50
NPS
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Brand Page
Michigan
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About Michigan's Brand
Michigan's largest audience, combined with proven research, creative, strategy and marketing expertise to grow your business.
Brand at a Glance
68%
Customer Loyalty
3.5/5
Product Quality
3.5/5
Pricing
3.5/5
Customer Service
Michigan NPS
Michigan's Net Promoter Score (NPS) is a 50 with 75% Promoters, 0% Passives, and 25% Detractors. Net Promoter Score tracks whether Michigan's customers would recommend using the product based on a scale of -100 to 100.
Michigan Overall NPS
| 75% | Promoters |
|---|---|
| 0% | Passives |
| 25% | Detractors |
Michigan NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2022 100 | Oct 2022 | 100 |
Dec 2022 100 | Dec 2022 | 100 |
May 2023 33 | May 2023 | 33 |
Apr 2024 50 | Apr 2024 | 50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Michigan Customer Loyalty
68%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
68% of Michigan users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Michigan Product Quality
3.5/5
Michigan has an overall Product Quality score of 3.5 out of 5 stars rated by its users and customers.
Sign Up to unlock Michigan's overall Product Quality score rated by its users and customers.
Michigan Product Information
Michigan’s product quality score is a 3.5 out of 5 as rated by its users and customers.
- Website
- http://michigan.com/
- Company Size
- 10,000+ Employees
Industry
Tech
Small Business Services
Michigan Pricing
Michigan ROI & Value For Money
3.5/5
Michigan has a value for money and ROI score of 3.5 out of 5 stars rated by its users and customers.
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Michigan Customer Satisfaction (CSAT)
Michigan Customer Satisfaction (CSAT) Score
67 / 100
Michigan has an overall Customer Satisfaction score of 67 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
67%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Michigan Customer Service
3.5/5
Michigan has an overall Customer Service score of 3.5 out of 5 stars rated by its users and customers.
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About Michigan's Customer Service
Address
160 W. Fort Street, Detroit, MI
Website
http://michigan.com/
Phone Number
(313) 223-3203
Michigan as an Employer
3.7/5
Michigan has a 3.7/5 stars for its overall company culture rated by their employees
top
50%
Consumer vs. Employees
Michigan scored a 50 for Net Promoter Score and a 7 for Employee Net Promoter Score. NPS gauges how likely a customer of Michigan would recommend the brand to a friend. ENPS measures how likely Michigan employees would recommend working at Michigan to a friend.
Net Promoter Score
50
NPS Score
| 75% | Promoters |
|---|---|
| 0% | Passive |
| 25% | Detractors |
Employee Net Promoter Score
7
eNPS Score
| 37% | Promoters |
|---|---|
| 33% | Passive |
| 30% | Detractors |
