Movado Group NPS & Customer Reviews | Comparably
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Movado Group
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About Movado Group's Brand

"Movado Group designs, markets and distributes watches."

Brand at a Glance

66%
Customer Loyalty
3.9/5
Product Quality
3.6/5
Pricing
3.6/5
Customer Service

Movado Group NPS

Movado Group's Net Promoter Score (NPS) is a 24 with 43% Promoters, 38% Passives, and 19% Detractors. Net Promoter Score tracks whether Movado Group's customers would recommend using the product based on a scale of -100 to 100.

Movado Group Overall NPS

24
NPS
43%Promoters
38%Passives
19%Detractors
Movado Group Overall NPS

Movado Group NPS Trend

-100
-50
0
50
100
Oct 2022
50
Oct 202250
Nov 2022
66
Nov 202266
Dec 2022
50
Dec 202250
Jan 2023
20
Jan 202320
Feb 2023
43
Feb 202343
Sep 2023
50
Sep 202350
Dec 2023
30
Dec 202330
Feb 2024
36
Feb 202436
Mar 2024
34
Mar 202434
Sep 2024
29
Sep 202429
Jan 2025
26
Jan 202526
Jan 2026
24
Jan 202624

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Movado Group NPS by Gender

Movado Group's NPS was rated 17 by Male customers on Comparably.

Male

17

Movado Group's NPS was rated 17 by Male customers on Comparably.

50%
Promoters
17%
Passives
33%
Detractors

Female

N/A

Movado Group's NPS is not yet rated by Female customers.

0%
Promoters
0%
Passives
0%
Detractors

Movado Group NPS by Ethnicity

Movado Group's NPS was rated 0 points by Caucasian customers on Comparably.

-100
-50
0
50
100
Caucasian
0
Caucasian0

Movado Group NPS by Age

Movado Group's NPS was rated 67 points by customers ages 41-45 on Comparably.

0
20
40
60
80
100
Promoters
67%
Passives
33%
Detractors
0%
41-4567%33%0%

Movado Group NPS by Usage

Movado Group's NPS was rated 50 points by customers who have used Movado Group's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
50
Over 10 Years50

Movado Group Customer Reviews

Out of the 2 Movado Group customer reviews 0 were positive and 2 were constructive. Movado Group customer reviews reflect that all customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
I purchased 3 items Xmas last year 2 were perfect & good value. A matching bracelet was child size so returned and since have been lied to and not refunded. I have all documentation
What can this brand most improve?
Warranty services. Customer services reps are rude.

Movado Group Customer Loyalty

66%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

66% of Movado Group users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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66
66%
34
34%
Movado Group Customer Loyalty

Movado Group Customer Loyalty Score by Gender

Movado Group's Customer Loyalty score was rated 85 by Male customers on Comparably.

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Male
85%
Yes
Female
N/A
Yes

Movado Group Customer Loyalty Score by Ethnicity

Movado Group's Customer Loyalty score was rated 82% by Caucasian customers on Comparably.

% who answered "Yes"

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82
out of 100
Caucasian

Movado Group Customer Loyalty Score by Age

Movado Group's Customer Loyalty score was rated 100% by customers ages 41-45 on Comparably.

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0
20%
40%
60%
80%
100%
41-45
100%
41-45100%

Movado Group Customer Loyalty Score by Usage

Movado Group's Customer Loyalty score was rated 100% by customers who have used Movado Group's products/services for Over 10 Years.

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Over 10 Years
100%

Movado Group Product Quality

3.9/5

Movado Group has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.

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Movado Group Product Information

Movado Group’s product quality score is a 3.9 out of 5 as rated by its users and customers.

Website
http://www.movadogroup.com
Company Size
1,001-5,000 Employees

Industry

Consumer Goods

Quick Insights into Movado Group Product Quality

Movado Group's Product Quality score was rated highest by customers ages 41-45.

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Ranked Movado Group Product Quality the Highest

41-45
4.3
Caucasian
4.1
Male
4.1

Movado Group Product Quality Score by Gender

Movado Group's Product Quality score was rated 4.1 by Male customers on Comparably.

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Male

4.1/5

Female

N/A

Movado Group Product Quality Score by Ethnicity

Movado Group's Product Quality score was rated 4.1 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
4.1
Caucasian4.1

Movado Group Product Quality Score by Age

Movado Group's Product Quality score was rated 4.3 stars by customers ages 41-45 on Comparably.

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0
1
2
3
4
5
41-45
4.3
41-454.3

Movado Group Product Quality Score by Usage

Movado Group's Product Quality score was rated 4.1 stars by customers who have used Movado Group's products/services for Over 10 Years.

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Over 10 Years
4.1

Movado Group Pricing

Movado Group ROI & Value For Money

3.6/5

Movado Group has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

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Quick Insights into Movado Group ROI

Movado Group's ROI score was rated highest by customers ages 41-45.

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Ranked Movado Group ROI the Highest

41-45
4.3
Over 10 Years
3.9
Male
3.8

Movado Group ROI Score by Gender

Movado Group's ROI score was rated 3.8 by Male customers on Comparably.

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Male

3.8/5

Female

N/A

Movado Group ROI Score by Ethnicity

Movado Group's ROI score was rated 3.7 stars by Caucasian customers on Comparably.

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0
1
2
3
4
5
Caucasian
3.7
Caucasian3.7

Movado Group ROI Score by Age

Movado Group's ROI score was rated 4.3 stars by customers ages 41-45 on Comparably.

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0
1
2
3
4
5
41-45
4.3
41-454.3

Movado Group ROI Score by Usage

Movado Group's ROI score was rated 3.9 stars by customers who have used Movado Group's products/services for Over 10 Years.

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Over 10 Years
3.9

Movado Group Customer Satisfaction (CSAT)

Movado Group Customer Satisfaction (CSAT) Score

62 / 100

Movado Group has an overall Customer Satisfaction score of 62 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied31%
Satisfied31%
Neither Satisfied nor Dissatisfied23%
Dissatisfied0%
Very Dissatisfied15%
Very Satisfied
31%
Satisfied
31%
Neither Satisfied nor Dissatisfied
23%
Dissatisfied
0%
Very Dissatisfied
15%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Movado Group Customer Satisfaction

Movado Group's Customer Satisfaction score was rated highest by customers who have used Movado Group's products/services for Over 10 Years.

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Ranked Movado Group Customer Satisfaction the Highest

Over 10 Years
66%
Male
60%
Caucasian
50%

Movado Group Customer Satisfaction Score by Gender

Movado Group's Customer Satisfaction score was rated 60 by Male customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of Movado Group.
60 / 100
Male
Very Satisfied
20%
Satisfied
40%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
40%

Movado Group Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Movado Group's Customer Satisfaction (CSAT) score was rated 50% according to Caucasian users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Movado Group.
50 / 100
Very Satisfied25%
Satisfied25%
Neither Satisfied nor Dissatisfied0%
Dissatisfied0%
Very Dissatisfied50%
Very Satisfied
25%
Satisfied
25%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
50%

Movado Group Customer Satisfaction Score by Usage

Movado Group's Customer Satisfaction score was rated 66 points by customers who have used Movado Group's products/services for Over 10 Years.

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Over 10 Years
66

Movado Group Customer Service

3.6/5

Movado Group has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

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About Movado Group's Customer Service

Address

Paramus, NJ


Website

http://www.movadogroup.com

Quick Insights into Movado Group Customer Service

Movado Group's Customer Service score was rated highest by customers ages 41-45.

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Ranked Movado Group Customer Service the Highest

41-45
4
Male
3.6
Over 10 Years
3.6

Movado Group Customer Service Score by Gender

Movado Group's Customer Service score was rated 3.6 by Male customers on Comparably.

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Male

3.6/5

Female

N/A

Movado Group Customer Service Score by Ethnicity

Movado Group's Customer Service score was rated 3.4 stars by Caucasian customers on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Movado Group.
0
20
40
60
80
100
Caucasian
3.4
Caucasian3.4

Movado Group Customer Service Score by Age

Movado Group's Customer Service score was rated 4 stars by customers ages 41-45 on Comparably.

Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Movado Group.
0
20
40
60
80
100
41-45
4
41-454

Movado Group Customer Service Score by Usage

Movado Group's Customer Service score was rated 3.6 stars by customers who have used Movado Group's products/services for Over 10 Years.

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Over 10 Years
3.6

Movado Group as an Employer

3.9/5

Movado Group has a 3.9/5 stars for its overall company culture rated by their employees

  Movado Group CEO
top
35%
CEO of Movado Group

In the Top 35% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Movado Group scored a 24 for Net Promoter Score and a 0 for Employee Net Promoter Score. NPS gauges how likely a customer of Movado Group would recommend the brand to a friend. ENPS measures how likely Movado Group employees would recommend working at Movado Group to a friend.

Net Promoter Score

24
NPS Score
43%Promoters
38%Passive
19%Detractors

Employee Net Promoter Score

0
eNPS Score
42%Promoters
16%Passive
42%Detractors

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