% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Magnolia Bakery.
70
out of 100
Asian or Pacific Islander
Magnolia Bakery Customer Loyalty Score by Age
Magnolia Bakery's Customer Loyalty score was rated 70% by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of Magnolia Bakery.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 70% | 18-25 | 70% |
Magnolia Bakery Customer Loyalty Score by Industry
Magnolia Bakery's Customer Loyalty score was rated 40% by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Industry data and uncover the answer to "Would you consider yourself a loyal user/customer?" by industry.
Magnolia Bakery Product Quality
4.1/5
Magnolia Bakery has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Magnolia Bakery Product Information
Magnolia Bakery’s product quality score is a 4.1 out of 5 as rated by its users and customers. Reviewers from the Education industry rated Magnolia Bakery's product the highest.
- Company Size
- 201-500 Employees
Industry
Consumer Goods
Quick Insights into Magnolia Bakery Product Quality
Magnolia Bakery's Product Quality score was rated highest by customers ages 18-25.
Sign Up to unlock insights into how customers have ranked Magnolia Bakery's Product Quality.
Ranked Magnolia Bakery Product Quality the Highest
Magnolia Bakery Product Quality Score by Gender
Magnolia Bakery's Product Quality score was rated 4.1 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Gender data of Magnolia Bakery.
Male
4.1/5
Female
N/A
Magnolia Bakery Product Quality Score by Ethnicity
Magnolia Bakery's Product Quality score was rated 2.6 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Magnolia Bakery.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 2.6 | Asian or Pacific Islander | 2.6 |
Magnolia Bakery Product Quality Score by Age
Magnolia Bakery's Product Quality score was rated 4.6 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Magnolia Bakery.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.6 | 18-25 | 4.6 |
Magnolia Bakery Product Quality Score by Industry
Magnolia Bakery's Product Quality score was rated 3.5 stars by Education industry customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Industry data.
Magnolia Bakery Pricing
Magnolia Bakery ROI & Value For Money
3.6/5
Magnolia Bakery has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.
Sign Up to unlock Magnolia Bakery's overall ROI score rated by its users and customers.
Magnolia Bakery Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Education industry.
Quick Insights into Magnolia Bakery ROI
Magnolia Bakery's ROI score was rated highest by Male customers.
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Ranked Magnolia Bakery ROI the Highest
Magnolia Bakery ROI Score by Gender
Magnolia Bakery's ROI score was rated 3.2 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Gender data of Magnolia Bakery.
Male
3.2/5
Female
N/A
Magnolia Bakery ROI Score by Ethnicity
Magnolia Bakery's ROI score was rated 2.1 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Magnolia Bakery.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 2.1 | Asian or Pacific Islander | 2.1 |
Magnolia Bakery ROI Score by Age
Magnolia Bakery's ROI score was rated 3.1 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Magnolia Bakery.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.1 | 18-25 | 3.1 |
Magnolia Bakery ROI Score by Industry
Magnolia Bakery's ROI score was rated 2.1 stars by Education industry customers.
Sign Up for Brand Profile PRO to get the full ROI by Industry data.
Magnolia Bakery Customer Satisfaction (CSAT)
Magnolia Bakery Customer Satisfaction (CSAT) Score
84 / 100
Magnolia Bakery has an overall Customer Satisfaction score of 84 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
56%
Satisfied
28%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
10%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Magnolia Bakery Customer Satisfaction
Magnolia Bakery's Customer Satisfaction score was rated highest by Male customers.
Sign Up to unlock insights into how customers have ranked Magnolia Bakery's Customer Satisfaction.
Ranked Magnolia Bakery Customer Satisfaction the Highest
Magnolia Bakery Customer Satisfaction Score by Gender
Magnolia Bakery's Customer Satisfaction score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Magnolia Bakery.
100 / 100
MaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
Magnolia Bakery Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Magnolia Bakery's Customer Satisfaction (CSAT) score was rated 67% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Magnolia Bakery.
67 / 100
Very Satisfied
0%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
Magnolia Bakery Customer Service
3.8/5
Magnolia Bakery has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Magnolia Bakery's Customer Service
Address
244 W 54th Street, New York City, NY 10019
Website
https://www.magnoliabakery.com/
Phone Number
(212) 265-2777
Quick Insights into Magnolia Bakery Customer Service
Magnolia Bakery's Customer Service score was rated highest by customers ages 18-25.
Sign Up to unlock insights into how customers have ranked Magnolia Bakery's Customer Service score.
Ranked Magnolia Bakery Customer Service the Highest
Magnolia Bakery Customer Service Score by Gender
Magnolia Bakery's Customer Service score was rated 3.6 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Magnolia Bakery.
Male
3.6/5
Female
N/A
Magnolia Bakery Customer Service Score by Ethnicity
Magnolia Bakery's Customer Service score was rated 2.3 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Magnolia Bakery.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 2.3 | Asian or Pacific Islander | 2.3 |
Magnolia Bakery Customer Service Score by Age
Magnolia Bakery's Customer Service score was rated 3.8 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Magnolia Bakery.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.8 | 18-25 | 3.8 |
Magnolia Bakery Customer Service Score by Industry
Magnolia Bakery's Customer Service score was rated 2.3 stars by Education industry customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Industry data.
Magnolia Bakery as an Employer
2.5/5
Magnolia Bakery has a 2.5/5 stars for its overall company culture rated by their employees
bottom
15%
Consumer vs. Employees
Magnolia Bakery scored a 18 for Net Promoter Score and a -37 for Employee Net Promoter Score. NPS gauges how likely a customer of Magnolia Bakery would recommend the brand to a friend. ENPS measures how likely Magnolia Bakery employees would recommend working at Magnolia Bakery to a friend.
Net Promoter Score
18
NPS Score
| 50% | Promoters |
|---|---|
| 18% | Passive |
| 32% | Detractors |
Employee Net Promoter Score
-37
eNPS Score
| 20% | Promoters |
|---|---|
| 23% | Passive |
| 57% | Detractors |
