mParticle by Rokt NPS & Customer Reviews | Comparably
Brand Page
mParticle by Rokt
Marketing or Exec? Claim Your Free Account

About mParticle by Rokt's Brand

From marketing to analytics to customer support, we empower customers to execute on their KPIs independently while understanding the customer holistically.

Brand at a Glance

63%
Customer Loyalty
3.1/5
Product Quality
3.6/5
Pricing
3.6/5
Customer Service

mParticle by Rokt CMO
  mParticle by Rokt CMO

David Spitz

David Spitz serves as the Chief Marketing Officer of mParticle. David started at mParticle in Jan of 2016. David currently resides in the Greater New York City Area.

mParticle by Rokt NPS

mParticle by Rokt's Net Promoter Score (NPS) is a 46 with 64% Promoters, 18% Passives, and 18% Detractors. Net Promoter Score tracks whether mParticle by Rokt's customers would recommend using the product based on a scale of -100 to 100.

mParticle by Rokt Overall NPS

46
NPS
64%Promoters
18%Passives
18%Detractors
mParticle by Rokt Overall NPS

mParticle by Rokt NPS Trend

-100
-50
0
50
100
Jan 2021
100
Jan 2021100
May 2021
50
May 202150
Jul 2021
66
Jul 202166
Oct 2021
75
Oct 202175
Jan 2022
80
Jan 202280
May 2022
83
May 202283
Jul 2022
57
Jul 202257
Aug 2022
55
Aug 202255
Dec 2022
60
Dec 202260
Aug 2023
45
Aug 202345

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

mParticle by Rokt Customer Loyalty

63%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

63% of mParticle by Rokt users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"

63
63%
37
37%
mParticle by Rokt Customer Loyalty

mParticle by Rokt Product Quality

3.1/5

mParticle by Rokt has an overall Product Quality score of 3.1 out of 5 stars rated by its users and customers.

Sign Up to unlock mParticle by Rokt's overall Product Quality score rated by its users and customers.

mParticle by Rokt Product Information

mParticle by Rokt’s product quality score is a 3.1 out of 5 as rated by its users and customers.

Website
http://www.mparticle.com
Company Size
51-200 Employees

Industry

Tech
Analytics
Enterprise
Mobile App

mParticle by Rokt Pricing

mParticle by Rokt ROI & Value For Money

3.6/5

mParticle by Rokt has a value for money and ROI score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock mParticle by Rokt's overall ROI score rated by its users and customers.

mParticle by Rokt Customer Satisfaction (CSAT)

mParticle by Rokt Customer Satisfaction (CSAT) Score

50 / 100

mParticle by Rokt has an overall Customer Satisfaction score of 50 rated by its users and customers.

Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"

Very Satisfied33%
Satisfied17%
Neither Satisfied nor Dissatisfied17%
Dissatisfied0%
Very Dissatisfied33%
Very Satisfied
33%
Satisfied
17%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
0%
Very Dissatisfied
33%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

mParticle by Rokt Customer Service

3.6/5

mParticle by Rokt has an overall Customer Service score of 3.6 out of 5 stars rated by its users and customers.

Sign Up to unlock mParticle by Rokt's overall Customer Service score rated by its users and customers.

About mParticle by Rokt's Customer Service

Address

257 Park Avenue South, Suite 900, New York City, NY 10010


Website

http://www.mparticle.com


Phone Number

917-692-2868

mParticle by Rokt as an Employer

4.2/5

mParticle by Rokt has a 4.2/5 stars for its overall company culture rated by their employees

  mParticle by Rokt CEO
top
10%
CEO of mParticle by Rokt

In the Top 10% of Similar Sized Companies on Comparably.

Consumer vs. Employees

mParticle by Rokt scored a 46 for Net Promoter Score and a 13 for Employee Net Promoter Score. NPS gauges how likely a customer of mParticle by Rokt would recommend the brand to a friend. ENPS measures how likely mParticle by Rokt employees would recommend working at mParticle by Rokt to a friend.

Net Promoter Score

46
NPS Score
64%Promoters
18%Passive
18%Detractors

Employee Net Promoter Score

13
eNPS Score
42%Promoters
29%Passive
29%Detractors

Global Ranking Snapshot

RANKCOMPANYCEOINDUSTRY
1
Costco  Costco CEO
W. Craig Jelinek
Retail
2
Peloton  Peloton CEO
Barry McCarthy
Health and Wellness
3
Chick-fil-A  Chick-fil-A CEO
Dan Cathy
Food and Beverages
4
Netflix  Netflix CEO
Ted Sarandos
Media and Entertainment
5
Apple  Apple CEO
Timothy Cook
Tech
6
Nike  Nike CEO
John Donahoe
Fashion and Beauty
7
Target  Target CEO
Brian Cornell
Retail