-33
NPS
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Neogen Corporation
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About Neogen Corporation's Brand
"Neogen develops, manufactures and markets various products for food and animal safety."
Brand at a Glance
53%
Customer Loyalty
3.2/5
Product Quality
3/5
Pricing
2.9/5
Customer Service
Neogen Corporation NPS
Neogen Corporation's Net Promoter Score (NPS) is a -33 with 17% Promoters, 33% Passives, and 50% Detractors. Net Promoter Score tracks whether Neogen Corporation's customers would recommend using the product based on a scale of -100 to 100.
Neogen Corporation Overall NPS
| 17% | Promoters |
|---|---|
| 33% | Passives |
| 50% | Detractors |
Neogen Corporation NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Jun 2022 -100 | Jun 2022 | -100 |
Nov 2022 0 | Nov 2022 | 0 |
Feb 2023 0 | Feb 2023 | 0 |
Mar 2024 0 | Mar 2024 | 0 |
Aug 2024 -20 | Aug 2024 | -20 |
Mar 2025 -34 | Mar 2025 | -34 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Neogen Corporation Customer Loyalty
53%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
53% of Neogen Corporation users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
Neogen Corporation Product Quality
3.2/5
Neogen Corporation has an overall Product Quality score of 3.2 out of 5 stars rated by its users and customers.
Sign Up to unlock Neogen Corporation's overall Product Quality score rated by its users and customers.
Neogen Corporation Product Information
Neogen Corporation’s product quality score is a 3.2 out of 5 as rated by its users and customers.
- Website
- http://www.neogen.com/
- Company Size
- 1,001-5,000 Employees
Industry
Tech
Biotech and Pharmaceuticals
Neogen Corporation Pricing
Neogen Corporation ROI & Value For Money
3/5
Neogen Corporation has a value for money and ROI score of 3 out of 5 stars rated by its users and customers.
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Neogen Corporation Customer Satisfaction (CSAT)
Neogen Corporation Customer Satisfaction (CSAT) Score
50 / 100
Neogen Corporation has an overall Customer Satisfaction score of 50 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
50%
Satisfied
0%
Neither Satisfied nor Dissatisfied
50%
Dissatisfied
0%
Very Dissatisfied
0%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Neogen Corporation Customer Service
2.9/5
Neogen Corporation has an overall Customer Service score of 2.9 out of 5 stars rated by its users and customers.
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About Neogen Corporation's Customer Service
Address
Lansing, MI
Website
http://www.neogen.com/
Neogen Corporation as an Employer
3.2/5
Neogen Corporation has a 3.2/5 stars for its overall company culture rated by their employees
bottom
10%
Consumer vs. Employees
Neogen Corporation scored a -33 for Net Promoter Score and a -54 for Employee Net Promoter Score. NPS gauges how likely a customer of Neogen Corporation would recommend the brand to a friend. ENPS measures how likely Neogen Corporation employees would recommend working at Neogen Corporation to a friend.
Net Promoter Score
-33
NPS Score
| 17% | Promoters |
|---|---|
| 33% | Passive |
| 50% | Detractors |
Employee Net Promoter Score
-54
eNPS Score
| 11% | Promoters |
|---|---|
| 24% | Passive |
| 65% | Detractors |
