32
NPS
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McCain Foods
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About McCain Foods' Brand
McCain Foods is a producer and seller of frozen French fries and potato specialties. Founded in 1957, the company also offers other food products, including pizza, appetizers, oven meals, ready meals, desserts and vegetables. The company is also engaged in seed production and transportation business activities. It provides its products to retailers, quick service restaurants, supermarket freezers and food service outlets worldwide. The company seeks to acquire businesses through mergers, acquisitions and investments which would help the firm expand and consolidate its presence in the consumer markets.
Brand at a Glance
49%
Customer Loyalty
4/5
Product Quality
3.4/5
Pricing
3.6/5
Customer Service
McCain Foods NPS
McCain Foods's Net Promoter Score (NPS) is a 32 with 51% Promoters, 30% Passives, and 19% Detractors. Net Promoter Score tracks whether McCain Foods's customers would recommend using the product based on a scale of -100 to 100.
McCain Foods Overall NPS
| 51% | Promoters |
|---|---|
| 30% | Passives |
| 19% | Detractors |
McCain Foods NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Mar 2024 23 | Mar 2024 | 23 |
May 2024 32 | May 2024 | 32 |
Jun 2024 22 | Jun 2024 | 22 |
Jul 2024 26 | Jul 2024 | 26 |
Oct 2024 20 | Oct 2024 | 20 |
Nov 2024 23 | Nov 2024 | 23 |
Dec 2024 28 | Dec 2024 | 28 |
Jan 2025 31 | Jan 2025 | 31 |
Mar 2025 30 | Mar 2025 | 30 |
Jun 2025 28 | Jun 2025 | 28 |
Jul 2025 31 | Jul 2025 | 31 |
Sep 2025 32 | Sep 2025 | 32 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
McCain Foods NPS by Gender
Female customers rated McCain Foods's NPS 60 points higher than Male customers.
Male
40
McCain Foods's NPS was rated 40 by Male customers on Comparably.
60%
Promoters
20%
Passives
20%
Detractors
Female
100
McCain Foods's NPS was rated 100 by Female customers on Comparably.
100%
Promoters
0%
Passives
0%
Detractors
McCain Foods NPS by Ethnicity
McCain Foods's NPS was rated 34 points by Asian or Pacific Islander customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 34 | Asian or Pacific Islander | 34 |
McCain Foods NPS by Age
McCain Foods's NPS was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
McCain Foods NPS by Usage
McCain Foods's NPS was rated 67 points by customers who have used McCain Foods's products/services for 2 to 5 Years.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
2 to 5 Years 67 | 2 to 5 Years | 67 |
McCain Foods Customer Reviews
Out of the 2 McCain Foods customer reviews 1 was positive and 1 was constructive. McCain Foods customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
McCain Foods Customer Loyalty
49%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
49% of McCain Foods users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
McCain Foods Customer Loyalty Score by Gender
Female customers rated McCain Foods's Customer Loyalty score 6% higher than Male customers.
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Male
64%
Yes
Female
70%
Yes
McCain Foods Customer Loyalty Score by Ethnicity
McCain Foods's Customer Loyalty score was rated 70% by Asian or Pacific Islander customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of McCain Foods.
70
out of 100
Asian or Pacific Islander
McCain Foods Customer Loyalty Score by Age
McCain Foods's Customer Loyalty score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of McCain Foods.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 55% | 18-25 | 55% |
26-30 70% | 26-30 | 70% |
McCain Foods Customer Loyalty Score by Usage
McCain Foods's Customer Loyalty score was rated 40% by customers who have used McCain Foods's products/services for 2 to 5 Years.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Usage data and uncover the answer to "Would you consider yourself a loyal user/customer?" by usage.
McCain Foods Product Quality
4/5
McCain Foods has an overall Product Quality score of 4 out of 5 stars rated by its users and customers.
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McCain Foods Product Information
McCain Foods’s product quality score is a 4 out of 5 as rated by its users and customers.
- Website
- www.mccain.com
- Company Size
- 10,000+ Employees
Quick Insights into McCain Foods Product Quality
McCain Foods's Product Quality score was rated highest by customers ages 26-30, and rated lowest by customers ages 18-25.
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Ranked McCain Foods Product Quality the Highest
Ranked McCain Foods Product Quality the Lowest
McCain Foods Product Quality Score by Gender
McCain Foods's Product Quality score was rated 4.3 by both Female and Male customers on Comparably.
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Male
4.3/5
Female
4.3/5
McCain Foods Product Quality Score by Ethnicity
McCain Foods's Product Quality score was rated 3.8 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of McCain Foods.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 3.8 | Asian or Pacific Islander | 3.8 |
McCain Foods Product Quality Score by Age
McCain Foods's Product Quality score was rated the highest by customers ages 26-30, and the lowest by customers ages 18-25.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of McCain Foods.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.9 | 18-25 | 3.9 |
26-30 4.6 | 26-30 | 4.6 |
McCain Foods Product Quality Score by Usage
McCain Foods's Product Quality score was rated 4.3 stars by customers who have used McCain Foods's products/services for 2 to 5 Years.
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McCain Foods Pricing
McCain Foods ROI & Value For Money
3.4/5
McCain Foods has a value for money and ROI score of 3.4 out of 5 stars rated by its users and customers.
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Quick Insights into McCain Foods ROI
McCain Foods's ROI score was rated highest by Female customers, and rated lowest by customers ages 26-30.
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Ranked McCain Foods ROI the Highest
Ranked McCain Foods ROI the Lowest
McCain Foods ROI Score by Gender
Female customers rated McCain Foods's ROI score 1.2 stars higher than Male customers.
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Male
3.4/5
Female
4.6/5
McCain Foods ROI Score by Ethnicity
McCain Foods's ROI score was rated 4.3 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of McCain Foods.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
McCain Foods ROI Score by Age
McCain Foods's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full ROI by Age data of McCain Foods.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 2.8 | 26-30 | 2.8 |
McCain Foods ROI Score by Usage
McCain Foods's ROI score was rated 4.1 stars by customers who have used McCain Foods's products/services for 2 to 5 Years.
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McCain Foods Customer Satisfaction (CSAT)
McCain Foods Customer Satisfaction (CSAT) Score
80 / 100
McCain Foods has an overall Customer Satisfaction score of 80 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
35%
Satisfied
45%
Neither Satisfied nor Dissatisfied
5%
Dissatisfied
0%
Very Dissatisfied
15%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into McCain Foods Customer Satisfaction
McCain Foods's Customer Satisfaction score was rated highest by customers ages 18-25, and rated lowest by Male customers.
Sign Up to unlock insights into how customers have ranked McCain Foods' Customer Satisfaction.
Ranked McCain Foods Customer Satisfaction the Highest
Ranked McCain Foods Customer Satisfaction the Lowest
McCain Foods Customer Satisfaction Score by Gender
McCain Foods's Customer Satisfaction score was rated 100 by both Female and Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of McCain Foods.
100 / 100
MaleVery Satisfied | 40% | |
|---|---|---|
Satisfied | 60% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
100 / 100
FemaleVery Satisfied | 33% | |
|---|---|---|
Satisfied | 67% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
McCain Foods Customer Satisfaction Score by Ethnicity
CSAT according to Asian or Pacific Islander
McCain Foods' Customer Satisfaction (CSAT) score was rated 100% according to Asian or Pacific Islander users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of McCain Foods.
100 / 100
Very Satisfied
33%
Satisfied
67%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
McCain Foods Customer Satisfaction Score by Age
McCain Foods's Customer Satisfaction score was rated 100 points by customers ages 18-25 and customers ages 26-30 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of McCain Foods.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 100% | |||||||||||||||
| 26-30 | 100% |
McCain Foods Customer Satisfaction Score by Usage
McCain Foods's Customer Satisfaction score was rated 100 points by customers who have used McCain Foods's products/services for 2 to 5 Years.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Usage data.
McCain Foods Customer Service
3.6/5
McCain Foods has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.
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About McCain Foods's Customer Service
Address
439 King Street West, Toronto, M5V 1K4
Website
www.mccain.com
Quick Insights into McCain Foods Customer Service
McCain Foods's Customer Service score was rated highest by Female customers, and rated lowest by customers ages 26-30.
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Ranked McCain Foods Customer Service the Highest
Ranked McCain Foods Customer Service the Lowest
McCain Foods Customer Service Score by Gender
Female customers rated McCain Foods's Customer Service score 0.9 stars higher than Male customers.
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Male
3.7/5
Female
4.6/5
McCain Foods Customer Service Score by Ethnicity
McCain Foods's Customer Service score was rated 4.1 stars by Asian or Pacific Islander customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of McCain Foods.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Asian or Pacific Islander 4.1 | Asian or Pacific Islander | 4.1 |
McCain Foods Customer Service Score by Age
McCain Foods's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of McCain Foods.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.4 | 18-25 | 4.4 |
26-30 3.3 | 26-30 | 3.3 |
McCain Foods Customer Service Score by Usage
McCain Foods's Customer Service score was rated 4.1 stars by customers who have used McCain Foods's products/services for 2 to 5 Years.
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McCain Foods as an Employer
4.2/5
McCain Foods has a 4.2/5 stars for its overall company culture rated by their employees
top
20%
Consumer vs. Employees
McCain Foods scored a 32 for Net Promoter Score and a 30 for Employee Net Promoter Score. NPS gauges how likely a customer of McCain Foods would recommend the brand to a friend. ENPS measures how likely McCain Foods employees would recommend working at McCain Foods to a friend.
Net Promoter Score
32
NPS Score
| 51% | Promoters |
|---|---|
| 30% | Passive |
| 19% | Detractors |
Employee Net Promoter Score
30
eNPS Score
| 61% | Promoters |
|---|---|
| 8% | Passive |
| 31% | Detractors |
