


Mark Modesto serves as the Chief Marketing Executive of Northwestern Medicine. Mark started at Northwestern Medicine in August of 2016. Mark currently resides in the Greater Chicago Area.
Northwestern Medicine's Net Promoter Score (NPS) is a -15 with 37% Promoters, 11% Passives, and 52% Detractors. Net Promoter Score tracks whether Northwestern Medicine's customers would recommend using the product based on a scale of -100 to 100.
| 37% | Promoters |
|---|---|
| 11% | Passives |
| 52% | Detractors |
| Summary | Date | Score |
|---|---|---|
Mar 2024 -10 | Mar 2024 | -10 |
Apr 2024 -11 | Apr 2024 | -11 |
Aug 2024 -13 | Aug 2024 | -13 |
Sep 2024 -14 | Sep 2024 | -14 |
Oct 2024 -14 | Oct 2024 | -14 |
Nov 2024 -14 | Nov 2024 | -14 |
Jan 2025 -15 | Jan 2025 | -15 |
Feb 2025 -16 | Feb 2025 | -16 |
Mar 2025 -16 | Mar 2025 | -16 |
Apr 2025 -16 | Apr 2025 | -16 |
Sep 2025 -16 | Sep 2025 | -16 |
Jan 2026 -16 | Jan 2026 | -16 |
Net Promoter Score (NPS) is a management tool that can be used to gauge the satisfaction of a firm's customer relationships. NPS has been widely adopted as a key metric often linked to the revenue potential of a company’s product or service. The metric is based on customer responses to the question: "On a scale of 0 to 10, how likely are you to recommend the product to a friend?"
Those who respond with a score of 9 to 10 are known as Promoters, and are widely associated with behaviors that create value, including actively encouraging others to use the product or service. Those who respond with a score of 7 or 8 are categorized as Passives, and they are believed to be less likely to exhibit the value-creation traits of Promoters having a largely neutral effect on other consumers. Detractors are those who fall in the score range of 0 to 6 and represent dissatisfied customers of the product sometimes actively recommending against using the product.
Female customers rated Northwestern Medicine's NPS 7 points higher than Male customers.
Northwestern Medicine's NPS was rated -34 by Male customers on Comparably.
Northwestern Medicine's NPS was rated -27 by Female customers on Comparably.
Northwestern Medicine's NPS was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian -52 | Caucasian | -52 |
Hispanic or Latino 0 | Hispanic or Latino | 0 |
African American/Black 0 | African American/Black | 0 |
Asian or Pacific Islander -34 | Asian or Pacific Islander | -34 |
Northwestern Medicine's NPS was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
Northwestern Medicine's NPS was rated the highest by customers who have used Northwestern Medicine's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
| Summary | Usage | Score |
|---|---|---|
Less than 1 Year -66 | Less than 1 Year | -66 |
1 to 2 Years -100 | 1 to 2 Years | -100 |
2 to 5 Years 14 | 2 to 5 Years | 14 |
5 to 10 Years -45 | 5 to 10 Years | -45 |
Over 10 Years -24 | Over 10 Years | -24 |
Out of the 9 Northwestern Medicine customer reviews 3 were positive and 6 were constructive. Northwestern Medicine customer reviews reflect that more than half of the customers expect a better service or product from the company and believe there is room for improvement.
Customer Loyalty is a strong indicator of whether or not a customer will choose a brand repeatedly over a competitor that offers similar products/services.
72% of Northwestern Medicine users/customers answered "Yes" when asked: "Would you consider yourself a loyal user/customer?"
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Male customers rated Northwestern Medicine's Customer Loyalty score 3% higher than Female customers.
Northwestern Medicine's Customer Loyalty score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
% who answered "Yes"
Northwestern Medicine's Customer Loyalty score was rated the highest by customers ages 41-45, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 78% | 18-25 | 78% |
41-45 100% | 41-45 | 100% |
51-55 55% | 51-55 | 55% |
56-60 80% | 56-60 | 80% |
61-65 89% | 61-65 | 89% |
66+ 84% | 66+ | 84% |
Northwestern Medicine's Customer Loyalty score was rated the highest by customers who have used Northwestern Medicine's products/services for Over 10 Years, and the lowest by customers with Less than 1 Year of usage.
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Northwestern Medicine's Customer Loyalty score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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Northwestern Medicine has an overall Product Quality score of 2.9 out of 5 stars rated by its users and customers.
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Northwestern Medicine’s product quality score is a 2.9 out of 5 as rated by its users and customers. Reviewers from the Tech industry rated Northwestern Medicine's product the highest. Reviewers from the Accounting industry rated Northwestern Medicine the lowest at 3.
Northwestern Medicine's Product Quality score was rated highest by customers from the Tech industry, and rated lowest by customers ages 51-55.
Male customers rated Northwestern Medicine's Product Quality score 0.8 stars higher than Female customers.
Northwestern Medicine's Product Quality score was rated the highest by Asian or Pacific Islander customers, and the lowest by Hispanic or Latino customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.7 | Caucasian | 2.7 |
Hispanic or Latino 2.7 | Hispanic or Latino | 2.7 |
African American/Black 3.6 | African American/Black | 3.6 |
Asian or Pacific Islander 4.3 | Asian or Pacific Islander | 4.3 |
Northwestern Medicine's Product Quality score was rated the highest by customers ages 18-25, and the lowest by customers ages 51-55.
| Summary | Age | Score |
|---|---|---|
18-25 3.6 | 18-25 | 3.6 |
41-45 3.6 | 41-45 | 3.6 |
51-55 1.9 | 51-55 | 1.9 |
56-60 2.8 | 56-60 | 2.8 |
61-65 2.9 | 61-65 | 2.9 |
66+ 2.8 | 66+ | 2.8 |
Northwestern Medicine's Product Quality score was rated the highest by customers who have used Northwestern Medicine's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Northwestern Medicine's Product Quality score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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Northwestern Medicine has a value for money and ROI score of 2.6 out of 5 stars rated by its users and customers.
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Not every product or service fits the needs of a certain user or industry. The users that rank the value for money and ROI highest are mainly from Tech industry. The users from the Accounting industry think that they had the lowest ROI from Northwestern Medicine.
Northwestern Medicine's ROI score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Northwestern Medicine's products/services for 1 to 2 Years.
Male customers rated Northwestern Medicine's ROI score 0.5 stars higher than Female customers.
Northwestern Medicine's ROI score was rated the highest by African American/Black customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Score |
|---|---|---|
Caucasian 2.3 | Caucasian | 2.3 |
Hispanic or Latino 2.6 | Hispanic or Latino | 2.6 |
African American/Black 3.1 | African American/Black | 3.1 |
Asian or Pacific Islander 2.8 | Asian or Pacific Islander | 2.8 |
Northwestern Medicine's ROI score was rated the highest by customers ages 41-45, and the lowest by customers ages 61-65.
| Summary | Age | Score |
|---|---|---|
18-25 2.6 | 18-25 | 2.6 |
41-45 2.7 | 41-45 | 2.7 |
51-55 2.6 | 51-55 | 2.6 |
56-60 2.5 | 56-60 | 2.5 |
61-65 1.8 | 61-65 | 1.8 |
66+ 2.2 | 66+ | 2.2 |
Northwestern Medicine's ROI score was rated the highest by customers who have used Northwestern Medicine's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Northwestern Medicine's ROI score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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Northwestern Medicine has an overall Customer Satisfaction score of 44 rated by its users and customers.
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Customer Satisfaction Score (also known as CSAT), is a metric used to quantify how satisfied customers are with a company or brand’s products and services. The Customer Satisfaction Score is based on customers response to the question: “How would you rate your overall satisfaction with the service you received?” The score is calculated using the formula: (The total number answer of “Very Satisfied” and “Satisfied”) ÷ (The total response) x100, and it is generally displayed in percentages. Some of the main benefits of the CSAT for businesses are tracking retention, identifying happy customers and growing relationships, and gaining repeat business to build a sustainable brand.
Northwestern Medicine's Customer Satisfaction score was rated highest by customers from the Tech industry, and rated lowest by customers who have used Northwestern Medicine's products/services for 1 to 2 Years.
Male customers rated Northwestern Medicine's Customer Satisfaction score 16 points higher than Female customers.
Very Satisfied | 31% | |
|---|---|---|
Satisfied | 15% | |
Neither Satisfied nor Dissatisfied | 0% | |
Dissatisfied | 31% | |
Very Dissatisfied | 23% |
Very Satisfied | 13% | |
|---|---|---|
Satisfied | 17% | |
Neither Satisfied nor Dissatisfied | 3% | |
Dissatisfied | 29% | |
Very Dissatisfied | 38% |
Northwestern Medicine's Customer Satisfaction (CSAT) score was rated 30% according to Caucasian users and customers.
Northwestern Medicine's Customer Satisfaction (CSAT) score was rated 50% according to Hispanic or Latino users and customers.
Northwestern Medicine's Customer Satisfaction (CSAT) score was rated 50% according to African American/Black users and customers.
Northwestern Medicine's Customer Satisfaction (CSAT) score was rated 33% according to Asian or Pacific Islander users and customers.
Northwestern Medicine's Customer Satisfaction score was rated the highest by customers ages 41-45, and the lowest by customers ages 66+.
| Breakdown | Age | Score | |||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 18-25 | 66% | |||||||||||||||
| 41-45 | 67% | |||||||||||||||
| 51-55 | 20% | |||||||||||||||
| 56-60 | 33% | |||||||||||||||
| 61-65 | 28% | |||||||||||||||
| 66+ | 11% |
Northwestern Medicine's Customer Satisfaction score was rated the highest by customers who have used Northwestern Medicine's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Northwestern Medicine's Customer Satisfaction score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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}Northwestern Medicine has an overall Customer Service score of 2.5 out of 5 stars rated by its users and customers.
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http://www.nm.org/
(312) 926-2000
Northwestern Medicine's Customer Service score was rated highest by customers ages 18-25, and rated lowest by customers ages 61-65.
Male customers rated Northwestern Medicine's Customer Service score 0.3 stars higher than Female customers.
Northwestern Medicine's Customer Service score was rated the highest by Asian or Pacific Islander customers, and the lowest by Caucasian customers.
| Summary | Ethnicity | Customer Service Score |
|---|---|---|
Caucasian 2.1 | Caucasian | 2.1 |
Hispanic or Latino 3.1 | Hispanic or Latino | 3.1 |
African American/Black 2.6 | African American/Black | 2.6 |
Asian or Pacific Islander 3.1 | Asian or Pacific Islander | 3.1 |
Northwestern Medicine's Customer Service score was rated the highest by customers ages 18-25, and the lowest by customers ages 61-65.
| Summary | Age | Customer Service Score |
|---|---|---|
18-25 4.1 | 18-25 | 4.1 |
41-45 3 | 41-45 | 3 |
51-55 2.4 | 51-55 | 2.4 |
56-60 2.5 | 56-60 | 2.5 |
61-65 1.5 | 61-65 | 1.5 |
66+ 2 | 66+ | 2 |
Northwestern Medicine's Customer Service score was rated the highest by customers who have used Northwestern Medicine's products/services for 2 to 5 Years, and the lowest by customers with 1 to 2 Years of usage.
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Northwestern Medicine's Customer Service score was rated the highest by Tech industry customers, and the lowest by Accounting industry customers.
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Northwestern Medicine has a 3.2/5 stars for its overall company culture rated by their employees

In the Bottom 30% of Similar Sized Companies on Comparably.
Northwestern Medicine scored a -15 for Net Promoter Score and a -3 for Employee Net Promoter Score. NPS gauges how likely a customer of Northwestern Medicine would recommend the brand to a friend. ENPS measures how likely Northwestern Medicine employees would recommend working at Northwestern Medicine to a friend.
| 37% | Promoters |
|---|---|
| 11% | Passive |
| 52% | Detractors |
| 37% | Promoters |
|---|---|
| 23% | Passive |
| 40% | Detractors |