41
NPS
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Movable Ink
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About Movable Ink's Brand
Movable Ink activates any data into personalized content for over 700 of the world’s most innovative brands.
Brand at a Glance
69%
Customer Loyalty
4.1/5
Product Quality
3.9/5
Pricing
4.1/5
Customer Service
Movable Ink NPS
Movable Ink's Net Promoter Score (NPS) is a 41 with 58% Promoters, 25% Passives, and 17% Detractors. Net Promoter Score tracks whether Movable Ink's customers would recommend using the product based on a scale of -100 to 100.
Movable Ink Overall NPS
| 58% | Promoters |
|---|---|
| 25% | Passives |
| 17% | Detractors |
Movable Ink NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jul 2021 -100 | Jul 2021 | -100 |
Jan 2022 33 | Jan 2022 | 33 |
Mar 2022 25 | Mar 2022 | 25 |
Apr 2022 40 | Apr 2022 | 40 |
Jul 2022 49 | Jul 2022 | 49 |
Oct 2022 43 | Oct 2022 | 43 |
Nov 2022 25 | Nov 2022 | 25 |
Dec 2022 33 | Dec 2022 | 33 |
Aug 2023 30 | Aug 2023 | 30 |
Mar 2024 36 | Mar 2024 | 36 |
Feb 2025 42 | Feb 2025 | 42 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Movable Ink NPS by Ethnicity
Movable Ink's NPS was rated 67 points by Caucasian customers on Comparably.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 67 | Caucasian | 67 |
Movable Ink Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of Movable Ink users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Movable Ink Customer Loyalty Score by Ethnicity
Movable Ink's Customer Loyalty score was rated 100% by Caucasian customers on Comparably.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Movable Ink.
100
out of 100
Caucasian
Movable Ink Product Quality
4.1/5
Movable Ink has an overall Product Quality score of 4.1 out of 5 stars rated by its users and customers.
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Movable Ink Product Information
Movable Ink serves markets in the United States and Canada. Movable Ink offers products for large sized businesses.
Movable Ink’s product quality score is a 4.1 out of 5 as rated by its users and customers.
- Website
- http://movableink.com
- Company Size
- 201-500 Employees
Industry
Tech
AdTech
Enterprise
SaaS
Languages Supported
English
Product Type
Communication Software
Email Marketing Software
Quick Insights into Movable Ink Product Quality
Movable Ink's Product Quality score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Movable Ink's Product Quality.
Ranked Movable Ink Product Quality the Highest
Movable Ink Product Quality Score by Ethnicity
Movable Ink's Product Quality score was rated 5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Movable Ink.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 5 | Caucasian | 5 |
Movable Ink Pricing
Movable Ink ROI & Value For Money
3.9/5
Movable Ink has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Movable Ink Pricing Plans
Movable Ink has a pricing structure that accommodates large businesses.
Who Uses Movable Ink?
Large Enterprises
Quick Insights into Movable Ink ROI
Movable Ink's ROI score was rated highest by Caucasian customers.
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Ranked Movable Ink ROI the Highest
Movable Ink ROI Score by Ethnicity
Movable Ink's ROI score was rated 4.5 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Movable Ink.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 4.5 | Caucasian | 4.5 |
Movable Ink Customer Satisfaction (CSAT)
Movable Ink Customer Satisfaction (CSAT) Score
86 / 100
Movable Ink has an overall Customer Satisfaction score of 86 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
57%
Satisfied
29%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
14%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Movable Ink Customer Satisfaction
Movable Ink's Customer Satisfaction score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Movable Ink's Customer Satisfaction.
Ranked Movable Ink Customer Satisfaction the Highest
Movable Ink Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Movable Ink's Customer Satisfaction (CSAT) score was rated 100% according to Caucasian users and customers.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Movable Ink.
100 / 100
Very Satisfied
100%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
0%
Movable Ink Customer Service
4.1/5
Movable Ink has an overall Customer Service score of 4.1 out of 5 stars rated by its users and customers.
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About Movable Ink's Customer Service
Address
5 Bryant Park, York, NY 10011
Website
http://movableink.com
Phone Number
<<not-applicable>>
Movable Ink's Social Links
Quick Insights into Movable Ink Customer Service
Movable Ink's Customer Service score was rated highest by Caucasian customers.
Sign Up to unlock insights into how customers have ranked Movable Ink's Customer Service score.
Ranked Movable Ink Customer Service the Highest
Movable Ink Customer Service Score by Ethnicity
Movable Ink's Customer Service score was rated 4.8 stars by Caucasian customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Movable Ink.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 4.8 | Caucasian | 4.8 |
Movable Ink as an Employer
4.1/5
Movable Ink has a 4.1/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
Movable Ink scored a 41 for Net Promoter Score and a 33 for Employee Net Promoter Score. NPS gauges how likely a customer of Movable Ink would recommend the brand to a friend. ENPS measures how likely Movable Ink employees would recommend working at Movable Ink to a friend.
Net Promoter Score
41
NPS Score
| 58% | Promoters |
|---|---|
| 25% | Passive |
| 17% | Detractors |
Employee Net Promoter Score
33
eNPS Score
| 50% | Promoters |
|---|---|
| 33% | Passive |
| 17% | Detractors |
