Northwest Bank NPS & Customer Reviews | Comparably
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Northwest Bank
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About Northwest Bank's Brand

Brand at a Glance

80%
Customer Loyalty
2.7/5
Product Quality
2.7/5
Pricing
2.6/5
Customer Service

Northwest Bank NPS

Northwest Bank's Net Promoter Score (NPS) is a -18 with 41% Promoters, 0% Passives, and 59% Detractors. Net Promoter Score tracks whether Northwest Bank's customers would recommend using the product based on a scale of -100 to 100.

Northwest Bank Overall NPS

-18
NPS
41%Promoters
0%Passives
59%Detractors
Northwest Bank Overall NPS

Northwest Bank NPS Trend

-100
-50
0
50
100
Feb 2022
-15
Feb 2022-15
Mar 2022
-27
Mar 2022-27
May 2022
-31
May 2022-31
Jul 2022
-33
Jul 2022-33
Aug 2022
-36
Aug 2022-36
Jan 2023
-39
Jan 2023-39
May 2023
-41
May 2023-41
Aug 2023
-35
Aug 2023-35
Dec 2023
-31
Dec 2023-31
Mar 2024
-27
Mar 2024-27
May 2024
-23
May 2024-23
Oct 2025
-19
Oct 2025-19

What is NPS

Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"

Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.

Northwest Bank NPS by Gender

Male customers rated Northwest Bank's NPS 16 points higher than Female customers.

Male

-26

Northwest Bank's NPS was rated -26 by Male customers on Comparably.

37%
Promoters
0%
Passives
63%
Detractors

Female

-42

Northwest Bank's NPS was rated -42 by Female customers on Comparably.

29%
Promoters
0%
Passives
71%
Detractors

Northwest Bank NPS by Ethnicity

Northwest Bank's NPS was rated the highest by Caucasian customers, and the lowest by Other customers.

-100
-50
0
50
100
Caucasian
-28
Caucasian-28
Other
-100
Other-100

Northwest Bank NPS by Age

Northwest Bank's NPS was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

0
20
40
60
80
100
Promoters
33%
Passives
0%
Detractors
67%
36-4033%0%67%
Promoters
0%
Passives
0%
Detractors
100%
51-550%0%100%

Northwest Bank NPS by Usage

Northwest Bank's NPS was rated -40 points by customers who have used Northwest Bank's products/services for Over 10 Years.

-100
-50
0
50
100
Over 10 Years
-40
Over 10 Years-40

Northwest Bank Customer Reviews

Out of the 6 Northwest Bank customer reviews 2 were positive and 4 were constructive. Northwest Bank customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.

What can this brand most improve?
Change management terrible leadership do not know what is going on in there markets
What do you value most about this brand?
Northwest is a customer focused, friendly bank
What can this brand most improve?
Working with members of the bank to resolve issues
What can this brand most improve?
Hire people who actually know what they're doing
What can this brand most improve?
Get more staff and knowledge

Northwest Bank Customer Loyalty

80%

Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.

80% of Northwest Bank users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"

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80
80%
20
20%
Northwest Bank Customer Loyalty

Northwest Bank Customer Loyalty Score by Gender

Female customers rated Northwest Bank's Customer Loyalty score 9% higher than Male customers.

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Male
78%
Yes
Female
87%
Yes

Northwest Bank Customer Loyalty Score by Ethnicity

Northwest Bank's Customer Loyalty score was rated the highest by Caucasian customers, and the lowest by Other customers.

% who answered "Yes"

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92
out of 100
Caucasian
70
out of 100
Other

Northwest Bank Customer Loyalty Score by Age

Northwest Bank's Customer Loyalty score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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0
20%
40%
60%
80%
100%
36-40
100%
36-40100%
51-55
78%
51-5578%

Northwest Bank Customer Loyalty Score by Usage

Northwest Bank's Customer Loyalty score was rated 82% by customers who have used Northwest Bank's products/services for Over 10 Years.

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Over 10 Years
82%

Northwest Bank Customer Loyalty Score by Industry

Northwest Bank's Customer Loyalty score was rated 100% by Banking and Financial Services industry customers.

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Banking and Financial Services
100%

Northwest Bank Product Quality

2.7/5

Northwest Bank has an overall Product Quality score of 2.7 out of 5 stars rated by its users and customers.

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Northwest Bank Product Information

Northwest Bank’s product quality score is a 2.7 out of 5 as rated by its users and customers. Reviewers from the Banking and Financial Services industry rated Northwest Bank's product the highest.

Website
https://www.northwest.bank/
Company Size
1,001-5,000 Employees

Quick Insights into Northwest Bank Product Quality

Northwest Bank's Product Quality score was rated highest by Male customers, and rated lowest by Other customers.

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Ranked Northwest Bank Product Quality the Highest

Male
2.8
Banking and Financial Services
2.6
Caucasian
2.6

Ranked Northwest Bank Product Quality the Lowest

Female
2.6
51-55
1.5
Other
1.5

Northwest Bank Product Quality Score by Gender

Male customers rated Northwest Bank's Product Quality score 0.2 stars higher than Female customers.

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Male

2.8/5

Female

2.6/5

Northwest Bank Product Quality Score by Ethnicity

Northwest Bank's Product Quality score was rated the highest by Caucasian customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
2.6
Caucasian2.6
Other
1.5
Other1.5

Northwest Bank Product Quality Score by Age

Northwest Bank's Product Quality score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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0
1
2
3
4
5
36-40
2
36-402
51-55
1.5
51-551.5

Northwest Bank Product Quality Score by Usage

Northwest Bank's Product Quality score was rated 2.5 stars by customers who have used Northwest Bank's products/services for Over 10 Years.

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Over 10 Years
2.5

Northwest Bank Product Quality Score by Industry

Northwest Bank's Product Quality score was rated 2.6 stars by Banking and Financial Services industry customers.

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Banking and Financial Services
2.6

Northwest Bank Pricing

Northwest Bank ROI & Value For Money

2.7/5

Northwest Bank has a value for money and ROI score of 2.7 out of 5 stars rated by its users and customers.

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Northwest Bank Pricing Plans

Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Banking and Financial Services industry.

Quick Insights into Northwest Bank ROI

Northwest Bank's ROI score was rated highest by Caucasian customers, and rated lowest by Other customers.

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Ranked Northwest Bank ROI the Highest

Caucasian
2.7
Male
2.6
36-40
2.5

Ranked Northwest Bank ROI the Lowest

Female
2.5
51-55
1.5
Other
1.5

Northwest Bank ROI Score by Gender

Male customers rated Northwest Bank's ROI score 0.1 stars higher than Female customers.

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Male

2.6/5

Female

2.5/5

Northwest Bank ROI Score by Ethnicity

Northwest Bank's ROI score was rated the highest by Caucasian customers, and the lowest by Other customers.

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0
1
2
3
4
5
Caucasian
2.7
Caucasian2.7
Other
1.5
Other1.5

Northwest Bank ROI Score by Age

Northwest Bank's ROI score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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0
1
2
3
4
5
36-40
2.5
36-402.5
51-55
1.5
51-551.5

Northwest Bank ROI Score by Usage

Northwest Bank's ROI score was rated 2.2 stars by customers who have used Northwest Bank's products/services for Over 10 Years.

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Over 10 Years
2.2

Northwest Bank ROI Score by Industry

Northwest Bank's ROI score was rated 2.3 stars by Banking and Financial Services industry customers.

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Banking and Financial Services
2.3

Northwest Bank Customer Satisfaction (CSAT)

Northwest Bank Customer Satisfaction (CSAT) Score

42 / 100

Northwest Bank has an overall Customer Satisfaction score of 42 rated by its users and customers.

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Very Satisfied23%
Satisfied19%
Neither Satisfied nor Dissatisfied0%
Dissatisfied23%
Very Dissatisfied35%
Very Satisfied
23%
Satisfied
19%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
23%
Very Dissatisfied
35%

What is Customer Satisfaction (CSAT) Score

Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.

Quick Insights into Northwest Bank Customer Satisfaction

Northwest Bank's Customer Satisfaction score was rated highest by Female customers, and rated lowest by Other customers.

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Ranked Northwest Bank Customer Satisfaction the Highest

Female
66%
Caucasian
45%
Over 10 Years
37%

Ranked Northwest Bank Customer Satisfaction the Lowest

Male
29%
Other
0%

Northwest Bank Customer Satisfaction Score by Gender

Female customers rated Northwest Bank's Customer Satisfaction score 37 points higher than Male customers.

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29 / 100
Male
Very Satisfied
29%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
28%
Very Dissatisfied
43%
66 / 100
Female
Very Satisfied
17%
Satisfied
49%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
17%
Very Dissatisfied
17%

Northwest Bank Customer Satisfaction Score by Ethnicity

CSAT according to Caucasian

Northwest Bank's Customer Satisfaction (CSAT) score was rated 45% according to Caucasian users and customers.

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45 / 100
Very Satisfied34%
Satisfied11%
Neither Satisfied nor Dissatisfied0%
Dissatisfied22%
Very Dissatisfied33%
Very Satisfied
34%
Satisfied
11%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
22%
Very Dissatisfied
33%

CSAT according to Other

Northwest Bank's Customer Satisfaction (CSAT) score was rated 0% according to Other users and customers.

Sign Up for Brand Profile PRO to get the full Customer Satisfaction by Ethnicity data of Northwest Bank.
0 / 100
Very Satisfied0%
Satisfied0%
Neither Satisfied nor Dissatisfied0%
Dissatisfied33%
Very Dissatisfied67%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%

Northwest Bank Customer Satisfaction Score by Age

Northwest Bank's Customer Satisfaction score was rated 0 points by customers ages 51-55 on Comparably.

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0
20
40
60
80
100
51-55 CSAT Score
0%
Very Satisfied
0%
Satisfied
0%
Neither Satisfied nor Dissatisfied
0%
Dissatisfied
33%
Very Dissatisfied
67%
51-550%

Northwest Bank Customer Satisfaction Score by Usage

Northwest Bank's Customer Satisfaction score was rated 37 points by customers who have used Northwest Bank's products/services for Over 10 Years.

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Over 10 Years
37

Northwest Bank Customer Satisfaction Score by Industry

Northwest Bank's Customer Satisfaction score was rated 33 points by Banking and Financial Services industry customers.

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Banking and Financial Services
33

Northwest Bank Customer Service

2.6/5

Northwest Bank has an overall Customer Service score of 2.6 out of 5 stars rated by its users and customers.

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About Northwest Bank's Customer Service

Website

https://www.northwest.bank/

Quick Insights into Northwest Bank Customer Service

Northwest Bank's Customer Service score was rated highest by Male customers, and rated lowest by Other customers.

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Ranked Northwest Bank Customer Service the Highest

Male
2.7
Banking and Financial Services
2.6
Caucasian
2.4

Ranked Northwest Bank Customer Service the Lowest

Female
2.3
51-55
1.5
Other
1.5

Northwest Bank Customer Service Score by Gender

Male customers rated Northwest Bank's Customer Service score 0.4 stars higher than Female customers.

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Male

2.7/5

Female

2.3/5

Northwest Bank Customer Service Score by Ethnicity

Northwest Bank's Customer Service score was rated the highest by Caucasian customers, and the lowest by Other customers.

Sign Up for Brand Profile PRO to get the full Customer Service by Ethnicity data of Northwest Bank.
0
20
40
60
80
100
Caucasian
2.4
Caucasian2.4
Other
1.5
Other1.5

Northwest Bank Customer Service Score by Age

Northwest Bank's Customer Service score was rated the highest by customers ages 36-40, and the lowest by customers ages 51-55.

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0
20
40
60
80
100
36-40
2
36-402
51-55
1.5
51-551.5

Northwest Bank Customer Service Score by Usage

Northwest Bank's Customer Service score was rated 2.2 stars by customers who have used Northwest Bank's products/services for Over 10 Years.

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Over 10 Years
2.2

Northwest Bank Customer Service Score by Industry

Northwest Bank's Customer Service score was rated 2.6 stars by Banking and Financial Services industry customers.

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Banking and Financial Services
2.6

Northwest Bank as an Employer

2.2/5

Northwest Bank has a 2.2/5 stars for its overall company culture rated by their employees

  Northwest Bank CEO
bottom
5%
CEO of Northwest Bank

In the Bottom 5% of Similar Sized Companies on Comparably.

Consumer vs. Employees

Northwest Bank scored a -18 for Net Promoter Score and a -69 for Employee Net Promoter Score. NPS gauges how likely a customer of Northwest Bank would recommend the brand to a friend. ENPS measures how likely Northwest Bank employees would recommend working at Northwest Bank to a friend.

Net Promoter Score

-18
NPS Score
41%Promoters
0%Passive
59%Detractors

Employee Net Promoter Score

-69
eNPS Score
14%Promoters
3%Passive
83%Detractors

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