27
NPS
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Massimo Dutti
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About Massimo Dutti's Brand
Brand at a Glance
84%
Customer Loyalty
4/5
Product Quality
3.7/5
Pricing
3.8/5
Customer Service
Massimo Dutti NPS
Massimo Dutti's Net Promoter Score (NPS) is a 27 with 52% Promoters, 23% Passives, and 25% Detractors. Net Promoter Score tracks whether Massimo Dutti's customers would recommend using the product based on a scale of -100 to 100.
Massimo Dutti Overall NPS
| 52% | Promoters |
|---|---|
| 23% | Passives |
| 25% | Detractors |
Massimo Dutti NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2023 27 | Dec 2023 | 27 |
Jan 2024 24 | Jan 2024 | 24 |
Feb 2024 28 | Feb 2024 | 28 |
Mar 2024 33 | Mar 2024 | 33 |
Apr 2024 30 | Apr 2024 | 30 |
May 2024 31 | May 2024 | 31 |
Jul 2024 30 | Jul 2024 | 30 |
Oct 2024 29 | Oct 2024 | 29 |
Nov 2024 29 | Nov 2024 | 29 |
May 2025 30 | May 2025 | 30 |
Sep 2025 29 | Sep 2025 | 29 |
Nov 2025 28 | Nov 2025 | 28 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Massimo Dutti NPS by Gender
Female customers rated Massimo Dutti's NPS 18 points higher than Male customers.
Male
20
Massimo Dutti's NPS was rated 20 by Male customers on Comparably.
40%
Promoters
40%
Passives
20%
Detractors
Female
38
Massimo Dutti's NPS was rated 38 by Female customers on Comparably.
46%
Promoters
46%
Passives
8%
Detractors
Massimo Dutti NPS by Ethnicity
Massimo Dutti's NPS was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 16 | Asian or Pacific Islander | 16 |
Other 62 | Other | 62 |
Massimo Dutti NPS by Age
Massimo Dutti's NPS was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
Massimo Dutti NPS by Usage
Massimo Dutti's NPS was rated the highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 29 | 2 to 5 Years | 29 |
5 to 10 Years 29 | 5 to 10 Years | 29 |
Over 10 Years 100 | Over 10 Years | 100 |
Massimo Dutti Customer Reviews
Out of the 6 Massimo Dutti customer reviews 6 were positive and 0 were constructive. Massimo Dutti customer reviews reflect that all customers have a favorable experience using the products/services of the company.
Massimo Dutti Customer Loyalty
84%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
84% of Massimo Dutti users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Massimo Dutti Customer Loyalty Score by Gender
Female customers rated Massimo Dutti's Customer Loyalty score 4% higher than Male customers.
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Male
82%
Yes
Female
86%
Yes
Massimo Dutti Customer Loyalty Score by Ethnicity
Massimo Dutti's Customer Loyalty score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Massimo Dutti.
85
out of 100
Asian or Pacific Islander
89
out of 100
Other
Massimo Dutti Customer Loyalty Score by Age
Massimo Dutti's Customer Loyalty score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
31-35 40% | 31-35 | 40% |
Massimo Dutti Customer Loyalty Score by Usage
Massimo Dutti's Customer Loyalty score was rated the highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Massimo Dutti Customer Loyalty Score by Industry
Massimo Dutti's Customer Loyalty score was rated 70% by Arts and Entertainment industry customers.
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Massimo Dutti Product Quality
4/5
Massimo Dutti has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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Massimo Dutti Product Information
Massimo Dutti’s product quality score is a 4 out of 5 as rated by its users and customers. Reviewers from the Arts and Entertainment industry rated Massimo Dutti's product the highest.
- Website
- http://www.massimodutti.com
- Company Size
- 5,001-10,000 Employees
Quick Insights into Massimo Dutti Product Quality
Massimo Dutti's Product Quality score was rated highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and rated lowest by customers who have used Massimo Dutti's products/services for 5 to 10 Years.
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Ranked Massimo Dutti Product Quality the Highest
Ranked Massimo Dutti Product Quality the Lowest
Massimo Dutti Product Quality Score by Gender
Male customers rated Massimo Dutti's Product Quality score 0.3 stars higher than Female customers.
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Male
4.4/5
Female
4.1/5
Massimo Dutti Product Quality Score by Ethnicity
Massimo Dutti's Product Quality score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Massimo Dutti.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 4.2 | Other | 4.2 |
Massimo Dutti Product Quality Score by Age
Massimo Dutti's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Massimo Dutti.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
31-35 3.8 | 31-35 | 3.8 |
Massimo Dutti Product Quality Score by Usage
Massimo Dutti's Product Quality score was rated the highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Massimo Dutti Product Quality Score by Industry
Massimo Dutti's Product Quality score was rated 4.3 stars by Arts and Entertainment industry customers.
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Massimo Dutti Pricing
Massimo Dutti ROI & Value For Money
3.7/5
Massimo Dutti has a value for money and ROI score of 3.7 out of 5 stars rated by its users and customers.
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Massimo Dutti Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Arts and Entertainment industry.
Quick Insights into Massimo Dutti ROI
Massimo Dutti's ROI score was rated highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and rated lowest by customers who have used Massimo Dutti's products/services for 5 to 10 Years.
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Ranked Massimo Dutti ROI the Highest
Ranked Massimo Dutti ROI the Lowest
Massimo Dutti ROI Score by Gender
Male customers rated Massimo Dutti's ROI score 0.6 stars higher than Female customers.
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Male
4.2/5
Female
3.6/5
Massimo Dutti ROI Score by Ethnicity
Massimo Dutti's ROI score was rated the highest by Other customers, and the lowest by Asian or Pacific Islander customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Massimo Dutti.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.7 | Asian or Pacific Islander | 3.7 |
Other 3.9 | Other | 3.9 |
Massimo Dutti ROI Score by Age
Massimo Dutti's ROI score was rated the highest by customers ages 31-35, and the lowest by customers ages 18-25.
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0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
31-35 4.1 | 31-35 | 4.1 |
Massimo Dutti ROI Score by Usage
Massimo Dutti's ROI score was rated the highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Massimo Dutti ROI Score by Industry
Massimo Dutti's ROI score was rated 3.8 stars by Arts and Entertainment industry customers.
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Massimo Dutti Customer Satisfaction (CSAT)
Massimo Dutti Customer Satisfaction (CSAT) Score
84 / 100
Massimo Dutti has an overall Customer Satisfaction score of 84 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
45%
Satisfied
39%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
4%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Massimo Dutti Customer Satisfaction
Massimo Dutti's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by Asian or Pacific Islander customers.
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Ranked Massimo Dutti Customer Satisfaction the Highest
Ranked Massimo Dutti Customer Satisfaction the Lowest
Massimo Dutti Customer Satisfaction Score by Gender
Male customers rated Massimo Dutti's Customer Satisfaction score 7 points higher than Female customers.
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100 / 100
MaleVery Satisfied | 20% | |
|---|---|---|
Satisfied | 80% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
93 / 100
FemaleVery Satisfied | 31% | |
|---|---|---|
Satisfied | 62% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 7% |
Massimo Dutti Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
Massimo Dutti's Customer Satisfaction (CSAT) score was rated 83% according to Asian or Pacific Islander users and customers.
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83 / 100
Very Satisfied
33%
Satisfied
50%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
17%
CSAT according to Other
Massimo Dutti's Customer Satisfaction (CSAT) score was rated 100% according to Other users and customers.
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100 / 100
Very Satisfied
25%
Satisfied
75%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Massimo Dutti Customer Satisfaction Score by Age
Massimo Dutti's Customer Satisfaction score was rated 100 points by customers ages 18-25 and customers ages 31-35 on Comparably.
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0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 31-35 | 100% |
Massimo Dutti Customer Satisfaction Score by Usage
Massimo Dutti's Customer Satisfaction score was rated the highest by customers who have used Massimo Dutti's products/services for 2 to 5 Years, and the lowest by customers with 5 to 10 Years of usage.
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Massimo Dutti Customer Satisfaction Score by Industry
Massimo Dutti's Customer Satisfaction score was rated 100 points by Arts and Entertainment industry customers.
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"title": "Massimo Dutti Customer Satisfaction Score by Industry",
"text": "Massimo Dutti's Customer Satisfaction score was rated 100 points by Arts and Entertainment industry customers.",
"bars": [
{
"label": "Arts and Entertainment",
"groupId": 499,
"score": 100,
"stars": 0,
"csatScore": 100,
"text": "Massimo Dutti's Customer Satisfaction score is rated by Arts and Entertainment customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 100
}
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}Massimo Dutti Customer Service
3.8/5
Massimo Dutti has an overall Customer Service score of 3.8 out of 5 stars rated by its users and customers.
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About Massimo Dutti's Customer Service
Address
Spain
Website
http://www.massimodutti.com
Quick Insights into Massimo Dutti Customer Service
Massimo Dutti's Customer Service score was rated highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and rated lowest by customers who have used Massimo Dutti's products/services for 5 to 10 Years.
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Ranked Massimo Dutti Customer Service the Highest
Ranked Massimo Dutti Customer Service the Lowest
Massimo Dutti Customer Service Score by Gender
Male customers rated Massimo Dutti's Customer Service score 0.5 stars higher than Female customers.
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Male
4.3/5
Female
3.8/5
Massimo Dutti Customer Service Score by Ethnicity
Massimo Dutti's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Massimo Dutti.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
Other 3.9 | Other | 3.9 |
Massimo Dutti Customer Service Score by Age
Massimo Dutti's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 31-35.
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0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
31-35 4 | 31-35 | 4 |
Massimo Dutti Customer Service Score by Usage
Massimo Dutti's Customer Service score was rated the highest by customers who have used Massimo Dutti's products/services for Over 10 Years, and the lowest by customers with 5 to 10 Years of usage.
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Massimo Dutti Customer Service Score by Industry
Massimo Dutti's Customer Service score was rated 4.1 stars by Arts and Entertainment industry customers.
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Massimo Dutti as an Employer
Consumer vs. Employees
Massimo Dutti scored a 27 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of Massimo Dutti would recommend the brand to a friend. ENPS measures how likely Massimo Dutti employees would recommend working at Massimo Dutti to a friend.
Net Promoter Score
27
NPS Score
| 52% | Promoters |
|---|---|
| 23% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
33
eNPS Score
| 52% | Promoters |
|---|---|
| 29% | Passive |
| 19% | Detractors |
