50
NPS
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Marvel Entertainment
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About Marvel Entertainment's Brand
Marvel Entertainment is a character-based entertainment company engaged in licensing, publishing, toy making, and film production.
Brand at a Glance
91%
Customer Loyalty
4.2/5
Product Quality
4/5
Pricing
4.1/5
Customer Service
Marvel Entertainment NPS
Marvel Entertainment's Net Promoter Score (NPS) is a 50 with 70% Promoters, 10% Passives, and 20% Detractors. Net Promoter Score tracks whether Marvel Entertainment's customers would recommend using the product based on a scale of -100 to 100.
Marvel Entertainment Overall NPS
| 70% | Promoters |
|---|---|
| 10% | Passives |
| 20% | Detractors |
Marvel Entertainment NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2024 52 | Jul 2024 | 52 |
Aug 2024 52 | Aug 2024 | 52 |
Sep 2024 48 | Sep 2024 | 48 |
Oct 2024 47 | Oct 2024 | 47 |
Nov 2024 49 | Nov 2024 | 49 |
Dec 2024 51 | Dec 2024 | 51 |
Jan 2025 49 | Jan 2025 | 49 |
Feb 2025 49 | Feb 2025 | 49 |
Mar 2025 49 | Mar 2025 | 49 |
May 2025 50 | May 2025 | 50 |
Oct 2025 50 | Oct 2025 | 50 |
Jan 2026 48 | Jan 2026 | 48 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Marvel Entertainment NPS by Gender
Male customers rated Marvel Entertainment's NPS 20 points higher than Female customers.
Male
77
Marvel Entertainment's NPS was rated 77 by Male customers on Comparably.
86%
Promoters
5%
Passives
9%
Detractors
Female
57
Marvel Entertainment's NPS was rated 57 by Female customers on Comparably.
71%
Promoters
15%
Passives
14%
Detractors
Marvel Entertainment NPS by Ethnicity
Marvel Entertainment's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 50 | Caucasian | 50 |
African American/Black 100 | African American/Black | 100 |
Asian or Pacific Islander 66 | Asian or Pacific Islander | 66 |
Other 70 | Other | 70 |
Marvel Entertainment NPS by Age
Marvel Entertainment's NPS was rated 66 points by customers ages 18-25 on Comparably.
Marvel Entertainment NPS by Usage
Marvel Entertainment's NPS was rated the highest by customers who have used Marvel Entertainment's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 72 | 2 to 5 Years | 72 |
5 to 10 Years 61 | 5 to 10 Years | 61 |
Over 10 Years 75 | Over 10 Years | 75 |
Marvel Entertainment Customer Reviews
Out of the 9 Marvel Entertainment customer reviews 8 were positive and 1 was constructive. Marvel Entertainment customer reviews reflect that more than half of the customers have a favorable experience using the products/services of the company.
All Reviews
Positive Reviews
Constructive Reviews
Marvel Entertainment Customer Loyalty
91%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
91% of Marvel Entertainment users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Marvel Entertainment Customer Loyalty Score by Gender
Male customers rated Marvel Entertainment's Customer Loyalty score 13% higher than Female customers.
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Male
100%
Yes
Female
87%
Yes
Marvel Entertainment Customer Loyalty Score by Ethnicity
Marvel Entertainment's Customer Loyalty score was rated 100% by both African American/Black and Other customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Marvel Entertainment.
100
out of 100
Caucasian
100
out of 100
African American/Black
100
out of 100
Asian or Pacific Islander
100
out of 100
Other
Marvel Entertainment Customer Loyalty Score by Age
Marvel Entertainment's Customer Loyalty score was rated 96% by customers ages 18-25 on Comparably.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 96% | 18-25 | 96% |
Marvel Entertainment Customer Loyalty Score by Usage
Marvel Entertainment's Customer Loyalty score was rated the highest by customers who have used Marvel Entertainment's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Marvel Entertainment Customer Loyalty Score by Industry
Marvel Entertainment's Customer Loyalty score was rated the highest by Arts and Entertainment industry customers, and the lowest by Accounting industry customers.
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Marvel Entertainment Product Quality
4.2/5
Marvel Entertainment has an overall Product Quality score of 4.2 out of 5 stars rated by its users and customers.
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Marvel Entertainment Product Information
Marvel Entertainment’s product quality score is a 4.2 out of 5 as rated by its users and customers. Reviewers from the Accounting industry rated Marvel Entertainment's product the highest. Reviewers from the Tech industry rated Marvel Entertainment the lowest at 4.6.
- Website
- http://www.marvel.com
- Company Size
- 501-1,000 Employees
Industry
Content
Hardware and Devices
Media
Sports & Entertainment
Quick Insights into Marvel Entertainment Product Quality
Marvel Entertainment's Product Quality score was rated highest by African American/Black customers, and rated lowest by Caucasian customers.
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Ranked Marvel Entertainment Product Quality the Highest
Ranked Marvel Entertainment Product Quality the Lowest
Marvel Entertainment Product Quality Score by Gender
Male customers rated Marvel Entertainment's Product Quality score 0.3 stars higher than Female customers.
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Male
4.6/5
Female
4.3/5
Marvel Entertainment Product Quality Score by Ethnicity
Marvel Entertainment's Product Quality score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Marvel Entertainment.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.9 | Caucasian | 3.9 |
African American/Black 5 | African American/Black | 5 |
Asian or Pacific Islander 4.6 | Asian or Pacific Islander | 4.6 |
Other 4.7 | Other | 4.7 |
Marvel Entertainment Product Quality Score by Age
Marvel Entertainment's Product Quality score was rated 4.5 stars by customers ages 18-25 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
Marvel Entertainment Product Quality Score by Usage
Marvel Entertainment's Product Quality score was rated the highest by customers who have used Marvel Entertainment's products/services for Over 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Marvel Entertainment Product Quality Score by Industry
Marvel Entertainment's Product Quality score was rated the highest by Accounting industry customers, and the lowest by Tech industry customers.
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Marvel Entertainment Pricing
Marvel Entertainment ROI & Value For Money
4/5
Marvel Entertainment has a value for money and ROI score of 4 out of 5 stars rated by its users and customers.
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Marvel Entertainment Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Arts and Entertainment industry think that they had the lowest ROI from Marvel Entertainment.
Quick Insights into Marvel Entertainment ROI
Marvel Entertainment's ROI score was rated highest by customers from the Tech industry, and rated lowest by Female customers.
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Ranked Marvel Entertainment ROI the Highest
Ranked Marvel Entertainment ROI the Lowest
Marvel Entertainment ROI Score by Gender
Male customers rated Marvel Entertainment's ROI score 0.5 stars higher than Female customers.
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Male
4.4/5
Female
3.9/5
Marvel Entertainment ROI Score by Ethnicity
Marvel Entertainment's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Marvel Entertainment.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
African American/Black 4.5 | African American/Black | 4.5 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
Other 4.2 | Other | 4.2 |
Marvel Entertainment ROI Score by Age
Marvel Entertainment's ROI score was rated 4.2 stars by customers ages 18-25 on Comparably.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.2 | 18-25 | 4.2 |
Marvel Entertainment ROI Score by Usage
Marvel Entertainment's ROI score was rated the highest by customers who have used Marvel Entertainment's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Marvel Entertainment ROI Score by Industry
Marvel Entertainment's ROI score was rated the highest by Tech industry customers, and the lowest by Arts and Entertainment industry customers.
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Marvel Entertainment Customer Satisfaction (CSAT)
Marvel Entertainment Customer Satisfaction (CSAT) Score
79 / 100
Marvel Entertainment has an overall Customer Satisfaction score of 79 rated by its users and customers.
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Very Satisfied
44%
Satisfied
35%
Neither Satisfied nor Dissatisfied
8%
Dissatisfied
4%
Very Dissatisfied
9%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Marvel Entertainment Customer Satisfaction
Marvel Entertainment's Customer Satisfaction score was rated highest by customers who have used Marvel Entertainment's products/services for 2 to 5 Years, and rated lowest by Caucasian customers.
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Ranked Marvel Entertainment Customer Satisfaction the Highest
Ranked Marvel Entertainment Customer Satisfaction the Lowest
Marvel Entertainment Customer Satisfaction Score by Gender
Male customers rated Marvel Entertainment's Customer Satisfaction score 12 points higher than Female customers.
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95 / 100
MaleVery Satisfied | 63% | |
|---|---|---|
Satisfied | 32% | |
Neither Satisfied nor Dissatisfied | 5% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
83 / 100
FemaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 33% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 17% | |
Very Dissatisfied | 0% |
Marvel Entertainment Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Marvel Entertainment's Customer Satisfaction (CSAT) score was rated 75% according to Caucasian users and customers.
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75 / 100
Very Satisfied
50%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
25%
Very Dissatisfied
0%
CSAT according to African American/Black
Marvel Entertainment's Customer Satisfaction (CSAT) score was rated 100% according to African American/Black users and customers.
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100 / 100
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Asian or Pacific Islander
Marvel Entertainment's Customer Satisfaction (CSAT) score was rated 83% according to Asian or Pacific Islander users and customers.
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83 / 100
Very Satisfied
67%
Satisfied
16%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
0%
CSAT according to Other
Marvel Entertainment's Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.
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100 / 100
Very Satisfied
60%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Marvel Entertainment Customer Satisfaction Score by Age
Marvel Entertainment's Customer Satisfaction score was rated 90 points by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Marvel Entertainment.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 90% |
Marvel Entertainment Customer Satisfaction Score by Usage
Marvel Entertainment's Customer Satisfaction score was rated the highest by customers who have used Marvel Entertainment's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Marvel Entertainment Customer Satisfaction Score by Industry
Marvel Entertainment's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Arts and Entertainment industry customers.
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"bars": [
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"scoreClassName": "max",
"scoreLabel": 100
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"label": "Arts and Entertainment",
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}Marvel Entertainment Customer Service
4.1/5
Marvel Entertainment has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Marvel Entertainment's Customer Service
Address
New York City, NY
Website
http://www.marvel.com
Phone Number
212-576-4000
Quick Insights into Marvel Entertainment Customer Service
Marvel Entertainment's Customer Service score was rated highest by customers from the Accounting industry, and rated lowest by Female customers.
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Ranked Marvel Entertainment Customer Service the Highest
Ranked Marvel Entertainment Customer Service the Lowest
Marvel Entertainment Customer Service Score by Gender
Male customers rated Marvel Entertainment's Customer Service score 0.5 stars higher than Female customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of Marvel Entertainment.
Male
4.5/5
Female
4/5
Marvel Entertainment Customer Service Score by Ethnicity
Marvel Entertainment's Customer Service score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Marvel Entertainment.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.1 | Caucasian | 4.1 |
African American/Black 4.6 | African American/Black | 4.6 |
Asian or Pacific Islander 4.5 | Asian or Pacific Islander | 4.5 |
Other 4.2 | Other | 4.2 |
Marvel Entertainment Customer Service Score by Age
Marvel Entertainment's Customer Service score was rated 4.4 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Marvel Entertainment.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
Marvel Entertainment Customer Service Score by Usage
Marvel Entertainment's Customer Service score was rated the highest by customers who have used Marvel Entertainment's products/services for 5 to 10 Years, and the lowest by customers with 2 to 5 Years of usage.
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Marvel Entertainment Customer Service Score by Industry
Marvel Entertainment's Customer Service score was rated the highest by Accounting industry customers, and the lowest by Arts and Entertainment industry customers.
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Marvel Entertainment as an Employer
3.7/5
Marvel Entertainment has a 3.7/5 stars for its overall company culture rated by their employees
bottom
30%
CEO of Marvel Entertainment
In the Bottom 30% of Similar Sized Companies on Comparably.
Consumer vs. Employees
Marvel Entertainment scored a 50 for Net Promoter Score and a 2 for Employee Net Promoter Score. NPS gauges how likely a customer of Marvel Entertainment would recommend the brand to a friend. ENPS measures how likely Marvel Entertainment employees would recommend working at Marvel Entertainment to a friend.
Net Promoter Score
50
NPS Score
| 70% | Promoters |
|---|---|
| 10% | Passive |
| 20% | Detractors |
Employee Net Promoter Score
2
eNPS Score
| 43% | Promoters |
|---|---|
| 16% | Passive |
| 41% | Detractors |
