51
NPS
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NBA
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About NBA's Brand
Annuity & Life Insurance Wholesalers
Brand at a Glance
85%
Customer Loyalty
3.9/5
Product Quality
3.9/5
Pricing
4/5
Customer Service
NBA NPS
NBA's Net Promoter Score (NPS) is a 51 with 66% Promoters, 19% Passives, and 15% Detractors. Net Promoter Score tracks whether NBA's customers would recommend using the product based on a scale of -100 to 100.
NBA Overall NPS
| 66% | Promoters |
|---|---|
| 19% | Passives |
| 15% | Detractors |
NBA NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Dec 2022 45 | Dec 2022 | 45 |
Jan 2023 46 | Jan 2023 | 46 |
Feb 2023 48 | Feb 2023 | 48 |
May 2023 48 | May 2023 | 48 |
Jul 2023 46 | Jul 2023 | 46 |
Nov 2023 43 | Nov 2023 | 43 |
Feb 2024 45 | Feb 2024 | 45 |
Sep 2024 48 | Sep 2024 | 48 |
Oct 2024 49 | Oct 2024 | 49 |
Jan 2025 50 | Jan 2025 | 50 |
Mar 2025 52 | Mar 2025 | 52 |
Dec 2025 50 | Dec 2025 | 50 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
NBA NPS by Gender
NBA's NPS was rated 90 by Male customers on Comparably.
Male
90
NBA's NPS was rated 90 by Male customers on Comparably.
90%
Promoters
10%
Passives
0%
Detractors
Female
N/A
NBA's NPS is not yet rated by Female customers.
0%
Promoters
0%
Passives
0%
Detractors
NBA NPS by Age
NBA's NPS was rated 83 points by customers ages 18-25 on Comparably.
NBA Customer Reviews
Out of the 2 NBA customer reviews 2 were positive and 0 were constructive. NBA customer reviews reflect that all customers have a favorable experience using the products/services of the company.
NBA Customer Loyalty
85%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
85% of NBA users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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NBA Customer Loyalty Score by Gender
NBA's Customer Loyalty score was rated 82 by Male customers on Comparably.
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Male
82%
Yes
Female
N/A
Yes
NBA Customer Loyalty Score by Age
NBA's Customer Loyalty score was rated 100% by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Loyalty by Age data of NBA.
0
20%
40%
60%
80%
100%
| Summary | Age | Score |
|---|---|---|
18-25 100% | 18-25 | 100% |
NBA Product Quality
3.9/5
NBA has an overall Product Quality score of 3.9 out of 5 stars rated by its users and customers.
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NBA Product Information
NBA’s product quality score is a 3.9 out of 5 as rated by its users and customers.
- Company Size
- 1-10 Employees
Industry
Tech
Business Services
FinTech
Insurance
Small Business Services
Quick Insights into NBA Product Quality
NBA's Product Quality score was rated highest by customers ages 18-25.
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Ranked NBA Product Quality the Highest
NBA Product Quality Score by Gender
NBA's Product Quality score was rated 4.7 by Male customers on Comparably.
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Male
4.7/5
Female
N/A
NBA Product Quality Score by Age
NBA's Product Quality score was rated 4.8 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Product Quality by Age data of NBA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.8 | 18-25 | 4.8 |
NBA Pricing
NBA ROI & Value For Money
3.9/5
NBA has a value for money and ROI score of 3.9 out of 5 stars rated by its users and customers.
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Quick Insights into NBA ROI
NBA's ROI score was rated highest by Male customers.
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Ranked NBA ROI the Highest
NBA ROI Score by Gender
NBA's ROI score was rated 4.4 by Male customers on Comparably.
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Male
4.4/5
Female
N/A
NBA ROI Score by Age
NBA's ROI score was rated 4.3 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full ROI by Age data of NBA.
0
1
2
3
4
5
| Summary | Age | Score |
|---|---|---|
18-25 4.3 | 18-25 | 4.3 |
NBA Customer Satisfaction (CSAT)
NBA Customer Satisfaction (CSAT) Score
86 / 100
NBA has an overall Customer Satisfaction score of 86 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
36%
Neither Satisfied nor Dissatisfied
3%
Dissatisfied
4%
Very Dissatisfied
7%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Quick Insights into NBA Customer Satisfaction
NBA's Customer Satisfaction score was rated highest by Male customers.
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Ranked NBA Customer Satisfaction the Highest
NBA Customer Satisfaction Score by Gender
NBA's Customer Satisfaction score was rated 100 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Gender data of NBA.
100 / 100
MaleVery Satisfied | 50% | |
|---|---|---|
Satisfied | 50% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 0% | |
Very Dissatisfied | 0% |
NBA Customer Service
4/5
NBA has an overall Customer Service score of 4 out of 5 stars rated by its users and customers.
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About NBA's Customer Service
Address
6050 Commerce Blvd. Ste 205, Rohnert Park, CA
Website
http://www.annuitiesandlife.net
Quick Insights into NBA Customer Service
NBA's Customer Service score was rated highest by customers ages 18-25.
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Ranked NBA Customer Service the Highest
NBA Customer Service Score by Gender
NBA's Customer Service score was rated 4.4 by Male customers on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Gender data of NBA.
Male
4.4/5
Female
N/A
NBA Customer Service Score by Age
NBA's Customer Service score was rated 4.5 stars by customers ages 18-25 on Comparably.
Sign Up for Brand Profile PRO to get the full Customer Service by Age data of NBA.
0
20
40
60
80
100
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.5 | 18-25 | 4.5 |
NBA as an Employer
Consumer vs. Employees
NBA scored a 51 for Net Promoter Score and a 34 for Employee Net Promoter Score. NPS gauges how likely a customer of NBA would recommend the brand to a friend. ENPS measures how likely NBA employees would recommend working at NBA to a friend.
Net Promoter Score
51
NPS Score
| 66% | Promoters |
|---|---|
| 19% | Passive |
| 15% | Detractors |
Employee Net Promoter Score
34
eNPS Score
| 58% | Promoters |
|---|---|
| 18% | Passive |
| 24% | Detractors |
