-20
NPS
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Murphy USA
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About Murphy USA's Brand
Working at Murphy USA means going to work each day in a positive, productive environment. As one of the largest national gasoline and convenience retailers, we serve an estimated 1.7 million customers at more than 1,700 stores in 27 states. While our continued success drives our future capabilities, we know that without our committed employee-base, we are simply another retailer. What sets us apart is our people and our journey, which together makes us who we are: We are Murphy USA. Join us!
Brand at a Glance
83%
Customer Loyalty
2.7/5
Product Quality
2.8/5
Pricing
2.5/5
Customer Service
Murphy USA NPS
Murphy USA's Net Promoter Score (NPS) is a -20 with 36% Promoters, 8% Passives, and 56% Detractors. Net Promoter Score tracks whether Murphy USA's customers would recommend using the product based on a scale of -100 to 100.
Murphy USA Overall NPS
| 36% | Promoters |
|---|---|
| 8% | Passives |
| 56% | Detractors |
Murphy USA NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Oct 2024 -20 | Oct 2024 | -20 |
Nov 2024 -22 | Nov 2024 | -22 |
Dec 2024 -20 | Dec 2024 | -20 |
Jan 2025 -20 | Jan 2025 | -20 |
Feb 2025 -20 | Feb 2025 | -20 |
Mar 2025 -20 | Mar 2025 | -20 |
Apr 2025 -20 | Apr 2025 | -20 |
May 2025 -20 | May 2025 | -20 |
Jun 2025 -20 | Jun 2025 | -20 |
Aug 2025 -20 | Aug 2025 | -20 |
Oct 2025 -19 | Oct 2025 | -19 |
Dec 2025 -19 | Dec 2025 | -19 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Murphy USA NPS by Gender
Female customers rated Murphy USA's NPS 17 points higher than Male customers.
Male
-36
Murphy USA's NPS was rated -36 by Male customers on Comparably.
29%
Promoters
6%
Passives
65%
Detractors
Female
-19
Murphy USA's NPS was rated -19 by Female customers on Comparably.
37%
Promoters
7%
Passives
56%
Detractors
Murphy USA NPS by Ethnicity
Murphy USA's NPS was rated the highest by Caucasian customers, and the lowest by Native American customers.
-100
-50
0
50
100
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -12 | Caucasian | -12 |
Hispanic or Latino -60 | Hispanic or Latino | -60 |
African American/Black -42 | African American/Black | -42 |
Native American -100 | Native American | -100 |
Other -88 | Other | -88 |
Murphy USA NPS by Age
Murphy USA's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
Murphy USA NPS by Usage
Murphy USA's NPS was rated the highest by customers who have used Murphy USA's products/services for Less than 1 Year, and the lowest by customers with 5 to 10 Years of usage.
-100
-50
0
50
100
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year 25 | Less than 1 Year | 25 |
1 to 2 Years 7 | 1 to 2 Years | 7 |
2 to 5 Years -11 | 2 to 5 Years | -11 |
5 to 10 Years -38 | 5 to 10 Years | -38 |
Over 10 Years -34 | Over 10 Years | -34 |
Murphy USA Customer Reviews
Out of the 23 Murphy USA customer reviews 11 were positive and 12 were constructive. Murphy USA customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
All Reviews
Positive Reviews
Constructive Reviews
Murphy USA Customer Loyalty
83%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
83% of Murphy USA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Murphy USA Customer Loyalty Score by Gender
Female customers rated Murphy USA's Customer Loyalty score 2% higher than Male customers.
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Male
82%
Yes
Female
84%
Yes
Murphy USA Customer Loyalty Score by Ethnicity
Murphy USA's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Native American customers.
% who answered "Yes"
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Ethnicity data of Murphy USA.
91
out of 100
Caucasian
64
out of 100
Hispanic or Latino
84
out of 100
African American/Black
33
out of 100
Native American
68
out of 100
Other
Murphy USA Customer Loyalty Score by Age
Murphy USA's Customer Loyalty score was rated the highest by customers ages 31-35, and the lowest by customers ages 56-60.
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0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 79% | 18-25 | 79% |
26-30 82% | 26-30 | 82% |
31-35 100% | 31-35 | 100% |
36-40 80% | 36-40 | 80% |
41-45 81% | 41-45 | 81% |
46-50 74% | 46-50 | 74% |
51-55 92% | 51-55 | 92% |
56-60 74% | 56-60 | 74% |
61-65 88% | 61-65 | 88% |
66+ 78% | 66+ | 78% |
Murphy USA Customer Loyalty Score by Usage
Murphy USA's Customer Loyalty score was rated the highest by customers who have used Murphy USA's products/services for 1 to 2 Years, and the lowest by customers with Less than 1 Year of usage.
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Murphy USA Customer Loyalty Score by Industry
Murphy USA's Customer Loyalty score was rated the highest by Education industry customers, and the lowest by Aerospace and Aviation industry customers.
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Murphy USA Product Quality
2.7/5
Murphy USA has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.
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Murphy USA Product Information
Murphy USA’s product quality score is a 2.7 out of 5 as rated by its users and customers. Reviewers from the Legal industry rated Murphy USA's product the highest. Reviewers from the Aerospace and Aviation industry rated Murphy USA the lowest at 2.6.
- Company Size
- 10,000+ Employees
Industry
Retail
Quick Insights into Murphy USA Product Quality
Murphy USA's Product Quality score was rated highest by customers from the Legal industry, and rated lowest by Other customers.
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Ranked Murphy USA Product Quality the Highest
Ranked Murphy USA Product Quality the Lowest
Murphy USA Product Quality Score by Gender
Female customers rated Murphy USA's Product Quality score 0.3 stars higher than Male customers.
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Male
2.4/5
Female
2.7/5
Murphy USA Product Quality Score by Ethnicity
Murphy USA's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.
Sign Up for Brand Profile PRO to get the full Product Quality by Ethnicity data of Murphy USA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3 | Caucasian | 3 |
Hispanic or Latino 1.5 | Hispanic or Latino | 1.5 |
African American/Black 2.4 | African American/Black | 2.4 |
Native American 1.5 | Native American | 1.5 |
Other 1.5 | Other | 1.5 |
Murphy USA Product Quality Score by Age
Murphy USA's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of Murphy USA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.4 | 18-25 | 3.4 |
26-30 2.4 | 26-30 | 2.4 |
31-35 2.8 | 31-35 | 2.8 |
36-40 2.6 | 36-40 | 2.6 |
41-45 2.5 | 41-45 | 2.5 |
46-50 1.6 | 46-50 | 1.6 |
51-55 2.7 | 51-55 | 2.7 |
56-60 2.3 | 56-60 | 2.3 |
61-65 2.5 | 61-65 | 2.5 |
66+ 2.7 | 66+ | 2.7 |
Murphy USA Product Quality Score by Usage
Murphy USA's Product Quality score was rated the highest by customers who have used Murphy USA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Murphy USA Product Quality Score by Industry
Murphy USA's Product Quality score was rated the highest by Legal industry customers, and the lowest by Education industry customers.
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Murphy USA Pricing
Murphy USA ROI & Value For Money
2.8/5
Murphy USA has a value for money and ROI score of 2.8 out of 5 stars rated by its users and customers.
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Murphy USA Pricing Plans
Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Retail industry. The users from the Education industry think that they had the lowest ROI from Murphy USA.
Quick Insights into Murphy USA ROI
Murphy USA's ROI score was rated highest by customers from the Retail industry, and rated lowest by Native American customers.
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Ranked Murphy USA ROI the Highest
Ranked Murphy USA ROI the Lowest
Murphy USA ROI Score by Gender
Female customers rated Murphy USA's ROI score 0.7 stars higher than Male customers.
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Male
2.4/5
Female
3.1/5
Murphy USA ROI Score by Ethnicity
Murphy USA's ROI score was rated the highest by Caucasian customers, and the lowest by Native American customers.
Sign Up for Brand Profile PRO to get the full ROI by Ethnicity data of Murphy USA.
0
1
2
3
4
5
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 3.1 | Caucasian | 3.1 |
Hispanic or Latino 1.9 | Hispanic or Latino | 1.9 |
African American/Black 2.8 | African American/Black | 2.8 |
Native American 1.5 | Native American | 1.5 |
Other 1.7 | Other | 1.7 |
Murphy USA ROI Score by Age
Murphy USA's ROI score was rated the highest by customers ages 18-25, and the lowest by customers ages 41-45.
Sign Up for Brand Profile PRO to get the full ROI by Age data of Murphy USA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
26-30 2.8 | 26-30 | 2.8 |
31-35 2.5 | 31-35 | 2.5 |
36-40 2.9 | 36-40 | 2.9 |
41-45 2.4 | 41-45 | 2.4 |
46-50 2.5 | 46-50 | 2.5 |
51-55 2.6 | 51-55 | 2.6 |
56-60 2.5 | 56-60 | 2.5 |
61-65 3.1 | 61-65 | 3.1 |
66+ 2.9 | 66+ | 2.9 |
Murphy USA ROI Score by Usage
Murphy USA's ROI score was rated the highest by customers who have used Murphy USA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Murphy USA ROI Score by Industry
Murphy USA's ROI score was rated the highest by Retail industry customers, and the lowest by Education industry customers.
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Murphy USA Customer Satisfaction (CSAT)
Murphy USA Customer Satisfaction (CSAT) Score
45 / 100
Murphy USA has an overall Customer Satisfaction score of 45 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
31%
Satisfied
14%
Neither Satisfied nor Dissatisfied
7%
Dissatisfied
6%
Very Dissatisfied
42%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into Murphy USA Customer Satisfaction
Murphy USA's Customer Satisfaction score was rated highest by customers from the Environmental Services industry, and rated lowest by Native American customers.
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Ranked Murphy USA Customer Satisfaction the Highest
Ranked Murphy USA Customer Satisfaction the Lowest
Murphy USA Customer Satisfaction Score by Gender
Female customers rated Murphy USA's Customer Satisfaction score 9 points higher than Male customers.
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35 / 100
MaleVery Satisfied | 27% | |
|---|---|---|
Satisfied | 8% | |
Neither Satisfied nor Dissatisfied | 8% | |
Dissatisfied | 8% | |
Very Dissatisfied | 49% |
44 / 100
FemaleVery Satisfied | 32% | |
|---|---|---|
Satisfied | 12% | |
Neither Satisfied nor Dissatisfied | 6% | |
Dissatisfied | 7% | |
Very Dissatisfied | 43% |
Murphy USA Customer Satisfaction Score by Ethnicity
CSAT according to Caucasian
Murphy USA's Customer Satisfaction (CSAT) score was rated 49% according to Caucasian users and customers.
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49 / 100
Very Satisfied
34%
Satisfied
15%
Neither Satisfied nor Dissatisfied
4%
Dissatisfied
8%
Very Dissatisfied
39%
CSAT according to Hispanic or Latino
Murphy USA's Customer Satisfaction (CSAT) score was rated 0% according to Hispanic or Latino users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
CSAT according to African American/Black
Murphy USA's Customer Satisfaction (CSAT) score was rated 50% according to African American/Black users and customers.
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50 / 100
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
19%
Dissatisfied
6%
Very Dissatisfied
25%
CSAT according to Native American
Murphy USA's Customer Satisfaction (CSAT) score was rated 0% according to Native American users and customers.
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0 / 100
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
0%
Very Dissatisfied
100%
CSAT according to Other
Murphy USA's Customer Satisfaction (CSAT) score was rated 12% according to Other users and customers.
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12 / 100
Very Satisfied
12%
Satisfied
0%
Neither Satisfied nor Dissatisfied
6%
Dissatisfied
11%
Very Dissatisfied
71%
Murphy USA Customer Satisfaction Score by Age
Murphy USA's Customer Satisfaction score was rated the highest by customers ages 18-25, and the lowest by customers ages 26-30.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Age data of Murphy USA.
0
20
40
60
80
100
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 65% | |||||||||||||||
| 26-30 | 20% | |||||||||||||||
| 31-35 | 57% | |||||||||||||||
| 36-40 | 53% | |||||||||||||||
| 41-45 | 25% | |||||||||||||||
| 46-50 | 34% | |||||||||||||||
| 51-55 | 38% | |||||||||||||||
| 56-60 | 31% | |||||||||||||||
| 61-65 | 21% | |||||||||||||||
| 66+ | 43% |
Murphy USA Customer Satisfaction Score by Usage
Murphy USA's Customer Satisfaction score was rated the highest by customers who have used Murphy USA's products/services for 2 to 5 Years, and the lowest by customers with Over 10 Years of usage.
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Murphy USA Customer Satisfaction Score by Industry
Murphy USA's Customer Satisfaction score was rated the highest by Environmental Services industry customers, and the lowest by Tech industry customers.
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{
"title": "Murphy USA Customer Satisfaction Score by Industry",
"text": "Murphy USA's Customer Satisfaction score was rated the highest by Environmental Services industry customers, and the lowest by Tech industry customers.",
"bars": [
{
"label": "Tech",
"groupId": 104,
"score": 22,
"stars": 0,
"csatScore": 22,
"text": "Murphy USA's Customer Satisfaction score is rated by Tech customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 22
},
{
"label": "Accounting",
"groupId": 495,
"score": 44,
"stars": 0,
"csatScore": 44,
"text": "Murphy USA's Customer Satisfaction score is rated by Accounting customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 44
},
{
"label": "Business and Consumer Services",
"groupId": 504,
"score": 50,
"stars": 0,
"csatScore": 50,
"text": "Murphy USA's Customer Satisfaction score is rated by Business and Consumer Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Construction",
"groupId": 510,
"score": 33,
"stars": 0,
"csatScore": 33,
"text": "Murphy USA's Customer Satisfaction score is rated by Construction customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 33
},
{
"label": "Consumer Services",
"groupId": 514,
"score": 60,
"stars": 0,
"csatScore": 60,
"text": "Murphy USA's Customer Satisfaction score is rated by Consumer Services customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 60
},
{
"label": "Education",
"groupId": 515,
"score": 25,
"stars": 0,
"csatScore": 25,
"text": "Murphy USA's Customer Satisfaction score is rated by Education customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 25
},
{
"label": "Environmental Services",
"groupId": 516,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Murphy USA's Customer Satisfaction score is rated by Environmental Services customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 67
},
{
"label": "Healthcare, Hospitals and Medicine",
"groupId": 522,
"score": 50,
"stars": 0,
"csatScore": 50,
"text": "Murphy USA's Customer Satisfaction score is rated by Healthcare, Hospitals and Medicine customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 50
},
{
"label": "Legal",
"groupId": 529,
"score": 67,
"stars": 0,
"csatScore": 67,
"text": "Murphy USA's Customer Satisfaction score is rated by Legal customers on Comparably.",
"scoreClassName": "max",
"scoreLabel": 67
},
{
"label": "Manufacturing and Machinery",
"groupId": 533,
"score": 34,
"stars": 0,
"csatScore": 34,
"text": "Murphy USA's Customer Satisfaction score is rated by Manufacturing and Machinery customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 34
},
{
"label": "Military and Defense",
"groupId": 538,
"score": 40,
"stars": 0,
"csatScore": 40,
"text": "Murphy USA's Customer Satisfaction score is rated by Military and Defense customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 40
},
{
"label": "Retail",
"groupId": 559,
"score": 55,
"stars": 0,
"csatScore": 55,
"text": "Murphy USA's Customer Satisfaction score is rated by Retail customers on Comparably.",
"scoreClassName": "",
"scoreLabel": 55
}
]
}Murphy USA Customer Service
2.5/5
Murphy USA has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.
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About Murphy USA's Customer Service
Address
200 East Peach St., El Dorado, AR 71730
Website
http://corporate.murphyusa.com/
Phone Number
870-875-7600
Murphy USA's Social Links
Quick Insights into Murphy USA Customer Service
Murphy USA's Customer Service score was rated highest by customers from the Retail industry, and rated lowest by Native American customers.
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Ranked Murphy USA Customer Service the Highest
Ranked Murphy USA Customer Service the Lowest
Murphy USA Customer Service Score by Gender
Female customers rated Murphy USA's Customer Service score 0.4 stars higher than Male customers.
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Male
2.3/5
Female
2.7/5
Murphy USA Customer Service Score by Ethnicity
Murphy USA's Customer Service score was rated the highest by Caucasian customers, and the lowest by Native American customers.
Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Murphy USA.
0
20
40
60
80
100
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.8 | Caucasian | 2.8 |
Hispanic or Latino 1.5 | Hispanic or Latino | 1.5 |
African American/Black 2.6 | African American/Black | 2.6 |
Native American 1.5 | Native American | 1.5 |
Other 1.6 | Other | 1.6 |
Murphy USA Customer Service Score by Age
Murphy USA's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 46-50.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of Murphy USA.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 3.3 | 18-25 | 3.3 |
26-30 2.4 | 26-30 | 2.4 |
31-35 2.6 | 31-35 | 2.6 |
36-40 2.8 | 36-40 | 2.8 |
41-45 2.5 | 41-45 | 2.5 |
46-50 1.5 | 46-50 | 1.5 |
51-55 2.6 | 51-55 | 2.6 |
56-60 2.3 | 56-60 | 2.3 |
61-65 2.1 | 61-65 | 2.1 |
66+ 2.7 | 66+ | 2.7 |
Murphy USA Customer Service Score by Usage
Murphy USA's Customer Service score was rated the highest by customers who have used Murphy USA's products/services for Less than 1 Year, and the lowest by customers with Over 10 Years of usage.
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Murphy USA Customer Service Score by Industry
Murphy USA's Customer Service score was rated the highest by Retail industry customers, and the lowest by Education industry customers.
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Murphy USA as an Employer
2.8/5
Murphy USA has a 2.8/5 stars for its overall company culture rated by their employees
bottom
30%
Consumer vs. Employees
Murphy USA scored a -20 for Net Promoter Score and a -11 for Employee Net Promoter Score. NPS gauges how likely a customer of Murphy USA would recommend the brand to a friend. ENPS measures how likely Murphy USA employees would recommend working at Murphy USA to a friend.
Net Promoter Score
-20
NPS Score
| 36% | Promoters |
|---|---|
| 8% | Passive |
| 56% | Detractors |
Employee Net Promoter Score
-11
eNPS Score
| 38% | Promoters |
|---|---|
| 13% | Passive |
| 49% | Detractors |
