-60
NPS
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NIB
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About NIB's Brand
NiB is the first mobile news app to let users take real-world action on the most relevant news of the day.
Brand at a Glance
69%
Customer Loyalty
2.3/5
Product Quality
2.6/5
Pricing
2.8/5
Customer Service
NIB NPS
NIB's Net Promoter Score (NPS) is a -60 with 20% Promoters, 0% Passives, and 80% Detractors. Net Promoter Score tracks whether NIB's customers would recommend using the product based on a scale of -100 to 100.
NIB Overall NPS
| 20% | Promoters |
|---|---|
| 0% | Passives |
| 80% | Detractors |
NIB NPS Trend
-100
-50
0
50
100
| Summary | Date | Score |
|---|---|---|
Feb 2021 -100 | Feb 2021 | -100 |
Jun 2021 -100 | Jun 2021 | -100 |
Mar 2022 -33 | Mar 2022 | -33 |
Jun 2022 -50 | Jun 2022 | -50 |
Jan 2023 -67 | Jan 2023 | -67 |
Oct 2023 -71 | Oct 2023 | -71 |
Feb 2024 -75 | Feb 2024 | -75 |
Apr 2024 -55 | Apr 2024 | -55 |
Feb 2025 -60 | Feb 2025 | -60 |
What is NPS
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
NIB Customer Loyalty
69%
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
69% of NIB users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
Sign Up to see the full customer demographics data and the people that answered "Yes" when asked "Would you consider yourself a loyal user/customer?"
NIB Product Quality
2.3/5
NIB has an overall Product Quality score of 2.3 out of 5 stars rated by its users and customers.
Sign Up to unlock NIB's overall Product Quality score rated by its users and customers.
NIB Product Information
NIB’s product quality score is a 2.3 out of 5 as rated by its users and customers.
- Website
- http://newsinbrief.com
- Company Size
- 1-10 Employees
Industry
Tech
Banking
FinTech
NIB Pricing
NIB ROI & Value For Money
2.6/5
NIB has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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NIB Customer Satisfaction (CSAT)
NIB Customer Satisfaction (CSAT) Score
34 / 100
NIB has an overall Customer Satisfaction score of 34 rated by its users and customers.
Sign Up to see the full customer demographics data and the people that answered "How would you rate your overall satisfaction with the service you received?"
Very Satisfied
17%
Satisfied
17%
Neither Satisfied nor Dissatisfied
17%
Dissatisfied
33%
Very Dissatisfied
16%
What is Customer Satisfaction (CSAT) Score
Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
NIB Customer Service
2.8/5
NIB has an overall Customer Service score of 2.8 out of 5 stars rated by its users and customers.
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About NIB's Customer Service
Address
Newcastle, WY United States of America
Website
http://newsinbrief.com
NIB as an Employer
3.4/5
NIB has a 3.4/5 stars for its overall company culture rated by their employees
top
5%
Consumer vs. Employees
NIB scored a -60 for Net Promoter Score and a 25 for Employee Net Promoter Score. NPS gauges how likely a customer of NIB would recommend the brand to a friend. ENPS measures how likely NIB employees would recommend working at NIB to a friend.
Net Promoter Score
-60
NPS Score
| 20% | Promoters |
|---|---|
| 0% | Passive |
| 80% | Detractors |
Employee Net Promoter Score
25
eNPS Score
| 50% | Promoters |
|---|---|
| 25% | Passive |
| 25% | Detractors |
